I decided to take a trip yesterday, through the powers of my intuition, into the fulfilling world of publishing! What my intuition told me is that some print shops all over America are busier at work this year. How can they not be? Non-traditional publishing grew a whooping 181% from 2008 to 2009, according to Bowker http://bit.ly/cp3anL.The trend, my intuition tells me, has risen again this year. Wish I knew for sure. But, only Bowker will be able to tell me, after they have tallied their reports at the end of the year. It’s just one of those things!
Do you know what this could mean for the holidays? Santa may have a lot more stops this year – picking up books at companies that offer POD (print on demand) and short run printing. My intuition tells me the machines are cranking. More than ever, people want books (and films, too) that inspire, educate, inform and amuse that are not run of the mill.
When Santa makes his rounds, my intuition tells me the sleigh bells will be ringing a lot louder this year, in support for the non-traditional publishing industry. If the trend in independent publishing stayed on the up and up again in 2010, is it what may be keeping the publishing industry afloat?
Hope Jolly Old St. Nick, has a stash of inspirational stories set aside for me this year. Ah well… if they sell out before Santa arrives at my door, they can easily be reprinted! No longer does the publisher need to print by the 10’s of thousands. That’s the beauty of independent publishing!
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