EVVY Awards at the Lone Tree Art Center Tomorrow!

May 16, 2012

Feeling a part of that community is my greatest reward.” ~ Paul Parker

Last Saturday, I attended the last monthly meeting of the Colorado Independent Publishers Association meeting until September. It was well attended and members voted in the new Board of Directors for next year. Thank you to outgoing President Dan Miller, the Executive Director, Karen Reddick and the Board of  Directors for serving over the last year. Great strides were made over the past year by increasing membership and also in forming an e-book partnership with the Douglas County Libraries. Great job! 

Tomorrow night is the grand celebration of the year for the Colorado Independent Publishers Association.(CIPA).  The EVVY book awards will be held at the Lone Tree Art Center, in Lone Tree,Colorado. I am especially excited this year because we have finalists in the contest from our independent publishers group, SHe Writes Steamboat! Best of luck to the following authors: 

  • Trevor Boehm’s book Louie’s Saxophone submitted by Leslie & Ali Boehm
  • Karen Gilroy Discovering the Healer Within
  • Mary Kurtz At Home in the Elk River Valley
  • Dawn V. Obrecht, M.D.  Mission Possible

 A total of 190 books were submitted and judged for the EVVY Awards this year.All contestants all should be proud of their accomplishments of writing and publishing their books. From the list of finalists, it appears there will be some wonderful books added to the CIPA catalog;  titles that are unique and out of the ordinary – the beauty of independent publishing.

If you are someone who is considering independently publishing, I highly recommend that no matter what state you reside in that you research whether there is an independent publishing association that you can join. The benefit and support is well worth it.

Colorado is very fortunate to have one of the largest and most active independent publishing associations in the country.  To read about the benefits of becoming a member, please visit this link. http://bit.ly/w2f0gu.

I look forward to being at the EVVY awards tomorrow night. Next week, I hope to post some photographs of the event!

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Dressed for Creativity

May 9, 2012

People in good moods are better at inductive reasoning and creative problem solving.” ~ –From Emotion, Disclosure, and Health, 1995

Over the next few days, I am working from a different geographical location – the art scene in Park City and Sundance, Utah. About to step out, it just occurred to me am dressed like an Orange Julius. I’ve never had much use for the color orange in my wardrobe, but lately I have been sporting it. Why not? Orange reflects my mood. I am ravenous for creativity and new perspectives. Perhaps I’ll pin a sprig of fresh spearment to my lapel. According to the book  The Language of Flowers, it will add warmth to my spirit.

Stepping away from routine always brings new thoughts and mental stimulation. Sundance and Park City,Utah are great places to start working on a few  e-marketing plans for some newly published authors. One book involves a serious subject that affects many people, in every community. I believe the book is written in a voice that reaches the right people in a very effective way. It has already received wonderful recognition from a national association. 

Other independent publishers I will be working with have written books that are fictional in nature with global issues. They have interesting storylines that just beg for conversation and thought. 

All of the book’s themes supposes how life would be in different circumstances. Putting together a good e-marketing approach  for each one will mean transporting my mind from life as I know it, into different cultural scenarios. I’ll have to dig deep into the emotions that come as a result of that.  E-marketing is mentally and creatively stimulating, I like the challenge and  love what I do. 

You are probably asking at this point “What are the books titles?”  I plan to share them with you at a later date. Giving the books themes due diligence is the first order of business and then I need to consider markets of potential buyers. When I am ready, I will reveal. 

Ok – I’m off to Sundance! It will be a fulfilling morning, I just know it! http://bit.ly/Iz5V3S.  Observing  colorful work of amazing artists is guaranteed to inspire. How will colors other than orange, affect my thinking?  I’m confident seeing fresh galleries and studios will generate a full spectrum of creative thought. This afternoon and this evening, I ’ll attack my work with new focus and gusto.

More independent thoughts, words and views tomorrow. Come on back to the blogsite of www.CornerstoneFulfillmentService.com.


Celebrate Teachers in a Dynamic Industry

May 8, 2012

Today is May 8th and it is Celebrate Teachers Day. Although it is not an easy thing for me to do, I am going to take this opportunity to be a little smug. I am feeling rather proud of myself! 

I have become something of a teacher. Who would have imagined it?  Over the course of the past few years, I have had a growing string of clients, both independent publishers and independent businesses who have hired me  to consult with them and teach them the ropes about this new dimension of advertising and promotion called e-marketing. It has been a fulfilling metamorphosis which has come purely as the result of using my creativity in writing, vision and thought.

My knowledge in the field has  not been entirely self-taught, however. I have had teachers along with way that I must acknowledge.  I have attended independent publishing conferences, seminars and on-line webinars; a real commitment. Today, I would like to say thank you to all the mentors that I have been exposed to over the past few years . I  greatly appreciate the inspiration you have given me.

Independent publishing will continue to be a dynamic , growing industry with more changes on the way. Working in the arts can be a life long and personally fulfilling journey. I am going to stay on-board!

A year or so ago, I had a wonderful opportunity, through the Colorado Independent Publishers Association, to meet motivational speaker Tama Kieves. She was awesome! Her presentation made it clear to me that we all need push for our passions , celebrate our successes, and give ourselves permission to pat ourselves on the back when we’ve made personal change. Check –out what she has to say in her books http://bit.ly/Vz1Bt.

If you are interested in learning how you can follow your dream of writing your own story or share your knowledge and expertise through independent publishing, I would suggest this on-line webinar published by the Colorado Independent Publishers Association. It starts with the basics! http://bit.ly/oIkV2g.

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Worldwide Interest in Indie Publishing

May 7, 2012

It is not in the pursuit of happiness we find fulfillment, it is in the happiness of pursuit.” ~ Denis Waitley

What do the U.K., India, Australia, Macedonia, Russia and Canada have in common? These countries are only the start of the long list of countries that frequent this site. Over the weekend we reached a new landmark in readership – one that I would never have predicted when this blog was started. It’ s thrilling!

What does this tell us? About the internet’s ability to reach far and wide! It also tells me that independent publishing of books, films and music is, indeed, a hot topic of conversation in this age of digitally produced art content. Countries that endorse independent publishing, have common concerns. 

In July, the 2012 Yale Publishing Course will take place. Many global issues surrounding independent publishing will be addressed. The website Independent Publisher has featured an interview of YPC’s Director Tina C. Weiner. To read her interview which provides an overview of this year’s discussion, please visit http://bit.ly/I48Vd6.  To apply for the Yale Publishing course, designed for mid and upper level publishing professionals, please visit this link http://bit.ly/ln4cFX

Obtaining copyright permissions is just one of many issues that will be discussed at the YPC. A  perplexing and time consuming task, there are experts in this field who can steer you, such as Integrated Writer Services, LLC.  To view the website of Integrated Writers Services, LLC, please follow this link http://bit.ly/JRBnfW

Thank you to all readers who visit this blog site. Our objective is to share interesting, useful, and fun information for anyone who is interested in the topic of  independent publishing and finding fulfillment in the Arts. 

Return tomorrow for more independent thoughts, words and views from www.CornerstoneFulfillmentService.com.


Syllabus: Gratefulness for Book Buying Customer

May 3, 2012

Not all readers are leaders, but all leaders are readers.” ~ Harry S Truman 

I just read an article on e-book pricing that made me literally laugh out loud. The article posed the question “Doesn’t pricing your e-book at 99 cents attract the wrong kind of reader?” 

Since when do we place value on whether a book buying customer is “good enough to purchase a book?” Has it boiled down to needing a litmus test to determine whether a reader is worthy of reading your book or not? Attracting the right kind of reader or the wrong kind of reader, really? Are you kidding me?

This concept further complicates  book selling in this ever changing marketing landscape. Do we need to develop a scale for book pricing based on “worthiness of the reader?” Would a well qualified buyer pay more or less? Hmmmm….what a conundrum.

I am not suggesting that all e-books should be priced at 99 cents. In my opinion, it’s an individual call. If an author is willing to sell their e-book at a price less than what they would normally charge for a book-in-print, so be it. 

Perhaps the person who asked the question “Doesn’t pricing your e-book at 99 cents attract the wrong kind of reader?” was just being facetious. If not, perhaps a 101 course on “How to be Grateful You Have a Book Buying Customer” is needed. http://bit.ly/qfiC0

Today, I am going to end this blog post by practicing a lesson in my new course “How to be Grateful You Have a Book Buying Customer.”

  • Lesson 1: Smile and say, “Thank you reader! I appreciate your interest!” 

See you tomorrow on All Things Fulfilling. Meanwhile, I’ll be  further developing the syllabus for a class in ”Finding Fulfillment in a Book Sale.”

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Update on the Expresso Book Machine

May 1, 2012

Innovation is the process of turning ideas into manufacturable and marketable form.” ~ Watts Humprey 

It’s been a while since I’ve shared the latest news about the Expresso Book Machine, which has been in the development stage over the past years. Some four years ago, I had the opportunity to see the Expresso Book Machine, in action, at the Northshire Book Store in Manchester,Vermont. At the time there were only five such machines in the world including one in the UK, Canada, New Orleans and in   Egypt. 

All within a fifteen to twenty minute period, the machine downloads PDF files of a manuscript, prints the book and the cover, binds the book and trims the pages, producing a perfect bound paperback just like that. It also has the capability of printing a book in many languages. 

Today, in collaboration with Xerox, it is projected that by the end of this year, more than 150 Expresso Book Machines will be in bookstores, at universities and libraries worldwide. 

This means of production will help to reduce waste by printing books on an “as needed basis;” reducing returns and inventory space; ultimately resulting in higher margins for publishers. Books that are out of print, can also be located and reprinted as per customer requests.

It is an exciting development in many respects, for  publishers and for brick and mortar stores. To read the full article on the latest news on the print-on-demand scene of publishing, please visit this link. http://bit.ly/mCgyBC.

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What is Your Focus?

April 26, 2012

 “Creative thinking is not a talent, it is a skill that can be learnt. It empowers people by adding strength to their natural abilities which improves teamwork, productivity and where appropriate profits.” –- Edward de Bono, creativity writer 

Back in February, as author of  All Things Fulfilling, I was featured on Ann Kochenberger’s “Out of Focus Again” website.  http://bit.ly/IpusLy.

Ann said this about my blog site “Her articles vary in subject matter so you never know what each day will bring.” I like that! She got it right. My primary focus is all things independent publishing. But art and inspiration tops the list, too. In fact, sometimes those subjects consume me. When you consider it, all are linked in with  creativity – independent words, views and thought. 

Many published authors shy away blogging and from social media marketing, in my opinion, a big mistake! Fewer and fewer companies and individuals are using direct mail and print advertising to promote their products and services to potential buyers.  E- Marketing provides opportunity for reaching large communities of people who are interested in the same thing you are – your product or service. Isn’t  that the objective,  if you want to sell your independent publications? 

What many independent publishers do not realize is that blogging and social media marketing is fun – an opportunity to use your creativity. Although it may seem like  there is an “out of focus again” variety of subjects that are on this website, believe me when I tell you, there is a method behind my madness. In fact, I am astonished at the number of followers from all over the world that have an interest in All Things Fulfilling. Thank you readers, for that! 

So, I will continue to share my passion for independent publishing, art and inspiration. Sometimes in my blogging,  I even manage to surprise myself. When that happens, I really feel as if I have hit the marc!

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Moving Heaven and Earth Day

April 23, 2012

“Expectancy is the atmosphere for miracles.” ~ Edwin Louis Cole 

Yesterday was Earth Day. Today, I am left wondering “Why on earth did I do it?” Wasn’t I told many, many months ago when I began writing a book “never, never trash any of your work?” Hadn’t I already gone through mourning the loss of a film script with my son? His computer had  a serious meltdown sometime ago and his work in progress was devoured with no chance of recovery. “He  would move heaven and earth ” he said “if only he could retrieve the script again.” 

Why, oh why, didn’t I learn from that? 

And, why, dear God, didn’t  I listen to Harriet? She’s the co-leader of the Steamboat Writers Group; full of wisdom and good advice. My source of encouragement! “Keep it going,” She says. “Don’t stop!” 

Now, this leaves me with a confession to make. I am in  desperate need of some of the writing I had cast aside as no good. I can never get it back; it’s trashed. Some of what I now see as my best laid chapters are kaput! Sure, I can try to recreate, but that is a difficult thing to do. I am no longer in the same mindset. 

According to an article, the first step in learning from our mistakes is to acknowledge where you went wrong. Ok, I’ve done that. Then, you have to stop blaming others. I’ve already said “sending my writing to the trash bin was my own fault. ”

 All I can think to write right now is - 

  • Don’t delete, modify!
  • Don’t delete, modify!
  • Don’t delete, modify!
  • Don’t delete, modify!

A third step in learning from our mistakes is to categorize. http://bit.ly/ySPFr. Trash  is no longer an option. All words can be modified. I have already started a new file called  Don’t delete, modify

Why, oh, why am I still hindered in creating more text for this book?

That’s it. I am finished; I am done. I will  no longer bemoan the fact that what I trashed is lost. I am moving ahead. Nothing good will come out of wondering “Why on earth did I do it?”  I am also moving Earth Day to every 4 or 5 years. That way I’ll have more time to celebrate every time the heavens open up and I receive a new fulfilling shipment of creative thought.

When I finally publish my book, I will indeed be celebrating a miraculous birth. “I am a believer; it can be done. ” I will shout out. “Hallelujah and Amen.”

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Climbing out from Behind the Screen

April 19, 2012

I don’t always set stories in villages, more often in towns. But always in smallish communities because the characters’ actions are more visible there, and the dramatic tension is heightened. ” ~ Joanna Trollope

On Tuesday we held our monthly meeting of SHe Writes Steamboat. It is a networking group of people who are in all stages of independently publishing. Once again, the male population of writers was not put off by the moniker chosen for this group. We had a new member, another male author, show up to introduce his book Newton’s Ark. 

It was interesting to speak with D.A. Hill about his first time publishing attempt. He is a “computer techy-type” by profession; he enjoys and excels at his work. But, when I asked him about what it felt like to now be a published author, he said “it was the most fulfilling thing I have ever done in my life.” He has now moved forward on writing Part II of his sci-fi trilogy. 

So as not to spoil all the fun for the author, I am going have him tell you what Newton’s Ark is all about. A synopsis of the book can so easily be found by going to the author’s link on the internet. http://bit.ly/HNrzAU.

 Author D.A. Hill has used his computer skills to electronically publish, as is the trend. But, the book is available in paperback, too, giving the book buyer a choice in reading platforms.

 In this small city of Steamboat Springs, Colorado, a population of just over 10,000 people, more and more independent publishers are popping up. As they continue to climb out from behind their computer screens to introduce their work, we will feature many of them on this website All Things Fulfilling. 

It’s a beautiful day in the neighborhood, when I learn of another author who has digitally published their own book and offers it for sale in various formats- either in paperback, as an  audio book or through electronic publishing (e-book). The ability to offer choice is the advantage of e-commerce – buying and selling books over the internet. 

P.S. After you have read D.A. Hill’s book, don’t forget to return to his site. He wants to connect with his readers and get some feedback.

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Hark! Songs from Childhood

April 16, 2012

It is not the honor that you take with you, but the heritage you leave behind.”

 ~ Branch Rickey 

On Friday evening, I was transported to a different time and place all through the power of song. Thoughts of my childhood came alive through a concert celebrating traditional American and Anglo-American music. 

I was drawn back into the early days of growing up on the Mason -Dixon line almost from the start of the performance, as the Yampa Valley Singers sang out Pick a Bale of Cotton.” As I listened, I thought  ”we used to sing this song in Junior High School; it will be familiar to everyone.”  But interestingly, my husband, a New Englander by birth, said he has never heard that song before in his life.” 

Amazing Grace: Music of our Heritage was a well-orchestrated collection of songs that helped me to realize how far we have strayed from our country’s roots in so many aspects. I’m sorrowful for generations who may never come appreciate this nation’s beginnings; the struggle of our forefathers, who worked so hard to make the United States the “land of the free and the home of the brave.” Our country’s culture has changed so much. Perhaps that’s just progress. 

The audience was reminded of God’s “Amazing Grace” shed on this country by various renditions and arrangements of that song throughout the concert. Other beautiful American folk and spiritual songs of our country’s heritage, such as I’m Winging my Way Back Home, Hard Times Come Again No More, Bright Morning Stars, An Irish Blessing, Home Sweet Home and Down in the River to Pray are a few other musical compositions that made for a personally fulfilling concert. 

Fortunately, and beneficially, with our country’s high value on the freedom of speech, independent productions and publishing of stories of America’s history can be preserved for families and easily shared through cds, DVDs and books in this age of high tech. 

A DVD of the concert Amazing Grace: Music of our Heritage will soon be available on to the public. For more information on the Yampa Valley Singers, please visit this link  http://bit.ly/HJD8LR.

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