Rise and Meet the Moment

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Whoever wants to reach a distant goal must take many small steps. – Helmut Schmidt

I’ve had memoir writing on my mind lately since I gave a presentation on the topic on Monday. When you think about it, our whole life is comprised of stories we tell.

The internet has changed the way we tell our stories. Words and images are now so easily shared through digital platforms, such as by publishing e-books. If you know how to use social media effectively, marketing e-books is made easy.  If properly “indexed,” finding your target market is no longer like taking a shot in the dark.

To further explore my path of thinking, the other day I was looking in our kitchen cabinets for something portable to put in my backpack to stuff my mouth with. I came across a box of Blueberry Crisp Clif ® Bars that I didn’t know we even had.

Hiking ArtistI noticed the verbiage on the packaging “No. 14 Adventure Challenge ‘Embrace the Uphill’ then followed the words “Share Your Adventure #MeettheMoment.”

The point is, we all have dreams, adventures and challenges in life and careers. If you are working on an  independent publishing project and don’t know how to use digital platforms effectively to draw people who are truly qualified leads, social media can be a big time waster.

There are companies who specialize in e-commerce and e-marketing for independent publishers. “Embrace the Uphill,” as Clif ® Bar suggests. Don’t shirk away from challenges. Get help if you need it in order to finish your writing and publishing project. There is no shame in that!

I can tell you as a published author that the feelings of accomplishment that come with having a published book far, far exceeds what having unfinished manuscript feels like. Every step, big and small, was well worth the effort in feelings of personal fulfillment.

This blog is brought to you by Sue Batton Leonard. For more information on her book Gift of a Lifetime: Finding Fulfilling Things in the Unexpected and short stories Lessons of Heart & Soul.



Next Generation Begins Leveling Playing Field

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The doors we open and close each day decide the lives we live.”  ~Flora Whittemore

So, you’ve made up your mind. You are going to tell the story that you’ve been itching to tell. You will be in the company of scores of others who have decided that the time is now and that your voice will be heard even though you are not a top selling author. Right you are and good for you!

Even those who have been previously published through traditional publishing houses are now determining that independent publishing may be well worth exploring.  The traditional publishing companies continue to give strong promotional and marketing attention to the top selling authors and fall short in their marketing efforts for lesser known authors. Non-traditional publishing is proving it can be a viable option for many with on-line selling and on-line marketing (e-commerce and e-marketing), which has leveled the playing field for those who are not among best selling authors.

The Colorado Independent Publishers Association www.cipacatalog.org  is making great headway into changing the way non-traditional publications are found.  Libraries are now looking beyond the big six publishing companies for the next generation of publications that will allow them to expand their catalogs yet, not require changes to facility space. Enter e-books!

Before you begin publishing an e-book, make sure your due diligence is done.  Find the best fit for your needs.  Visit this link http://bit.ly/vZztM to find the top publishing companies in this new age of e-books.

As you start down the path to telling your story, do remember, there are freelance professionals available for every step of the way. Need help in finding them? Contact a company that specializes in e-commerce and e-marketing for independent publishers.

Another independent thought, word and view from www.CornerstoneFulfillmentService.com.