Tag Archives: volunteerism

Meaningful Morning Menu

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“All people should spend one third of their time in recreation which is rebuilding, voluntary activity, never idleness” ~ Brigham Young

Morning is my cup of tea! As far as I am concerned, it is the most fulfilling time of day. My energy is at it’s peak, and before the world even begins to stir, I walk and ponder.

What glory nature provides in the dawn’s early light. The grass glistens with dew, the wildflowers stand at attention, birds cry out their excitement, the sun rises up from it’s night sleep, and the world comes alive before my very eyes.

Breakfast of nature’s most beautiful provisions feeds my soul, during the hush of the day,when I can appreciate the unfolding of the new dawn. The menu put before me, as I walk and observe, is there to celebrate and enjoy each and every day, as long as I rise to greet it.

Sunrise is the appetizer! The main course of the day for those who reside, work, live and play in Steamboat Springs, Colorado is what God has created for us – the river, the mountains and the scenic vistas. We can recreate till our hearts are content in this wonderous place!

Let’s see – what shall I do today, after the work is done? What ever it is, it is bound to be good!

Good Morning, Sunshine!

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Sweeten the Deal

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“The universe is full of magical things, patiently waiting for our wits to grow sharper.” ~ Eden Phillpotts

Some companies become more famous for their legendary marketing ploys than for their products. For years, Ben and Jerry’s has been the focus of attention for their accomplishments in innovative marketing and product development. Since the start up of the company, decades ago, it’s visionary leaders have tested what happens when combining business with social consciousness. The taste of sweet success for this company, has been the result.

On June 20th, Ben & Jerry’s unveiled Berry Voluntary and Brownie Chew Gooder. You can be sure the sales of these two new ice cream flavors will be closely watched and scrutinized by the company’s marketing and advertising gurus. They will be watching their target markets to see whether the sales performance of these two concoctions have the anticipated results that they expect.

Ben & Jerry’s has never waivered from their belief in the value of being a socially responsible company. The names of these two flavors leave little doubt in the minds of the consumer that volunteerism is supported and positively endorsed by this company.

Having resided in the state of origin of Ben & Jerry’s, Vermont, for over 30 years, I can attest to the fact that Ben & Jerry’s puts “their money where their mouth is.”  The promise of a free ice cream has sweetened the deal for many a volunteer or supporter of non-profit fundraising events. The company takes the cake in their stellar example of giving back to community.

Thanks, Ben & Jerry’s, for dipping into your profits to make this world a better place!

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