“There are many reasons why novelists write,  but they all have one thing in common – a need to create an alternative world.” – John Fowles

Years ago, one of the biggest challenges of all self publishing authors and independent publishers was becoming visible in the marketplace. Used to be, the fastest way to notoriety as an author was to be published by one of the large traditional publishing giants and then by doing a little name dropping as to who published your manuscript. Reality is, only a very small percentage of manuscript submissions ever get accepted by the big publishing conglomerates. Sad but true.

Now, opportunities for making a name for yourself as a independent publisher are all there! With a well-executed publication and a well thought-out, creative marketing plan and an undying belief in yourself and your publication (called self promotion!), success as an independent publisher is not as allusive as one might think.

If you have been frustrated by your attempts to self-promote your book, have you looked into the “new generation” of marketing  for writers? By design, social media marketing greatly increases your visibility as an independent publisher and the probability of being discovered. To those who are inexperienced with e-marketing, there  is nothing to be scared of!

No longer are independent publishers found just by a stroke of luck!

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