Tag Archives: independent publishers

Catch-up Time

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“Wherever you go, go with all your heart.” ~ Confucius

The most fulfilling thing as a parent is to know that the child you have raised is successfully moving along in his or her own life. This blogsite will remain quiet for a little bit as my husband and I witness our son graduate from college! I don’t know where the last 22 years have gone, but it has been an honor and a priviledge to raise our son, from newborn to an independent filmmaker! Wow!

If you are a first time visitor to this blogsite, don’t turn away so fast! There is a lot of independent publishing help and hints on this blogsite provided especially for you! Check out our previous blogs about –

  • Developing a great, absolutely free marketing technique for selling your book or film – Your Elevator Speech.
  • Check out the video on our Blog News Page about the gowing independent publishing industry.
  • Learn from our blogs, the latest trends in on-line marketing for independent publishers.
  • Find out how independent publishers can focus on the tasks of writing and publishing by outsourcing order fulfillment and e-marketing.
  • Consider the words of wisdom provided on this site about living a fulfilling life through the creative industry of independent publishing.
  • Check in on some independent books & films featured on this blogsite.
  • Last, but not least, there is some good tutorial information on the internet about independent filmmaking. To check it out, visit: 

            http://bit.ly/b0Rind            http://bit.ly/2mPX

When I return, there will be lots to share about order fulfillment for independent publishers and some exciting upcoming events! Stay tuned and until then, keep writing, reading, watching independent films and fulfilling your life through creative industry!

 

 Photos of our son Marc R Leonard filming his first documentary film in 2005 – Slidell, Louisiana  “Louisiana Lives: Life in the Aftermath of Hurricane Katrina.”

 This blog brought to you by www.CornerstoneFulfillmentService.com.

Do You Know How to Grab Them?

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“When you do the common things in life in an uncommon way, you will command the attention of the world.” ~ George Washington Carver

Not all small business owners, and that includes many independent publishers, are able to hire a public relations firm. There is a basic PR tool that every entrepreneur, speaker, author, CEO or other business professional should know how to use,  and how to write. It is the staple of the PR industry and it is referred to as a news or press release.

If you do not know how to write a press release, there are many articles on the internet that are valuable and free. You can learn how to write a press release that is compelling, how not to turn off the media by being too self promotional, why writing a good headline matters and why size counts. For more information, please visit http://bit.ly/bqeTi5.

For authors, speakers, CEOs and entrepreneurs who handle their own public relations, there is a wealth of information available in Pam Lontos’ and Andrea Brunais’ book “I See Your Name Everywhere.”  This terrific resource is concise, easy to understand and is filled with tips on how to get your name and your product out there, through newspapers, magazines, radio appearances and television. To order this softcover book, and to read about the credentials of these two seasoned public relations professionals who have written this book, please visit www.ISeeYourNameEverywhere.com.

Isn’t it time you used the media to your advantage to jumpstart your sales, your career and attention to your product? Learn how!

This blog brought to you by www.CornerstoneFulfillmentService.com.

Artists Designing Money

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“Many fine things can be done in a day, if you don’t always make that day tomorrow.” ~ Unknown

The United States Postal Service enlists the help of artists to design postage stamps, but did you know that the US Mint is calling for help from all professional artists to assist with designing the next generation of American coins? The next deadline for artists to submit their artwork is only a few months away, July 6, 2010.

Artists whose work is selected will be named as designer in historical documents, in all promotional materials and on Certificates of Authenticity. Each coin will carry the artist’s initials as well.

Applicants in the Artistic Infusion Program must be US Citizens, professional artists, illustrators or designers who will meet deadlines, and be willing to make edits to their designs. Knowledge of computer based techiques such as Photoshop or Illustrator is also required.

Act now, this year’s deadline is coming up! For more information on this exciting opportunity for professional artists, please visit : http://bit.ly/lBrzc.

This blog brought to you by www.CornerstoneFulfillmentService.com.

Volunteer & Vacation All at Once

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“Teach this triple truth to all: A generous heart, kind speech, and a life of service and compassion as the things which renew humanity.” ~ Buddha

Schools will soon be letting out, and millions of Americans will be taking to the highways and byways for their annual summer vacation. One of the hottest trends in vacationing, voluntourism, is becoming a subject that many want to read about! Independent publishing is a great way to share, with others, unique experiences you have had through travel.

Voluntourism is becoming increasingly popular for those who are looking for a vacation experience unlike any they have had before. Volunteer vacations can be fulfilling, fun and sometimes, a less expensive way to travel. Retirees and senior citizens represent a large segment of people who have jumped on the bandwagon and are participating in this new travel trend.

Service vacations are often good values for seniors on a tight budget. They provide unique and active vacations rather than spending time on golf courses, on beaches or on a cruise ship. The travel living conditions may include shared accommodations or family style food arrangements, but, for those that ordinarily would not be able to travel, it is a great alternative to staying home and growing old. For more information on this growing trend of service vacations, please visit http://bit.ly/bQ4X9j.

Retirees, is becoming a published writer on your “bucket list” of things to do? Perhaps you have been part of this new trend in travel aimed at renewing humanity,  having fun and seeing the sights, all at once! Share with others, through independent publishing,  how a service vacation enriched your life. Anyone can become a published writer, thanks to the independent publishing industry! What are you waiting for?

This blog brought to you by www.CornerstoneFulfillmentService.com.

Fold Your Hands

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“Faith makes all things possible…Love makes all things easy” ~ Unknown

Today is the National Day of Prayer. In my opinion, the disappearance of prayer being allowed in public places, in schools and at ceremonial events makes it even more important to stop and observe this day. The founding fathers of our country used prayer to guide them, protect them, and strengthen their resolve, as they put into place the documents that helped to create our nation and our freedoms. Our society has strayed much too far from the basic foundation and principles that were put into place for the well-being of our country and ourselves.

Now, more than ever, prayer is needed, to guide our country. One does not have to regularly attend a church, temple, chapel, cathedral or synagogue in order to worship. Prayer is communication with our own God, heavenly father or Higher Being, in our own private way. It can be well expressed through music, singing, words, clapping, dancing or through quiet meditation.

There is an enormous amount of evidence, testimony, medical and scientific research that prayer has many benefits. Prayer relieves stress, anxiety, calms fears, and helps in overcoming problems such as addiction, relationship issues and health concerns.

On this National Day of Observance, take a few minutes, lighten your load and ask your Higher Being for help, understanding, protection, guidance and to hear your prayer. And remember to listen, too.

 

This blog brought to you by www.CornerstoneFulfillmentService.com.

Struggle No More!

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“The pleasantest things in the world are pleasant thoughts; and the great art of  life is to have as many of them as possible.” ~ Montaigne

Yesterday, this blogsite addressed the issue of artists finding fulfillment in the creative work they do. Finding satisfaction in the work we do and the lives we live is not unique to artists, it applies to people in all walks of life.

I have found employment throughout the years in many different industries. In each job, I have found satisfaction, even in the most menial. I look back at my first “real job” as a cashier/clerk in a drugstore, when I was in high school. There were skills that I learned that prepared me for subsequent jobs. It was then that I learned to run a cash register, be accurate in handling money, and give change. My customer service skills were put to the test by helping shoppers find what they were looking for in the store.

Very early on in my working years, I decided that my attitude towards each job, could either make or break me. My own attitudes toward work (and life) and my success or failure was entirely up to me. My conclusions about life and and work, were this:

  • I decided to be accountable to myself in doing the best I can, each and every day.
  • Working is necessary, so, I may as well find happiness in it.
  • Taking the glass half full, not empty approach made sense, no matter what.
  • I decided I would learn something from each job I have held.
  • Putting my best foot forward felt much better than having a “who cares attitude.”
  • I could at least be proud of myself, even if no one else noticed.

When it comes down to it, our attitudes in life, often account for our happiness or lack thereof. They affect our health, our stress levels, our experience with others and with life, in general. For information on how  happiness affects health, please visit http://bit.ly/al0Qll.

Count the blessings instead of the shortcomings in your life. Challenge yourself to wake up each day with a positive thought and to end the day with a positive thought. It can make a huge difference – life is meant to be lived with joy, not struggle!

This blog brought to you by www.CornerstoneFulfillmentService.com.

Artists, Is it all about fulfillment?

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“Your work is to discover your world, and then with all your heart give yourself to it.” ~ Buddha

Artists are inspired in all different ways and by all different things. The imagination, everyday life, seeing works of other artists and art in other forms such as books, films or music might inspire an artist to create. Something as simple as a color or shape might set in motion, the creativity of an artist.

Most artists are led by their hearts and emotions rather than being led  by  market trends,  but market research never hurts. Looking at the practical side of things, the goal of most artists is to sell their work.  Even placing art work in galleries appropriate to the genre of art that an artist offers, can mean the difference between selling the work or not.

Artists – what do you think? Is it worth giving up personal fulfillment to paint only what the art market wants ?Or do you paint only what inspires and delights you? We would like to hear what leads you to your subject?

This blog brought to you by www.CornerstoneFulfillmentService.com

The Arts & Alzheimers

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“Art therapy is all about the moment, all about the process, all about happiness…”  ~ Valerie Kent

Art enriches the lives of so many Americans and people all over the globe. Much research has been done regarding the effects of art therapy with Alzheimer’s patients. Among the positive effects are reducing stress, aggression, anxiety, apathy and anxiety.

For persons in the earlier stages of Alzheimer’s disease, viewing art and listening to music often brings back memories, and has calming effects. Participating in the arts through dance, stimulates neuron activity in the brain, improving concentration and focus.  For those in the later stages of Alzeheimer’s when communication is more difficult, art therapy provides an outlet of expression, when words can not be found.

Not only do professionals in Alzeheimer’s facilities use art therapies , it can be used by caretakers of Alzeheimer’s patients in private homes. It provides a quiet, peaceful activity for patients and caretakers alike. By engaging the patient in a creative activity, it can provide relief for caretakers who are often subjected to repeated questions and demands that are placed upon the caretaker.

For more information on the field of art therapy for Alzeheimer’s patients, please visit:

Although scientists are still trying to determine the cause and risk factors of Alzeheimer’s disease, research shows intellectually stimulating activities, such as Art, may lower the risk of developing the disease.

 To me, this sounds like good reason for artists to paint up a storm! If someone tells you to put down the paintbrush and go do something else, tell them you are working on your “mental health.”

This blog brought to you by www.CornerstoneFulfillmentService.com

Cultural Understanding

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“Things go wrong because people build walls instead of bridges”   ~Unknown

For those who do not work in the arts industry, understanding the value of a creative industry is difficult to understand. When you understand the scope of how many are employed in creative industry, how the Arts help to build the fabric of community life, how arts education touches the lives of children and how Art provides for cultural exchange between countries, supporting Americans for the Arts Action Fund www.artsactionfund.org is not a hard pill to swallow.

Mayer Michael Nutter recently testified about  the importance of the Arts in his city of Philadelphia. His testimony and arguments for the importance of the Arts, could be echoed by cities, big and small, across America. To listen to Mayor Nutter’s testimony, please go to http://bit.ly/bZetCV.

Even in small cities, like Steamboat Springs, Colorado (population 9600), the Arts are very important. The Macedonian Mission for Humanity (Colorado based non-profit organization 5013(C) is focused on humanitarian assistance and cultural exchange between Macedonian and U.S. artists.

On May 15, the non-profit will be hosting a Concert, at the United Methodist Church in Steamboat, between an international award winning concert pianist, Kalina Mrmevska from Macedonia, and soprano soloist, Keri Rusthoi from the U.S. It is bound to be a beautiful evening of entertainment between two artists who come from very different backgrounds.

All proceeds from the concert will go toward the expense of shipping no longer needed medical supplies from the U.S. to Macedonian children’s hospitals. For more information on this non-profit, please visit http://bit.ly/askllQ.

The Macedonian Mission for Humanity is building bridges between culture and humanitarian needs. What vision this represents!

 

This blog brought to you by www.CornerstoneFulfillmentService.com.

Postage Due!

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“Customers don’t expect you to be perfect. They do expect you to fix things when they go wrong.” ~ Donald Porter, V.P. British Airways

A few weeks ago, I received notification from the USPS that they had a package that being held for pick-up, with postage due.  I was a bit baffled because, I was not expecting a package. So, off to the Post Office I went, to pick up my package. As I drove to the Post Office, I began to get all excited. I thought “perhaps one of my friends had sent me a little surprise gift.” After all, who doesn’t like a little unexpected gift in the mail?

When I arrived, the postman presented me with the package, with postage due. The return address was not familiar to me – not at all! The address and return label had both been handwritten. I did not recognize the handwriting and there was no company name on the return address – just the street, town, state and zipcode. So, I questioned the validity of whether I was paying postage due for junk mail or for a promotional piece that I did not want anyway.

Now, I was faced with a dilemma, “do I pay for the postage due or not accept the package?” My curiosity got the better of me! I paid the postage due and accepted the package.

When I opened the package, I remembered 8 weeks prior, I had ordered an independent film (DVD). The shipping time took so long that I had completely forgotten I had ordered it.  I also checked my order confirmation and, sure enough, shipping and handling was included in the purchase price. Why then, was there postage due? Not a real great way to attract return buyers, now, is it? I also began to wonder how many other orders this company had shipped that said shipping and handling was included, but there was postage due when the order came? And also, how many other buyers had questioned whether the package was junk mail since the packaging and labeling did not give the appearance of having come from a reputable company?

Being an advocate of “don’t sweat the small stuff” I was happy to get what I had paid for – finally. A little extra postage due, really was  “just small stuff.” But, a quick courtesy call, a quick email or an enclosed note with the order explaining the reason for the additional postage due would have built tremendous good will between customer and company, don’t you think?

In business, small stuff does matter, and don’t let anyone tell you otherwise. Your customers will be the first to tell you it matters.  They will tell you by just going elsewhere!