“In a knowledge economy natural selection favors organizations that can most effectively harness and coordinate collective intellectual energy and creative capacity. ~ Justin Rosenstein

There is a new website, just launched on Tuesday called Guardian Sustainable Business. It is organized by some of America’s top companies such as Google and Coca Cola. The  mission behind GSB is to “rethink the prosperity hub.” It’s target audience will be 18 to 30 year olds who will be our next generation of business leaders. It’s hoped they will do things with an eye on sustainability.

“The aim is to provide a dynamic showcase of technologies, campaigns and entrepreneurs for young people to participate in, celebrate, share and draw on to change their own lives and the lives of others.” According to this article, the good news is “everything we need to co-create a sustainable world is already out there.”

The human creative spirit will be relied on to bring about much change in the way people live. I must ask, is that not what brought America to its prosperous rankings the world in the first place?

Interested in learning more about Guardian Sustainable Business? Click on this link. Sign up to get mailings and become informed about how as a nation we can harness everything we’ve got and move into a more sustainable place as a nation.

Next Thirsty Thursday, the day of the week devoted to good news, we will follow up this story with another about children entrepreneurs who are climbing the corporate ladder with their digital knowledge.

This blog is brought to you by award-winning author Sue Batton Leonard. See you tomorrow on All Things Fulfilling.com.