Continuing Thought

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“Many men go fishing all their lives without knowing that it is not fish they are after” ~ Henry David Thoreau

The other day, I picked up a book from the shelves of my mom’s library that was faded with age. It was authored by several editors of the New Age Journal and published in 1984. The book is called “Chop Wood, Carry Water: A Guide to Finding Spiritual Fulfillment in Every Day Life.”

As I began to browse the pages, I realized that many of the subjects addressed in this book written 25 years ago, are still among hot topics today. Those seeking knowledge on spiritual healing, information on understanding truths through the body (by practicing yoga, martial arts, massage and judo and the like), writings on understanding astonishing occurrences through miracles, finding rewarding careers with slants toward social consciousness, interpreting dreams for wisdom and guidance, and more can all be found in this book.

Answers to living a life fulfilled, has been on the minds of people for ages. Over the years, new schools of contemporary thought  expand and deepen our understanding of the human psyche, and I for one, have always enjoyed reading new books on psychology and spirituality.

It does make me wonder, however, why books of this nature have such great appeal. It has been said that all the answers we need are within ourselves. It is the search for such answers that lead people to a lifelong quest.

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Seeing the Light

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“All personal breakthroughs begin with a change in beliefs”                    ~Tony Robbins

It is interesting, now that spring has arrived in most parts of the country, it seems independent publishers are beginning to emerge out of their hiding places. After being cooped up and in the dark all winter long, many have decided it is time to be seen and heard from!

It seems independent publishers took time this winter to think and mull over their publications, their marketing plans and strategies, and now they have decided they have been inactive long enough. It is time to take action! Many have decided to take the plunge in to the world of e-marketing/social media marketing!

For more information on how marketers are using social media to grow their businesses, please visit http://bit.ly/YbyEU.

Sometimes, it takes time to readjust our thinking, adapt new ways of being. Social media marketing/e-marketing is a bit scary for those who have only used traditional methods of marketing – such as print advertising, bulk mailings, hiring a traditional publicist or agent, doing book appearances. All of these marketing techniques are still valuable but marketing trends do change. Life is so interesting when we decide to let go of old ideas and follow new paths!

What is it they say about growth? “Do the thing that scares you the most” ? Don’t let fright stop you from drawing closer to becoming more visible and fulfilling your dreams!

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It Hit a Nerve

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“A great leader’s courage to fulfill his vision comes from passion, not position.” ~ John Maxwell

Last week, I received an e-mail from a frequent visitor to this blogsite. The correspondent stated that independent publishing is a hobby,  and nothing more. I found it interesting. I guess then, from her statement, we can all surmise that she thinks the independent films that are shown all over the world every year, are produced only as “hobbies?” Hardly!

I couldn’t  help but take quiet offense to her statement. I assured her that if she were to attend a professional publishing trade association conference with me, she would quickly realize that independent publishers are no different than those who seek to have their books published through traditional publishing houses. That by attending an independent publishing trade event, she would see that there is a huge network of professionals and vendors working hard to support each other in business, helping each other to succeed and are passionate about educating, inspiring, informing and entertaining others through their independent publishing.

What  I decided was that perhaps I needed to educate her about the fact that the independent publishing industry now represents almost half of all publishing revenue. In fact, between 2008 and 2009, the indpendent publishing industry has grown by 40%! I project that the independent publishing industry will grow even further this year.

It’s funny how people criticize what they do not understand. I am posting this video in hopes that the frequent reader of this blogsite, who hit a nerve within me, will return again and become better informed. There is so much excitement in the independent publishing industry. It keeps me engaged each and every day.

Shedding Some Light

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“One of the hardest things in life is having words in your heart that you can’t utter.” ~ James Earl Jones

A week or two ago, I blogged about men. I wanted to know what things men like to write about.  My point that men, I suspect, like to write about entirely different subjects than women, could very well be proven if only I could open wide the doors of communication on this issue.

One of my loyal blog followers wrote to me to say that her husband likes to blog all about his skiing adventures, he also writes about the rules of Australian football and is tinkering around with the possibility of delving into science fiction writing. Ok – that is a start! And then there is my acquaintance , Jon! Jon Katz is the best communicator I know who writes about his relationships with four footed creatures (canines!). Now he has decided to try his hand at writing children’s books. For more information, see www.Bedlamfarm.com.

I have been taking particular note of the men folk in our writers group- we’ve got a poet among them, a writer focused on young adult (teen) literature using a very creative approach, and a few other interesting subjects that I can forsee the target markets as being male readers.

Don’t for once think that women can’t write about men’s issues! Jon’s daughter, Emma, has decided to jump into the publishing world, and she has written a book about baseball, of all things!

Come on, guys, don’t be shy – let’s hear about your writing endeavors. How are you going to sell your books if you won’t talk about them? It just does not work that way – bookstores don’t sell books, people do! If you aren’t hyped up about your publications, how do you expect others to be? Get out there, sell yourself as an author and perhaps with a little help from your friends, we can get the job done!

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Pay it Forward

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“Many men have been capable of doing a wise thing, more a cunning thing, but very few a generous thing.” ~ Alexander Pope

The other night I went back to school! I am exaggerating just a bit. It wasn’t really  night school, but being a supporter of life long learning, how could I turn down the opportunity to learn some new things? Two of my friends invited me to attend a dinner meeting to learn all about the purpose of a hospital auxiliary. All I could think of when I heard the words “hospital auxiliary” were my high school friends who were signed on by their mothers, against their wishes and much to their dismay, to be “candy stripers” at the local hospital for the summer.

I found out that my perceptions of a hospital auxiliary were misconstrued. Hospital auxiliaries serve to bring involvement opportunities to the whole community, not just to idle teens. They help raise funds for approved projects. They set up programs so that community members can volunteer their services at the hospital.  I learned of the multitude of volunteer opportunities available at our local hospital, the Yampa Valley Medical  Center.  To name just a few – if you are a person who loves pets, you can volunteer with their pet therapy program. If you wish to spend time with little ones, there is a volunteer program in the hospital employee’s daycare.  If you are a “people person” and enjoy talking with patients and their families, you can spend time visiting and spreading good cheer with the cookie cart, rolling it through the hospital halls. It is not just about candy stripers anymore!

The conversation of the evening turned to the amount of supplies such as crutches, knee braces, splints, arm slings that go home with orthopedic patients in this very athletic town. The supplies are used and then discarded when no longer needed. Often, they are still in like-new condition. Is there not some way they can be reused by patients in other countries such as Macedonia, who  are lacking in current and  up to date equipment? Wouldn’t recycling them be a better alternative then having them end up in landfills and dumps? How about it America?

Many hospital volunteers are retirees who are in good health and have good hearts, who wish to help others. No one likes  being in the hospital, but with folks who so generously give of their time and fulfill themselves through community involvement, it can make a difference in the lives of those who need it most. You never know when you may be on the other side of the coin and in need of help from others. How would it feel to be able to pay it forward?

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Spring Forth

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“From heav’nly  thoughts all true delights doth spring.”                                  ~ Thomas Cameron

By the end of winter, I’ve looked long enough at all the shades of gray, brown and white. I have grown weary of seeing the natural landscape wearing the same colors for five months or more. By the end of winter, I am color deprived and am ready for the earth to deck itself out in an assortment of pastels and greens, once again.

Floral paintings have a special place in my heart and my art collection includes many. In the dead of winter, I find botanical paintings especially comforting and meaningful. During the cold, gray days of winter, I find myself studying the floral compositions. They help me to remember that Mother Nature never fails to burst forth with a whole new landscape every spring.

Today, I am going to indulge myself and buy a bunch of daffodils from the Visiting Nurse Association. Every March, the VNA sells bouquets of spring to those in need of a splash of color in their lives. Nurses know alot about healing the body, but they also know how to heal the spirit. Their fundraiser of selling daffodils comes just when it is most needed. In my previous place of residence, one of my friends reliably showed up at my door, impromptu, bouquet in hand every March. She instinctively knew when I needed a lift of color and spirit after a long, long winter.

It was then, that we knew it was time to talk and plan for our upcoming season of perennial flower gardening.  Vermont has the best climate for perennial flowers – the days are not too hot; cool and dewy nights. I find fulfillment, like no other, out puttering in my garden from May til October.  There is something rejuvenating and life affirming about working the soil and the earth. To me, it is not toiling, it is pure pleasure! Any shreds of artistic talents I have, are best put to use in the garden.

The season of darkness has begun to diminish. Daylight Savings Time allows us to witness, for an extended period each day, the pastel hues that slowly paint the natural canvas, called earth. Watch in awe and wonder as Mother Nature does her thing this spring!

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Amy’s Angels Remember

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“We all have our time machines. Some take us back, they’re called memories. Some take us forward, they’re called dreams.”                          ~  Jeremy Irons

I am going to be in hot water with our regular blog followers if I do not mention the outcome of “Relay for Life: Nordic Style”  that “Amy’s Angels” participated in last weekend at Trapp Family Lodge in Stowe, VT. It is hosted by the American Cancer Society as a fundraiser for cancer awareness and also as a way of remembering and honoring all those who have lost their lives to breast cancer.

The team we established in memory of our friend Amy, won the prize for the largest contribution in fundraising. How awesome is that? With our friend, Kathleen (Chatter as we call her) at the helm, we managed to raise almost $14,000!! Can you believe it? Well, I can! With little Miss Chatterbox at the lead, she chatted up the event to every person that she has ever encountered in life! She knows, first hand, the importance of finding a cure for cancer, and the need for raising the funds. Chatterbox- thanks for leading the way and remember “In the cookies of life, sisters are the chocolate chips.” ~ unknown

It was a bittersweet weekend. It was a chance for our sisterhood of more than 30 years to have a reunion and to be there to support Amy’s surviving daughter during the weekend of remembering Amy on what would have been her 58th birthday. We had promised Amy two years ago, at our seaside reunion, that we would carry on with  the race, with her or without. Sadly, her absence was greatly felt and her presence greatly missed.

Next year, and hopefully every year,  “Amy’s Angels” look forward to reuniting and remembering our friend. While we, “the sisterhood” are apart fulfilling our daily routines, we will spend time in quiet reverence for all those who have fought the battles of breast cancer.

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Closer than You Think

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“A new baby is like the beginnings of all things – wonder, hope, a dream of possibilities.” ~ Eda J. LeShan

Over the years, at publishing conferences and writers groups, I have spoken with many first-time publishers in various stages of the publishing process. I have noticed an attitude of uncertainty that seems to prevail. The attitude is somewhat understandable, because with any new venture, there are always the unknowns. But rather than focus on doubt and skepticism, what about all the possibilities? This is where your attention should be!

Granted not every independent publisher has the financial ability or the time to zip across country on promotional book tours, so naturally, many think only of the local possibilities of book selling. But this is a  mistake. Book selling opportunities are far greater now than they were years ago. With the power of the internet, on-line networking and social media marketing,  your book can now be promoted in ways that were never available to independent publishers before.

With e-commerce, your potential buyers are now closer than you think!  Anyone can get a glimpse of what your book is all about through book trailers, blog tours and e-marketing! This opens up a whole new realm of possibilities for bookselling. Never under estimate all the possibilities! Leave no stone unturned when putting your marketing plan in place. Remember, sales are a function of your marketing efforts!

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Educating Women

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“Life is a big canvas, throw all the paint on it you can.” ~ Danny Kaye

On Friday, I had the honor of speaking to the Yampa Valley University Women. The title of my presentation was “On the Fast Track: The Independent Publishing Industry.”  I kept the presentation to the basics, but wanted to share with all the University Women the fact that the independent publishing industry was grown 40% since 2008 and it now represents almost 50% of the publishing industry revenues. I mentioned that desktop publishing software has become user friendly, short run printing is now available and freelance consultants are readily available to help with every part of the publishing process. We talked of the power of the internet and of selling books worldwide through e-commerce.

I set up a display table with examples of independently published books, DVDs and cds. After the women had a chance to see the publications, a remark was made that years ago, independently published books were quite “amateurish” in appearance. The group was astonished to see that,  now, there is nothing that distinguishes an independently published book from a book produced by a big-top traditional publishing house.  My comment was that “we could thank the advances in desktop publishing software for that.”

As I spoke, I looked around the room, and realized that there was not a woman in the crowd that did not have an interesting story to tell. I determined they were all “artists in life and living.” All were well educated and many have had extraordinary experiences throughout their time on this earth. Many have traveled the world – far and wide, and have parenting words of wisdom to share. Some have interesting multi-ethnic heritage, family histories or information about their own niche interests they could write about.

Women love to communicate, women love to share – is there a  “book inside of you?”

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The Allusive Treasure

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“The royal road to a man’s heart is to talk to him about the things he treasures most.” ~ Dale Carnegie

To a bibliophile, collecting rare books is a very serious matter. There was a time when collectors would drive all over the country pouring over cartons of old books piled high in dark, dingy, dusty attics, barns and shops. Great finds came from off the beaten path, and unexpected treasures were often found by just stumbling upon them. Today, through the power of the internet and e-commerce, locating that “prized” antiquarian book and other things of rare value are often just a few keystrokes away.

Serious bibliophiles are willing to pay very high prices for a book they have been searching for. Their reasons for collecting rare books are as eclectic as the publications that they collect. Some collectors buy strictly for the paper, vellum or parchment that the words are printed upon, others restrict themselves to the writings of a particular author, genre or field. Some bibliophiles even place  high value on unfinished pieces, in various stages of publication, such as advance review copies or galley proofs.

Abe  Books www.AbeBooks.com has reported some of their most expensive sales in 2010, and you will be greatly surprised to see that given this economy, rare book collectors have not lost their interest in paying top dollar for a much sought after publication. Here were the most expensive antiquarian book sales last month from Abe Books.

1- A collector paid $19,500 for an Ottoman Atlas containing 39 hand colored maps. The publication had been printed by the Royal School of Military Engineering in Istanbul.

2- A first edition copy of Titanic and Other Ships fetched $11,742 in the marketplace. What made  the book unique was that it had been signed by the Second Officer on the Titanic’s maiden voyage.

3- An antique version of “The Greatest Story Ever Told” – The Bible, reprinted according to the authorized version of 1611 sold for $7500. It was printed on unbleached rag paper.

As the Keno twins on Antiques Roadshow have proven time and time again, one never knows what treasures can be found in the abyss of the  most unlikely places. I have some antique cigar molds, darkened with age and tannin, that still reek of tobacco that I have put away for safe keeping. I often wonder if there is really any value to them.

 What do you have lurking in your basement, attic or garage that could be of great value of someone else?   Have you ever taken the time to explore what gifts you may have that could be of value to someone else?

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