New Developments in E-Commerce

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“There is parity in the marketplace and as a result the consumer is beginning to make decisions, not on what things cost but the convenience of it.” ~ Howard Schultz

Cover_PA Oct-Nov 2015_220w_iPadAre you currently selling your artwork on-line or anticipate doing so in the future? If so, check out the article in the October/November 2015 issue of Professional Artist Magazine titled Finding Your Place in the New e-Commerce.

More than ever  before, new options have opened up for selling artwork on the world-wide-web.

You thought Pinterest was just a place to pin-up pretty pictures on an on-line bulletin board?  It’s capabilities have been expanded to include a “buy it button” integrated with an artist’s store on Shopify. According to the article in Professional Artists Magazine, “It’s made closing a sale even easier through a Pinterest app for Android users.” This is just one advance in technology for on-line art stores.

Things are advancing at a rapid pace and the article in Professional Artists Magazine addresses the issue of commission, shipping and handling, direct sales integrated with social media and the on-line version of the red dot.

“I already have a website,” you say? Does it have an e-commerce plug-in? Increase your visibility and exposure by adding a way to sell your art beyond brick and mortar galleries and stores. The tools for on-line selling of art work has come a long way and art collectors are looking for convenience.

This blog is brought to you by Cornerstone Fulfillment Service, LLC. A company specializing in e-commerce and e-marketing for independent publishers.

See you back here tomorrow on All Things Fulfilling. We will be featuring a few stories about professional development opportunities I had last week as a writer.

 

 

Film Friday: Katzenberg on Movies

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Some time ago on All Things Fulfilling, I wrote about the power of movies as art to heal. Today we will be focusing on changes in the filmmaking industry which may make movie going easier as our population ages.

Jeffrey Katzenberg, the Dreamworks Animation Chief gave a talk about a year ago at the Beverly Hills’ Milken Global Conference on the Entrepreneurial Leadership in the Corporate World panel. He spoke of his opinions of how the movie industry is going to change in coming years. With the ability of “the cloud” being able to hold a vast amount of content, the window for seeing movies at the theatre will become three weeks. The period of time when receipts are highest for even the biggest blockbuster.

At-the-Movies_Sanctuary-GraphicWhat does all this mean? If you wish to see movies in the big screen, don’t delay. Their runs in the theatre will be much shorter. After that if you want to see a movie, you can pay to watch it on your computer, i-phone or in your home theatre. Depending on the size platform you are using to view the movie, the prices will vary. The larger your screen the higher the price. Interesting concept, and these changes have already begun to take place. Read the full article, it is interesting.

That is the latest development in the world of film and e-commerce has it’s advantages for seniors. If it is not possible to go to the movies there are now a variety of ways of to watch the latest films in the comfort of a living room. That’s all for this Film Friday.

On Sunday I will be posting a story on All Things Fulfilling as a tribute to my dad in honor of Fathers Day. See you then!

This blog is brought to you by the award-winning author, Sue Batton Leonard.

 

 

Remember? Dear Twin Sister,

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 Remember? Dearest Jan,

culotte dressesOur culotte dresses back in the 1960’s? Didn’t we think we were the hottest things going? With our home sewn outfits, our matching wooden handled pocketbooks, our Pappagallo flats and our pink Tangee lipstick, we were stylin’! We added a spritz of our fav perfume “Heaven Sent” (for me) and Yardley’s “Lily of the Valley,” (for you)  and we were sweetly ready to face another day of high school, which we pretty much dreaded.

I don’t think we ever sewed our culotte dresses with sleeves in them. Those were too time consuming. It wasn’t easy getting the inset sleeves just right. Besides when it was chilly we liked wearing our little, white round-collared blouses under the culotte dresses. We turned out the “jumpsuits,” as some girls in other parts of the country called them, a dime a dozen.

Remember the fulfilling feelings when we had gotten through a sewing project without the sewing machine malfunctioning and getting the bobbin and thread all knotted up. Seemed to happen every other minute – that temperamental tension device on the machine caused ultimate frustration!

We were always under our own pressure to get our latest fashions completed to wear to school the next day to show our girlfriends. Remember?

What ever happened to our sewing machine anyway? Did you hand it down to one of your daughters?

wooden handled pursesPappagallo flats from the 1960stangee3heaven sent perfumelily-of-the-valley-eau-de-toilette

Jan, memories of all these products and more came flooding back to me as I wrote my memoir. Did you know that some of  these products can still be purchased? At the Vermont Country Store. And lots of other throwback products from the good ole days!  www.vermontcountrystore.com.

Jan, thanks for walking down memory lane with me this morning. Next time we are together, hopefully it won’t be too long,  I’ll do as you have requested. I’ll sign your copy of Gift of a Lifetime: Finding Fulfilling Things in the Unexpected!

Much love. Your Twin Sister.

P.S. How do you want me to sign your copy? With my maiden name Sue Batton or my married name – Sue Batton Leonard?

 

Help with Polishing the Craft

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Organizing is what you do before you do something, so when you do it it’s not all mixed up.” ~ A.A. Milne

If had known then what I know now” is all I can think in this moment. Years ago, had I known I was going to write a book, I would have begun keeping my picture files in my computer well-organized. “Oh well,” I think, “hindsight does me no good. I have to move forward and wade through the mess. Focus on the objective: Get my photos to the publisher, so we can finish up.

determined, passioned and engrossedAfter all, what good is a memoir without any pictures? People want to see pictures of the characters in the story. A memoir, biography or autobiography without any images is like going to the zoo when the monkey cages are cleared out. The ones who make you laugh and provide you with the entertainment are not in plain sight. What fun is that?

Just like the words I mentioned last week in my blog about the book Stands with Fists, “when we know better, we do better.” From here on out I will make changes to how I organize my picture files. That way if I write another book I will not delay the Bookcrafters from completing the publishing process. So far, except for the difficulties on my part of locating the pictures I need in my computer, the process has been very seamless!

I  have an International Standard Book Number (ISBN) now. Once I saw that, “Holy Mother, Full of Grace!” I said to myself, and I am not even Catholic! My excitement began to rise, and I lost a night of sleep.

We are getting down to the wire and I am working hard to wrap things up.  Thanks to Jan and Joe McDaniel, they are putting the polish to my craft  www.bookcrafters.net.  Thank you also to graphic designer Karen McLane of Post Net http://www.postnet.com/ for working so hard with me to find the perfect cover design that I am just thrilled about. coffee image with heart

This blog brought to you by www.CornerstoneFulfillmentService.com. Do return to All Things Fulfilling tomorrow!

Film Friday: New Thought

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Ones destination is never a place but rather a new way of looking at things.  ~ Henry Miller

I when I get free time, I am often torn between watching a movie or reading a book. Books often win out. There is a movie that was on my list for 2013 that I haven’t gotten to yet. It’s unlikely I’ll find it playing in my local movie theatre, but that doesn’t mean it is not worthy of watching. So, I’ll put it on the top of the list for this year.

The movie is called New Thought.Click here for info and ordering  Many of the principles of the “Laws of Attraction” are incorporated in this movie, and if you enjoyed The Secret, I would highly suggest checking out this movie. I wholeheartedly endorse the concept that we can directly affect our life experience through our thoughts. Positive breeds positive and negative breeds negative.

A New Year is a great time to begin thinking in different ways, and making “attitude adjustments.” Here’s to a whole new you!Click here for info and ordering

Do return on Monday to All Things Fulfilling. This blog brought to you by www.CornerstoneFulfillmentService.com

Give to Extended Family

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No act of kindness, no matter how small is ever wasted.” ~ Aesop

Christmas catalogues are beginning to arrive in the mail. Last week I received one that stood out among the others. You know, all the regulars,  such as Land’s End, L.L. Bean, The Territory Ahead and my favorite – Pottery Barn.

The catalog that interested me the most was Samaritan’s Purse. Not only because you can order gifts that fit every budget, but also because of the humanitarian benefit that comes with giving from it. It’s fulfilling to know that each present gives the receiver a sense of hope.

The images below are a just a few of the 43 choices that that particularly struck me on some level, I suppose it has something to do my life values  that were taught to me by my parents. But, there isn’t a gift on the list that doesn’t uplift  the lives of others – and that’s a good thing!. The catalog is available on-line through this link. http://bit.ly/1bfZ9hh .

Extend the love beyond your family this holiday season, by giving a much needed gift to people in other places around the world.

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This blog brought to you by www.AllThingsFulfilling.com, the space where independent thoughts, words and views are all part of the business. www.CornerstoneFulfillmentService.com.

Lifestyle Solutions

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Mindful or  mind fullIn the space between your thoughts there is your truth. ~ Reuben Lowe

Every once in a while I need to put on the brakes and find some lifestyle-oriented solutions to slow down my journey through life. I usually need to have a come-uppance with myself after a busy summer. It’s good to switch gears from Mind Full to Mindful to remind myself that life is not a race, and to enjoy every task, each day, that I have been given.

 The pronunciation of the words Mind Full and Mindful are exactly the same, but take on two different stories if you put the emphasis in different places, capitalize different letters, and eliminate one of the L’s. Strange isn’t it?

For instance, if you asked someone what having a “Mind Full” morning means, the response may go something like this:

  • Take the kids to school
  • Drop the dog off at the groomer
  • Stop at the store for bread and milk
  • Run back home and throw laundry in the washer
  • Jump in the shower
  • Slap some ham and cheese between two pieces of bread for lunch
  • Remember to gas-up
  • Arrive at work only a few minutes late

If you told someone you’ve had a “Mindful morning,” you’d probably be implying you spent the early hours of your day:

  • Watching the sunrise
  • Sipping a mug of hot chai
  • Reading a passage in a daily  devotional
  • Taking a leisurely bath
  • Letting your hair air dry while you do your nails
  • Moseying on to work with plenty of time to spare

the exquisite riskThe Mindful morning sounds more appealing, doesn’t it?  Practicing mindfulness means listening to our inner whisperings in our jobs as well as in our personal lives. It reduces burnout because we work more efficiently and productively, eliminating the feelings of rushing thoughtlessly from task to task.

Just by rising a little earlier each morning it may be possible to switch from a Mind Full to a more Mindful existence. And you may get the benefit of seeing something new and fulfilling growing within yourself called contentment.

Are you ready to trade chaos for calm and face a new dawn? The Exquisite Risk: Living an Authentic Life by Mark Nepo may help convince you of the value. To check out this book and his others, please visit this website.http://www.marknepo.com/. Note that Mark Nepo will be appearing on Super Soul Sunday in November. See the details on his website.

This blog  brought to you by www.CornerstoneFulfillmentService.com.  The space where independent thoughts, words and views are all part of the business.

Escaping Political Landscape with Humor

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Happiness is like manna; it is to be gathered…and enjoyed every day. We have to go out of ourselves…to gather it, since it has rained down from a Heaven at our very door.” ~ Tryon Edwards (American theologian 1809-1894).

Yesterday’s blog about fickle Mother Nature made me think of a film that is currently playing in theatres across the country. The title of it, Cloudy with a Chance of Meatballs 2, sounds like a description of our country’s political and economic landscape at this moment, but I assure you, the storyline is quite different.

The book Cloudy with a Chance of Meatballs is manna for the soul. I must have read it to my son a hundred times or more, over the course of his growing up. It was a favorite and we returned to it time and time again, especially when we wanted to end the day on a positive note. I could probably recite the text by heart.

cloudy with a chance of meatballs2_The illustrations in the book made us laugh – images of Mother Nature releasing storms of mashed potatoes, meatballs and spaghetti. There were memorable pictures of torrential downpours of salt and pepper, people being flattened by flying hamburgers.

Despite the chaos, the governing body in the town of Chew and Swallow didn’t shut down. The plow trucks were out removing piles of peas and carrots blocking the streets and making order out of mess. They were working hard to solve the problems and change the landscape from rotten eggs clogging progress to a more sunny side up environment.

Now that I have been involved in writing and publishing, I see the book as a great example of how an author, Judi Barrett, used her imagination to create a wonderfully entertaining story for both children and adults.

Ahh… the days of reading bed time stories. My son, Marc,  is now twenty-five years old, and a filmmaker specializing in visual effects. He also works as a film colorist. A perfect way to spend a holiday evening  would be to watch this film  and escape to the fictional town of Chew and Swallow together where we can look in on his world, and he will have fun providing feedback about the movie.

I think I’ll put the DVD on my shopping list for Christmas…..sshhhhh…don’t tell Marc.

Here is where to purchase the movie if you can’t catch it at the theatre. http://www.imdb.com/title/tt1985966/ .

This blog brought to you by www.cornerstonefulfillmentservice.com. See you tomorrow on All Things Fulfilling.

 

Important First Steps to Publishing

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It is not in the pursuit of happiness that we find fulfillment, it is in happiness of pursuit.” ~ Denis Waitley

The e-Book Extravaganza on Saturday sponsored by the Colorado Independent Publishers Association (CIPA) was well-worth attending. During one of the breaks, the President of CIPA, Dr. Patricia Ross came over to me and said “Sue, I’d like you to meet one of our new members.” Of course, the usual niceties followed.

I asked the new member if she was enjoying the morning, and she said “Yes, but I feel so uninformed! There is so little I know about independent publishing.” Dr. Ross told her not to be discouraged, and off the President went doing her job of hob-knobbing about the room.

CIPA 9 13 #1As the new member and I stood talking, I said to her, “You know, each and every person in this room started where you began today, knowing nothing. That is the reason you have joined this group -to get help, to learn, to network and become informed about your options.” There is a lot to learn and you have taken a very important first step. You have joined this group!”

“Yes,” the new member replied. “There seems to be plenty of knowledge to learn from in this group.”

Before the break was over and we went to sit in our respective seats, across the room from one another, I had one more thing I had to say. “In your free time, read anything you can get your hands on about the industry, and keep coming to this group. It’s the best thing you can do for yourself.”

To learn more about the Colorado Independent Publishers Association, please visit this link. http://www.cipacatalog.com/join-cipa/. Please note the organization also offers downloadable webinars if you are too far to travel to their meetings.

http://www.cipacatalog.com/categories/CIPA-College-Downloads/

As I drove home, I began to ponder how many first steps I have taken since 1998, when the independent industry was in its infancy. They’ve all been in a quest to learn all I could about the industry and it led to becoming a business.  And the wonders and development of the independent publishing universe never cease to amaze me. I find it fascinating.

This blog brought to you by www.CornerstoneFulfillmentService.com. The space where independent thoughts, words and views are all part of the business. See you tomorrow on All Things Fulfilling.

e-Book Extravaganza

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Knowledge is power. Information is liberating. Education is the premise of progress, in every society, in every family. ~ Kofi Annan

cipa logoOn Saturday I made the very worthwhile three hour trek into Denver from Steamboat Springs, Colorado to attend Colorado Independent Publishers Association (CIPA) monthly meeting. The September agenda was an e-Book Extravaganza. Here are just a few things that were discussed throughout the day:

  • The e-book industry now represents 33% of book sales. How about that?
  • People like having a choice of formats, so offering books in print, as well as an e-book version is wise marketing.
  • There is still a viable market for books-in-print but there is a certain part of the reading population who are clamoring for e-books due to their convenience.
  • Surprisingly, people who are 55 years of age and over ARE BUYING e-books, contrary to what was expected. It is not just the young generation that are interested in the digital format.
  • We discussed pricing of e-books and how you can leverage your intellectual property.
  • E-books make it easy to offer samples, providing potential book buyers the  opportunity to see if they like an author they’ve never read before.
  • A big advantage to e-books – there is no printing involved, thus it removes the need for physical space of inventory.

If you are a writer who wants to get on The Fast Track to Independent Publishing, here is a short webinar that will introduce you to the basics. http://bit.ly/10cCp1Y. 

Do return tomorrow to All Things Fulfilling, we will be discussing the next best step if you are a person who is considering independent publishing and you are in need of knowledge. I will tell you a quick but valuable story from this weekend.

This blog brought to you by www.CornerstoneFulfillmentService.com .