A February Typeface

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If you have knowledge, let others light their candles in it. ~ Margaret Fuller

Today on All Things Fulfilling, we will be talking about typeface, otherwise known as fonts.

The last time I wrote about fonts, I told a personal story about the challenges I faced when I chose a script font for the title of my e-book of short stories Lessons of Heart & Soul. To read about the problem the font presented, check out Book Covers and Fonts, a posting from last spring.

Ist cover image – difficult to read title in some digital advertising

Lessons of Heart V4 Cover

Revised font – more clarity in small digital images

V5 Cover revised font 4 15 15

I know what I like when I see different typefaces but not being a font expert, I am not sure which work well for e-books and other digital platforms for books.

I’m putting a shout out to graphic designers to see if a new font, Heart & Soul is suitable for digital formats, such as for a title on an e-book cover. We want to pass the information along to other independent publishers.

 

Thank you! My heart goes out to you for generosity in sharing your knowledge.

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Strength Comes with Setbacks

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The beautiful thing about setbacks is they introduce us to our strengths.” ~ Robin Sharma

A large population of the  American people were thrown into an unexpected financial “dither” when the economy came to a nearly screeching halt some eight years ago or so. “The crash” forced the American people to look at sustainability in different industries. Economists and “the think tank” has been studying how to creatively deal with a whole new economy and how best to survive it ever since.

The publishing industry looked long and hard at environmental issues associated with books in print. More sustainable ways of publishing, such as e-books and print-on-demand have been developed. The way music and audio books is now distributed is also more sustainable. Downloading digital files rather than shipping product has brought new ways of doing business to the industry.

Thankfully hardback and paperback books have not completely disappeared from the planet. I like reading from a paperback book as much as my neighbor. But with print-on-demand, huge warehouses full of large inventories of  books have been reduced, as have the numbers of books being discarded in landfills. Thats good news!

Living Well, Spending Less: 12 Secrets of the Good Life is a great read for those who doubt that living with less is the key to happiness. The book may help you to adjust your thinking and put balance back in your life.

balance

As the economy rebounds, it will be interesting to see whether the American citizens will return to their old ways of being or whether a true “renaissance” has taken place. Have people fully realized that in order to live a fulfilling life, we can do it with less stuff? Will we continue to put our energies into finding sustainable ways of doing business? If so, there were great gifts in the downturn of the economy.

This blog is brought to you by the award-winning author of Gift of a Lifetime: Finding Fulfilling Things in the Unexpected and Short Stories: Lessons of Heart & Soul.

 

e-Book Extravaganza

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Knowledge is power. Information is liberating. Education is the premise of progress, in every society, in every family. ~ Kofi Annan

cipa logoOn Saturday I made the very worthwhile three hour trek into Denver from Steamboat Springs, Colorado to attend Colorado Independent Publishers Association (CIPA) monthly meeting. The September agenda was an e-Book Extravaganza. Here are just a few things that were discussed throughout the day:

  • The e-book industry now represents 33% of book sales. How about that?
  • People like having a choice of formats, so offering books in print, as well as an e-book version is wise marketing.
  • There is still a viable market for books-in-print but there is a certain part of the reading population who are clamoring for e-books due to their convenience.
  • Surprisingly, people who are 55 years of age and over ARE BUYING e-books, contrary to what was expected. It is not just the young generation that are interested in the digital format.
  • We discussed pricing of e-books and how you can leverage your intellectual property.
  • E-books make it easy to offer samples, providing potential book buyers the  opportunity to see if they like an author they’ve never read before.
  • A big advantage to e-books – there is no printing involved, thus it removes the need for physical space of inventory.

If you are a writer who wants to get on The Fast Track to Independent Publishing, here is a short webinar that will introduce you to the basics. http://bit.ly/10cCp1Y. 

Do return tomorrow to All Things Fulfilling, we will be discussing the next best step if you are a person who is considering independent publishing and you are in need of knowledge. I will tell you a quick but valuable story from this weekend.

This blog brought to you by www.CornerstoneFulfillmentService.com .

 

Booksellers Dream Wedding

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Dreams are illustrations….from the book your soul is writing about you.”

 ~ Marsha Norman

The best thing about planning any wedding is designing a day that is uniquely designed to reflect the tastes of bride and groom.

Last Saturday, The Northshire Bookstore in Manchester, Vermont http://www.northshire.com/  closed early for a private party. The store hosted the wedding of Sarah, one of their booksellers.

The event was everything fulfilling that a bibliophile could dream of. Even the bride’s bouquet was made from book pages and I’ll bet she tossed the paper posies from the commanding iron staircase that is the outstanding architectural feature in the store.

bridal bouquet with book pages

northshire bookstore stairs

I hope “Miss America of the Independent Publishing Industry,” the Expresso Book Machine, gave up her famed status for the day and let the bride be the star. I don’t want the  EBM to feel downgraded or upstaged, so I’ll give her a repeat feature of the blog I wrote about her early last summer. Click on this link to read more. http://bit.ly/10RIonQ.

Rumor has it that one of the wedding gifts was a handmade quilt with titles and cover images of the bride and grooms very favorite books. Imagine the pressure of having to decide which publication should be included and which will be left out. Avid readers have a long list of favorites, and I am sure there were too many books and too little space on the quilt’s surface.

I wonder if the couple first encountered each other between the shelves of the book store? Do you think they had custom written wedding vows that included a little poetry? Ahhh..the beauty of a relationship where two people come together with the common interests….and the advantages of owning an independent bookstore. “Nothing is set in stone,” as it is etched on the pavement leading into the Northshire Bookstore. That means you can do anything you please including closing early to host a booksellers dream wedding.

To learn more about this event, please visit the Facebook page of the Northshire Bookstore. http://on.fb.me/1cZVDKU

Do return tomorrow to All Things Fulfilling. This blog brought to you by www.CornerstoneFulfillmentService.com.

Labors of Today’s Innovators

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Thou, O God, dost sell us all good things at the price of labor.” ~ Leonardo daVinci

Today, I am going to spare my labors and shift the spot light to an author who has a lot of good things to say in his books about how to think and work creatively. He has written a number of publications that contain fascinating thoughts and concepts.  For more information on Michael Gelb’s writings and workshops, please visit his website. http://michaelgelb.com/

Here are a few of Michael Gelb’s titles:

Work Like DaVinci: Gaining the Creative Advantage in Your Business and Career  Click for info & ordering

michael gelb book 1

 Mind Mapping: How to Liberate Your Natural Genius Click for info & ordering michael gelb4

 Innovate Like Edison: The Five-Step System for Breakthrough Business Success Click for info & ordering
michael gelb 2

Body Learning: Regain your Natural Poise Click for info & ordering

michael gelb3

I’ll be back tomorrow with some information for parents about a contest that encourages children to use their creativity by writing a story. There are no entry fees, so every child can participate and use their God-given artistic abilities.

Happy Labor Day, everyone! Find something that fulfills your own sense of fun. I’m going for a bike ride!

This blog brought to you by Sue Batton Leonard, author of Gift of a Lifetime: Finding Fulfilling Things in the UnexpectedClick for info & ordering Return tomorrow for more independent thoughts, words and views from All Things Fulfilling.

Pearl S Buck Fans: Get Ready

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I am always glad when any of my books can be put into an inexpensive edition, because I like to think that any people who might wish to read them can do so. Surely books ought to be within reach of everybody.”  ~ Pearl S Buck

I learned something exciting today. There is a new publication by the late Pearl Sydenstricker Buck (June 26, 1892 – March 6, 1973), that is about to be released, in October.  The Eternal Wonder will be available on-line and in the brick and mortar book marketplace.Click for Info & Ordering

In her late years, Pearl S Buck resided in Danby, Vermont, a quiet rural community in southern Vermont. Surprisingly, Buck’s unpublished manuscript, a coming of age story, was found in a storage container in Texas some forty years after her death, please visit read this article about the discovery.  http://n.pr/19ZgzTu.

This book will be available in digital format, as well as in print, and it is bound to be popular with fans of Pearl S. Buck. As with many of Buck’s other novels, inspiration for this story came from being the daughter of Southern Presbyterian missionaries and living in China. Her other classic books such as The Good Earth, The Good Mother: A Novel, Sons, East Wind West Wind, This Proud Heart have seen a resurgence in interest since many were out of print and now they have been converted into e-books.

More than seventy of her literary works had been published by the time of her death, and The Good Earth was adapted for film by MGM in 1937. She is a Pulitzer Prize Winner and a Nobel Peace Prize Winner for this masterpiece also. To read more about the life of Pearl S Buck, please visit this link. http://bit.ly/19Z5eD9 

The Eternal Wonder I look forward to reading The Eternal Wonder once it is released. Amazon Books has said The Eternal Wonderis perhaps her most personal and passionate work, and will no doubt appeal to the millions of readers who have treasured her novels for generations.” 

If you are a fan of the great classics novels, many of them are now available as free e-books thanks to Project Gutenberg.

This blog brought to you by Sue Batton Leonard, author of Gift of a Lifetime:Finding Fulfilling Things in the Unexpected. Click for Info & Ordering Do return tomorrow to www.AllThingsFulfilling.com.


 

 

 


 

 

 

Spirited Women

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“To me a lush carpet of pine needles or spongy grass is more welcome than the most luxurious Persian rug.” 

-Helen Keller

I like being in the presence of spirited women. I guess it’s a result of my upbringing. My mother says “she has been a tomboy all her life. If she wanted to be with my father, she had no choice but to learn how to fish, pilot a boat, be a carpenter’s assistant and do the things he liked to do or be left behind in the dust.” Friends as children, now married 65 years, I guess the relationship has worked out alright.  She does know how to dress, and act the lady. She’s also led a “cultured life.”

I’ve recently come across some really fun blogs and books, for and about women, who like the outdoor life. Today, I’d like to share them on All Things Fulfilling in hopes that they will be interesting for our female readers to know about.

As write to you from Steamboat Springs. Colorado and a few days after I had drafted this blog, I came across the books Glamping with Mary Jane and Sisters on the Fly at the new retail store Remember Me, here in town. It is a fun store, with a lot of spirit, stop by and visit it!

sisters on the fly

This is your life, so, whatever moves your spirit, pursue it!

This blog brought to you by Sue Batton Leonard, author of Gift of a Lifetime: Finding Fulfilling Things in the Unexpected.Click for info & ordering
 Do return tomorrow to the space where independent thoughts, words, and views are all part of the business.

Postcards Facing Extinction?

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He who moves not forward, goes backward.” ~Johann Wolgang von Goethe

I tried, I really did, but there were no postcards to be had within a 20 mile radius. A few weeks ago I searched every convenience store, gas station and even inquired in local restaurants and marinas. Even on a remote island, where progress moves very slowly, postcards are like dinosaurs – they are non-existent. I had hoped to send some to my writer friends but, e-communication seems to have replaced most paper correspondence.

What with the price of gas, I couldn’t see traveling further than twenty miles just for a few postcards. So, for my author friends at the Steamboat Writers Group,http://steamboatwriters.com/ I’ll post my own image of my travels in this space and the message I would have written on a postcard if I’d had one.

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Visiting with writers groups in my travels – listening to works in progress. All things western traded for narratives about all things nautical. Fictional tales about authors bagging the big buck in the Rockies replaced with bragging about the big catch in the Atlantic. I still wait with baited breath for a true story. All things fulfilling and fun! See you soon.

The next greetings go out to my other pals at We Write Steamboat ,http://on.fb.me/1a8jQzO a networking group that I organized a few years ago. And also to the Colorado Independent Publishers Association. www.cipabooks.com.

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Hi Gang –

Wish you were here – great place for a meeting. Writing group conversations on East Coast are very familiar. Like the west, independent publishing, e-books, print-on-demand & how the industry has changed takes priority no matter where I travel. All things fulfilling and fun! Wish you were here.

This blog brought to you by www.CornerstoneFulfillmentService.com. A Company Specializing in e-Commerce & e-Marketing for Independent Publishers.

Book Club Buzz

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“Reason, observation and experience; the holy trinity of science.” ~ Robert Green Ingersoll

book group insiderAs I conclude my blog series about book clubs, here is what I have ascertained from being a casual observer.

Conclusion:  “Bookies” have their own opinions of what they like in a story. They are spirited and fight respectfully to uphold their side of the debate of whether they think a book was a good read or not.

Conclusion: Journeys of the heart, that incorporate lessons or themes involving moral judgments make for good book discussions.

Conclusion: Avid readers usually make  decent writers. They know what makes for a fulfilling story, and have a vault full of their own wealth of experiences to write about.

Conclusion: Most members are as interested in the author, as the storyline. This leads to curiosity about learning more about the writing process and publishing.

Thus, the group asked me to explain what I do. I said “everything I do in my professional life involves writing and reading. I consult with independent publishers on how to market and sell their products over the internet.”

A discussion ensued about how the publishing industry has changed. No surprise to this group. Many have had the experience of reading e-books. We talked about how digital technology has changed the way books, films and music is being produced. I left them with the thought that people just like themselves who have stories to tell, can now do it and not fear having a warehouse full of books sitting waiting to be sold. Print on demand and e-books have eliminated that.

I’d like to say thank you to the women in the Dorchester County Maryland book club who allowed me to observe their group discussion of “The Postmistress,” and for the opportunity to share with them information about the independent publishing industry. I enjoyed it very much.

Please return to All Things Fulfilling tomorrow. The space where independent thoughts, words and views are all part of the business. This blog brought to you by www.CornerstoneFulfillmentService.com.

Honoring Those Behind the Scenes

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successThe other day I posted several blogs about the 2013 EVVY book awards from the Colorado Independent Publishers Association. Service providers are also recognized for their outstanding work on the night of the award presentations They are the individuals and companies  who work behind the scenes to help independent publishers create and sell quality publications for the marketplace.

Today, I would like to acknowledge the  freelance professionals who provide services to the independent publishing industry, such as printing companies, editors, cover designers, layout designers, e-book formatters and designers, marketing , copyright experts and more. Here is a helpful link  for finding assistance with your publishing projects  for the future. http://bit.ly/ZOsPCr .

If you are an author in any state or region looking to hire high quality freelance professionals to help you with your publishing project, a great place to start is to contact a regional or statewide trade association for independent publishers. They may be able to steer you in the right direction by locating companies who support authors in all parts of the publishing process.

When you are in the planning stage of publishing a book, decide what part of the process you can handle yourself and what parts would be best left to the professionals. It will make for a smoother process and a quality end result.