Tall Orders to Fill

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Last night, I attended the Colorado Independent Publishers Association (CIPA) summer event in Denver. It was a book sale as well as a chance for vendors to share their publishing related services with the public.

I was  happy to see the turnout of young people in attendance. They were there to learn more about their passion of writing and publishing. I spoke with many of the young writers. They were articulate and most already had a vision for their books. Some even had rough drafts in hand. 

They had come to the right place! The CIPA Board of Directors is a seasoned group of professionals, well versed in every aspect of independent publishing. The proof is in their own successes. Their goals are to educate and steer others to success.

From the numbers in attendance, editors, book cover designers, author’s assistants, book coaches and fulfillment companies had better get ready! There are lots of projects coming down the pike! There will be tall orders to fill!

This blog brought to you by www.CornerstoneFulfillmentService.com.

(As soon as I have photos from my photographer, I will share more highlights from the CIPA event!)

All Part of the Process

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“The way I see it, if you want the rainbow, you gotta put up with the rain.”     ~Dolly Parton

Rejection! Most writers have heard it before:

  • “Not what we are looking for”
  • “Does not meet our standards”
  • “Our company does not publish this genre of writing”

Don’t take rejection to heart and let it deflate your ego! Consider how many manuscripts a traditional publishing company reviews for publication on a  weekly, monthly and yearly basis. The competition is stiff and it always has been.

Still, being turned down can be a hard pill to swallow when a writer has devoted so much time and research into their project, not even to mention the emotional investment involved.  But, rejection is not necessarily a sign that a book is not worthwhile and saleable.

Take heart, there could be another way! According to Bowker “on demand and short run books were up a staggering 132% in 2008.” There must be a reason behind it. If it were me, I would at least look into it, consider it and float the idea up in the air.

Who said your book won’t fly?

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Ready, Set, Launch!

Your dream is about to become a reality! Your book or film has been published or produced, and now it is time to think about getting your product into the hands of your audience.

An order fulfillment company is the answer to those nagging administrative and shipping tasks that an independent publisher is faced with.  After all, you are a writer and a publisher. Your primary business is not fulfilling and shipping orders (and that means world-wide shipping in this age of e-commerce). Let someone else handle those tasks so you can focus on what you do best – creating, inspiring, educating and entertaining through the power of books and film.

Without the distraction of processing and shipping orders – you can get ready, set and  DSC_0094 your next creative endeavor!

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Funding for Filmmakers

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There is not a shortage of creative talent in this world. There are more ideas and inspiring subjects for documentary films than there are “Carter’s Has Liver Pills,” to use my Mom’s ancient expression. We are a generous people, We Americans! There are so many outstanding non-profit organizations spreading the good news and helping others in this country. Many have inspiring tales to tell through the power of film.

The biggest stumbling block for independent filmmakers is finding funds to bring a project to fruition and getting enough financial backing to professionally market a film. Films of award winning caliber may not necessarily mean a feature film blockbuster. But, an outstanding film needs to attract the attention that it deserves.

There is grant funding available through Mandy.com and the Independent Documentary Association (DIA) to name a few resources. They both post deadlines and grant opportunities. PBS also offers non-profit status for film projects. It is a selective process, but I have yet to see a PBS film production that was not worth viewing!

Hiring a professional grant writer could pay off. They know the lingo, the approach and can help you navigate through the process of obtaining funds. And don’t forget, include a budget for professional marketing of your film in your application for funding.

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Cracking Up!

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As an independent publisher, do you ever feel the tasks are overwhelming? There are printing matters to be dealt with, cover design decisions to be made, making sure the editiorial/revision process has been effectively handled, layout, pagination concerns, and the list just goes on and on. Isn’t it enough to just focus on publishing matters without having to handle the administrative tasks and shipping side of publishing too?

Before you reach beyond your limit, there is no reason to “crack up” from the stress of it all. There are companies out there that can assist you with processing and fulfilling your orders. They know the fastest and most economical ways of getting your book, film or other publication to the buyer and can even keep track of your sales and inventory matters.

It is easy to find a company to assist you. Go ahead, google “affordable order fulfillment for independent publishers.” It is that easy! Don’t wait until it is too late!

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What is Under Your Umbrella?

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“What is  your name?” and “What do you do for a living?” I am routinely asked being an unknown face in a new community. When I answer question #2 with “I own an order fulfillment company specializing in e-Commerce for independent publishers,” I am looked at like I am a space alien. To redeem myself, I usually go on to mention some of the services our company provides for independent publishers:

  • Order Processing
  • Order Fulfillment (pick and pack)
  • World wide shipping
  • Warehousing
  • Providing sales and inventory reports
  • Social Media Marketing for our clients (the alien look sets in again)!

Our company is definitely a niche market kind of business. But, anyone seeking our services knows what they are looking for.  They know to google “order fulfillment for independent publishers” to find us on the internet.

Sometimes when asked question #2 “What do you do for a living? ” I just put everything under one big umbrella and answer -“We assist independent publishers with the business and shipping aspect so they can focus what they do best – writing and publishing!”

Does that clear things up? I will keep my umbrella handy incase things get cloudy again.

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Partners

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If you plan on hiring an outside company to handle order fulfillment of your independently published books and DVDs, it is always a good idea to begin your search for a fulfillment company well in advance.

Advanced research (and obtaining quotations) will help you in setting your price points for your products. You will want to make sure the shipping and handling fees you charge your customers will pay for a good part of having your publication shipped from the warehouse to your customer’s door.

A qualified fulfillment company knows and can discuss the mail order industry standards for shipping and handling fees. Make this a part of your discussion when searching for fulfillment companies. Sometimes, two heads are better than one when it comes to establishing appropriate shipping and handling fees.

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In my Book – The Winner Is!

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This weekend I went to Arts in the Park in Steamboat Springs, CO.  I love going to Arts and Crafts events in communities that have a real appreciation for the Arts. You never know what you are going to find.

There were artists of every medium displaying their wares – potters, painters, birdhouse builders, fiber artists, jewelers and more. Each one interesting, unique and serious about their craft. I enjoyed it all!

The artist that really inspired me the most was a photographer, pictured above, Kenny Tong. His magnificent photographs of China were anything but ordinary. He came all the way from Chino, California to share his photography with Steamboat Springs, CO.  His photography is better than a day at the Spa. The images were pure serenity and tranquility. They captured places and scenes in China that few of us have seen before in books or from other photographs of China. For more information on his art, please visit www.kennytong.com.  And by the way,  you have to see his images first hand to really appreciate what I am talking about.

Kenny, you won my prize for artist of the day! Thanks for sharing your work with Steamboat Springs, Colorado and come back again! I am glad to know your images can be ordered on-line at www.kennytong.com.  Any plans for a coffee table book with your magnificent images?

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 Enjoy the glorious summertime!

 

 

 

 

 

A New Day Rising!

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There is a group 1,600 filmmakers that have come together to produce “films that matter.” This group of filmmakers, Nomads Land Network www.NomadsLand.com partner with non-profits, ecotourism and volunteerism groups to produce social issue media and documentary films. I am so excited about this network of filmmakers. This is the stuff we at Cornerstone Fulfillment Service, LLC get all excited about and want to shout “Hurray!”

I told you there is alot of good stuff on the horizon in independent filmmaking!

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Up, Up and Away! Worth Rising For!

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There was  a sight to behold in Steamboat Springs, CO this morning. This weekend is the 29th Annual Hot Air Balloon Rodeo!

Folks came from everywhere to watch this beautiful event at 6 am in the morning.  Some balloonists came from as far away as Florida, Iowa and California to participate. There were 32 balloons in all. Can’t wait till tomorrow to see more of the action!

Also, happening on site was one of the Dallas Cowboys’  cheerleaders participating in a photo shoot for their annual calendar.

There is so much to do in Steamboat Springs, CO in summertime. I am not sure what to do this afternoon. Perhaps a visit to the Arts in the Parks event. This evening I think we will take a picnic dinner and see what the American Laughingstock Theatre has to offer.  I don’t know though, there are quite a number of other events that sound pretty darn enticing.

 I would like to try that hot air ballooning stuff someday. I wouldn’t be afraid! And while I am at it, maybe we will take some of our client’s independent book and DVD orders and deliver them personally. After all, we do ship with all major carriers. Perhaps shipping via hot air balloon would be more economical. Maybe our postmaster would like to come along for a ride.

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