Key to any kind of business is a good solid marketing plan. In this day and age, there are so many options available – traditional print advertising, social media marketing, multimedia promotion, ezines, podcasts, rss…the list goes on and on. Trying to keep up with the latest and most effective methods is almost mind boggling. A variety of methods is often a good idea.

Lately, our focus at Cornerstone Fulfillment  Service, LLC has been to research and explore permission based email marketing. We are getting ready to launch our first attempt into this very exciting trend.

We will see! Being a traditionalist in many ways, I am not quite ready to put to bed the direct mailing method quite yet!

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