Category Archives: Book Printing

Weekend Indie Publishing News

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Calling all writers and publishers! Tune in to “Cover to Cover”  www.wnzf.com very Saturday morning! Not only can this show be listened to on-line but also on a good old fashioned radio – 106.3 on the FM dial and 1550 on the AM dial from Flagler Beach, FL.

This weeks broadcast 7/17 – join Frank Gromling as he interviews author of The Lotus Eaters  – Tatjiana Soli and Holly Albanese of the Flagler County Library.

Next week Saturday 7/24 – Author Warren Caterson will be on hand to talk about his book Table for Two.  Also, we are in for a very informative show with Angela D’Agostino from Bowker/ProQuest. I am sure she will update us on the latest statistics on the independent publishing scene.

Tune in at 11:30 am Eastern Standard Time, 10:30 am Central Time, 9:30 am Mountain Time and 8:30 am Pacific Time, today and every Saturday!

I’ll be joining  you!

This blog brought to you by www.CornerstoneFulfillmentService.com

Short Snippets

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“Life is one fool thing after another, whereas love…….” ~ Oscar Wilde

 Have you ever written Haiku before? You know what I mean, a type of poetry from the Japanese culture. It all goes like this:  

  • Five syllables in the first line
  • Seven syllables in the second
  • Five syllables in the third line 

That’s all – three short lines! Haiku must “paint a mental picture” and it does not rhyme. The challenge is to put imagery in the readers mind in only 17 syllables! The possibilities are infinite, but the visual effect is created by using just the right words! Writing good haiku is much more difficult than reading it.   

Can you write a haiku about one of these works of art? Today’s challenge to write haiku is not for me, it is for you!!! 

One last directive – send me your haiku, through the comment section of this blog – I’d like to read it! 

 

 This blog brought to you by www.CornerstoneFulfillmentService.com.

Journalistically Speaking

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“I like putting my thoughts out there. Sometimes it is just a relief to get things out.” ~ Sarah Whitfield

Have you ever used a personal shopper? I haven’t, I am a good decision maker and I like to be in control of my own destiny! Besides, I know all that I like and all that I don’t like – usually.

The other day, I began browsing the shelves for a new journal. It’s time, my other one is filled with oh so brilliant ideas! But, gone are the days when a simple diary, with lock and key, will do!  Before I even start my search, I had better decide what kind of journal toting person I am!

First, I need to decide whether it will be leather(english bridle, croc, italian, suede), hand-tooled, silk covered, canvas for the rough and tough, hardbound, envelope wrap, softbound, lockable, a zero carbon notebook, a mini or a maxi or somewhere in between!

Secondly, how about the paper inside it? Lined, blank, recycled, tibetan paper, rice paper, replaceable/refillable, handmade, colored, white?

Not to be esthetically incorrect,I had better match my genre of writing style with my choice of journal style. Shouldn’t a person who writes about cowboy adventures carry real leather? Someone who writes about the arts certainly does not want to tote anything too serious and business like – what would people think?

Next, what are my reasons for keeping a journal? To capture my life story? Enhance my creativity? Help me focus? Gain better organizational skills, help me get in touch with my feelings? Reduce stress? Improve my health?

Not any old journal will do – I had better think long and hard. My choice  could effect the way I am able to come up with so many of those oh so brilliant thoughts! I don’t know, I don’t know!  Shopping for a journal these days is enough to drive you mad! It could consume a whole day! This whole process of selecting a journal has me in a tizzy! I think I will, for the first time ever, call on a personal shopper – perhaps she can tell me what to write too!

This blog brought to you by www.CornerstoneFulfillmentService.com.

Weekend Indie Publisher News

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Do you all have the 2010 Christian Writers Market Guide? If not, you better grab a copy while there are still some left! This is a top resource for writers, revised yearly, to stay current with up to date essential information such as:

  • Listing of Book Publishers
  • Greeting Card and Gift Marketers
  • Christian Writing Contests
  • Order Fulfillment and E-Marketing for Independent Publishers
  • Editorial Services
  • Card/Game/DVD Software Developers
  • Pastor/leadership Markets
  • Christian Writers Groups
  • Literary Agents

This invaluable resource, by Sally E. Stuart, is one of the most comprehensive resource guides I have found. Sally is the author of 34 books.

For more information, please visit www.stuartmarket.com

This blog brought to you by www.CornerstoneFulfillmentService.com.

Shutterbug Surprise!

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“Our dreams are made of real things, like a shoebox full of photographs.” ~ Jack Johnson

Go ahead – have a crack at it! Jump on the Shutterfly sensation, and publish a print-on-demand, hardcover family photo album! The other day, I received one that my sister had compiled for a Mother’s Day gift. It chronicles, through family photographs, our family tree. The gift was originally meant for our Mom, but she decided to have extra copies printed, one for me and one for each of my brothers and our families. That is the beauty of print-on-demand. Print as few or as many as you wish!

Although the work in putting together a Shutterfly photo album can not be compared with a full scale independent publishing production of text writing, it is still a worthy project for those who are not inclined to write, but love to be creative with photography and scrapbooking. Shutterfly provides the perfect opportunity to combine both! You incorporate your favorite digital images and design with creativity, the empty spaces around the photos, much like you would a scrapbook, as extensively or basically as your skills allow. What a nice surprise gift for family or friends and to commemorate a significant event. For more information, please go to www.shutterfly.com/photo-books

While we are on the subject of surprises – Cornerstone Fulfillment Service, LLC will have a number of surprise events coming up this summer! We will reveal the details to all of you when the final plans are put into place. Stay tuned, and thanks as always, for  your interest in this blogsite and in our company. The industry that we serve is ever changing, improving and evolving – keeping us on our toes and knee deep, in serving the needs of independent publishers!

 

This blog brought to you by www.CornerstoneFulfillmentService.com.

It’s A Perfect Fit!

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“The only thing that will redeem mankind is  c0operation.”        ~                       ~Bertrand Russell

In Steamboat Springs, CO and in places all across the country, there are so many non-profits that are quietly contributing to the betterment of others and to the world, in their own special way. Many of these non-profits are unheard of to the “average Joe.” With funding and grant opportunities being cut, it is never more important for non-profits to become visible and to demonstrate how they are helping others to fulfill their needs.

There is a way! To bring visibility and awareness to a non-profit, independent publishing can help. An independently published book or film, about your non-profit, may provide a way for non-profit organizations to spread the word about their mission and obtain corporate sponsorship. Also, it is a creative way for others to learn and see how satisfying it is to volunteer for a worthy cause and to increase your volunteer base by recruiting others who will commit to an exciting project or mission.

Independent publishing is a perfect fit for alternative marketing for non-profit organizations. One of the most successful global non-profits  has chosen independent publishing to advance their visibility throughout this world. To watch a preview of a great example of non-profit work and independent publishing joining together to bring visibility to a mission, please visit www.MillardFullerMovie.com.

Is your non-profit doing all it can to be recognized in your community, in your world?

 

This blog brought to you by www.CornerstoneFulfillmentService.com.

Fast & Fascinating!

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“All positive change in the world comes from our ideas of what we believe is possible.” ~ Alexandra Jamieson

Over the past few months, I have done some public speaking about order fulfillment for independent publishers and also about the independent publishing industry in general. One of the questions that I have posed to my audience is “Can you imagine that a manuscript can be downloaded from a digital file, printed, pages trimmed, bound and covered with a custom-designed book cover, all within 15 minutes time?”  All eyes meet mine with a look of disbelief!

Well, it is true, folks! Learn about the Expresso Book Machine! No longer do you have to print 20,000 copies of a book at at time, have them sit around in warehouses waiting to be sold and pay for excessive warehousing fees. Books can now be printed in small batches and be reprinted as they are sold. The Expresso Book Machine is evidence that there is a revolution taking place in the publishing industry, specifically the independent publishing industry. For more information, please visit http://bit.ly/NQWc.

The independent publishing industry has taken responsibility in their approach to a green economy. By printing only what will sell, a whole lot of trees will be spared and dollars can be spent on publishing and marketing rather than unnecessary warehousing. Makes green sense, doesn’t it?

Furthermore, people without big name visibility as writers, but with great stories to tell, now have a chance at becoming publishers! As I have spoken with groups over the past months, it has been interesting to see the eyes of disbelief turn to eyes of excitement! Almost everyone has a story to tell, educational information to share,  inspiring thoughts or a wish to entertain – what do you have  under your hat?

To begin your journey into the world of independent publishing, start with a few minutes of education about the Expresso Book Machine, documented in this short, 2-3 minute, independently published film. The independent publishing industry is growing and fulfilling the dreams of many “want to be published,” who through traditional publishing would not ordinarily have a chance. It is exciting – now readers get to decide whether a book is any good, and not editors!

It Hit a Nerve

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“A great leader’s courage to fulfill his vision comes from passion, not position.” ~ John Maxwell

Last week, I received an e-mail from a frequent visitor to this blogsite. The correspondent stated that independent publishing is a hobby,  and nothing more. I found it interesting. I guess then, from her statement, we can all surmise that she thinks the independent films that are shown all over the world every year, are produced only as “hobbies?” Hardly!

I couldn’t  help but take quiet offense to her statement. I assured her that if she were to attend a professional publishing trade association conference with me, she would quickly realize that independent publishers are no different than those who seek to have their books published through traditional publishing houses. That by attending an independent publishing trade event, she would see that there is a huge network of professionals and vendors working hard to support each other in business, helping each other to succeed and are passionate about educating, inspiring, informing and entertaining others through their independent publishing.

What  I decided was that perhaps I needed to educate her about the fact that the independent publishing industry now represents almost half of all publishing revenue. In fact, between 2008 and 2009, the indpendent publishing industry has grown by 40%! I project that the independent publishing industry will grow even further this year.

It’s funny how people criticize what they do not understand. I am posting this video in hopes that the frequent reader of this blogsite, who hit a nerve within me, will return again and become better informed. There is so much excitement in the independent publishing industry. It keeps me engaged each and every day.

All Angles of Fulfillment

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“All the so-called “secrets of success” will not work unless you do.” ~Author Unknown

There are so many ways to look at fulfillment! Fulfillment can be thought of from a personal point of view, emotional point of view, intellectual point of view and a business point of view. Each of these perspectives have been addressed by www.dictionary.com in their definitions for the word fulfillment:

1- the act or state of fulfilling

2- the state or quality of being fulfilled; completion; realization

3-the process or business of handling and executing customer orders, as packing, shipping or processing checks.

Expanding this definition of fulfillment is what we like to strive for. Knowing we have done our best in helping independent publishers  become successful and visible in their business and have acted in a manner that is consistent with our goals and values brings the most satisfying feeling of all. Staying focused on a vision and being dedicated to what we set out to achieve, brings realization of our goals, each and every day.

Simple principles that take hard work to achieve.

This blog brought to you by www.CornerstoneFulfillmentService.com

A Box, is a Box, is a Box?

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  • “Previously, it was rush to buy anything. Now I think that quality will stand out.” ~ Michael Hartnett

    If you think a box, is a box, is a box, you are mistaken! The importance of the strength of a box for shipping purposes, came clear to me when a delivery of books arrived from China, and all the books were nearly destroyed. The cartons were clearly marked for 25 lb. test weight, but the books contained within weighed almost 40 lbs. By the time the boxes arrived at the fulfillment house, they were all riped and torn.  If they had had to be moved one more time, that would have been the end.

    I recently read a statistic that a carton can loose 50% of it’s strength in one week, in a high humidity environment. So, you can imagine how cartons break down when they are being exported on a container from a place like China to the United States. Knowing how cartons will be stacked while in transit and while in storage, needs to be taken into consideration. Each time a shipment is moved, the integrity of the carton can deteriorate if a box is filled beyond it’s test weight, and even more so if it has been subjected to a high humidity environment. The compression strength of a carton can be compromised if boxes are stacked higher and wider than designed for.

    Thankfully, there are lots of professionals in the packaging industry who do their homework and know about carton-drop tests, carton test weights, board weights, etc. Most book printers discuss their need for appropriate cartons for shipping wtih their packaging vendors, too.

    The point of this blog: A box, is a box, is a box – NOT! One size does not fit all! From experience, I know, that poor outer packaging can turn perfectly good products into unsaleable items. It is never a good idea to skimp when selecting exterior packaging for shipments, large or small! Being pound wise and penny foolish, just does not pay!

    This blog brought to you by www.CornerstoneFulfillmentService.com.