Tag Archives: social media marketing

A Gargantuan Gift

“Love is, above all, the gift of oneself ” ~ Jean Anouilh

For me, the greatest gift on this earth, is the gift of my family and our independent publishing clients, who allow us to serve them each and every day. They are the purpose of our work. I know blessings when I see them!

This blog will remain silent throughout the holidays so that I can give the best gift of all to my family – my time. If you have children, give them your undivided attention when they need it most. It is the best way to demonstrate how much you value their presence in your life. Unlike other things, nurturing children is not something that can wait.

We appreciate and value the feedback we have gotten from loyal followers of this blog site. In 2010, you will be able to post your comments on this site. Our aim is to provide a community of like-minded readers sharing our dreams, ideas, goals and needs as independent publishers. We want to hear from you and your comments will be a gift to us!

We look forward to sharing some exciting news with you, our loyal readers from around the globe, in 2010.

Merry Christmas, Happy Holidays and Happy New Year to All!

A Book with a Bonus

“A quiet mind cureth all.” ~ Robert Burton

Did you know that all books come with a bonus gift that you can give to mothers of young children? That is right! It is free and it is available with all books that sit on bookstore shelves. What is the bonus, you may ask?  Time to read it alone!

I hear so many young mothers say “they would love to be able to read, if given the time.” I can relate, I have been there and sometimes, I still feel that way.  My husband is and was a very wise man. He seemed to know when I was at wit’s end with our child and all I needed was time alone to curl up in a chair with a cup of tea and sink myself into a book.  That was when he and our son planned to do something “just for guys.”

Fathers with young children – whether you are buying your wife a cookbook, the latest hot novel or a non-fiction book on women’s spirituality, child-rearing, the Arts, home decorating, architecture, gardening or a book about independent publishing, give an additional gift, time to read it Alone! Your whole family will benefit and you will be among the Wise Men!

…..psst – maybe, just maybe, the gift will be returned in kind!

This blog brought to you by www.CornerstoneFulfillmentService.com.

Publishing Success

“When a person really desires something, all the Universe conspires to help that person realize his dream” ~ Paul Coeho

For those of you that are beginning a new venture into becoming an independent publisher in 2010, you will need a checklist of things that will make you a publishing success. Here are some steps for your check list:

  • A good idea that is unique, inspirational or educational
  • Belief in yourself as a writer or publisher
  • Contact with those who can help you along the way
  • Determination that never quits! Check this twice!
  • Excellence in all you do – find a great editor
  • Freelance publishing professionals for help when needed
  • Good cover design that Pops with interest!
  • Honest opinions from others
  • Innovative way to market your publication
  • Joyful  Jubilation as you pass each hurdle
  • Kick in the Pants – when you get frustrated
  • Lots of good advice from experienced publishers
  • Masterful story line
  • Name/title of the publication that will attract buyers
  • Order Fulfillment Company – to process, pack and ship
  • Printer who is reliable and affordable
  • Question others for good advice
  • Return on Investment – Lots of Book/DVD Sales!
  • Software for Publishers that will ease the way
  • Time devoted to making sure every detail is covered
  • Unrelenting pursuit of your dream. Check it Twice!
  • Vision for your publication
  • Writers Group to help support and steer your efforts
  • Xtra pinch of good luck!
  • Yell – go ahead – do it when you are frustrated!
  • Zippy Shipping to get your On-line orders to readers fast!

Check the list, and check it twice. There are lots of steps, but don’t get discouraged. With a clear understanding of your project, your market, your expectations and an unfaultering “CAN DO ATTITUDE”, you can be a publishing success.

Best Wishes for Becoming an Independent Publishing Success!

This blog brought to you by www.CornerstoneFulfillmentService.com

Holiday Preparedness

As much as I hate the idea, I am afraid I will be joining the ranks this year. The ranks of last minute shoppers. The end of the year has crept up on me all too quickly, and as with any business, there are so many things that I need to take care of before I can even think of holiday shopping.

I really don’t like waiting until the last minute to holiday shop. I like to put thought into the gifts I am giving, and know that I am buying a gift that the receiver will really like. And then there is the issue of fighting the masses of last minute shoppers, standing in line at the cash register and waiting your turn to pay.

On second thought, I think I will shop-on line this year. That way, everything will be delivered right to my door. Whoever thought of the  e-commerce way of shopping, must have had the holidays in mind, as it has been a gift to all of us. I will miss the holiday spirit of stepping into decorated stores, seeing the hustle and bustle of the shoppers, and having the store clerks exclaim “Merry Christmas!”  I guess  it is not a big deal, I will create  my own holiday atmosphere right at home by putting on some Christmas music while I shop-on line. I need to always remember those words of some brilliant philosopher “blessed are the flexible, for they shall not get bent out of shape.”

This blog brought to you by www.CornerstoneFulfillmentService.com.

Precious Poe

“That is a good book which is opened with expectation and closed in profit” ~ Amos Bronson Alcott

Christie’s of New York www.Christies.com has been put in command of auctioning off precious items of jewelry, furniture, Art, wine, books and other collectible things since 1766. They have evaluated and sold the most extravagant and valuable collectibles from around the world. Despite difficult economic times, in 2008, their sales reportedly reached 5.1 billion dollars.

Several days ago, they shattered all previous records for the sale of a literary piece of work. William Self, a former senior TV executive placed his collection of rare books with Christie’s and among the collection was a rare copy of Edgar Allen Poe’s book “Tamerlane and Other Poems.”

This book was first self-published in obscurity in 1827. It was then republished under Poe’s own name. Edgar Allen Poe wrote most of the book before he reached age 14. Only 40-50 copies of “Tamerlane” were printed and only 12 copies remain today.

The new owner was willing to pay $662,500 for this book of antiquity. Sadly, in all likelihood, the book will not sit on his bookshelf, either. Rare books, like museum quality paintings, are often held in vault storage with optimum humidity, air circulation, temperature controls and little exposure to light, so as not to further compromise it’s already frail condition.

Edgar Allen Poe, a gem of American poets, would probably turn over in his grave if he knew just how precious our society views his literary work. 

Comfort in Knowing

“Other things might change us, but we start and end with family.”                  ~ Anthony Brandt

I recently read some staggering statistics about hospice. According to The National Hospice and Palliative Care Organization www.nhpco.org  1.45 million hospice patients were served in 2009. Out of approximately 2,500,000 deaths in 2008 – close to 963,000 were cared for by hospice workers. These numbers include patients who found comfort  and care in their final days of life in private residences, nursing homes, residential facilities, acute care hospitals and hospice inpatient facilities.

All of us have known someone who has been cared for by hospice workers in the final days of their life.  My hope is that along with my family, a compassionate and caring hospice worker will be by my side at the end of my life. This thought, I am sure, is shared by many people.

It is astounding to me that, although the need is great, the general population knows so little about hospice services. With our aging population, it would behoove all of us to be come educated and informed.

If you have a family member who is facing end of life issues, check with a  hospice facility, closest to you, to see whether they have a lending library that includes the documentary film “Pioneers of Hospice” www.pioneersofhospice.org. The film will help to educate you about an issue that, as human beings, each of us will face in a lifetime. The documentary sensitively handles a subject that so many are uncomfortable in discussing. It is insightful and educational for any family member who is faced wtih end of life decisions and end of life care.

You will find comfort in knowing you have learned something about hospice and it’s value prior to making those difficult end of life decisions for your loved one.

 This blog brought to you by www.CornerstoneFulfillmentService.com.

Weekend Indie Publisher News

www.shewrites.com.

ATTENTION:  WOMEN WRITERS

A   website has been established, specifically  for women writers.

She Writes, has joined in on the latest social networking trends. It provides a place for women to exchange ideas and support each other in every genre of writing. Approximately four thousand women writers – poets, biographers, memoirists,novelists, fiction and non-fiction writers have joined this community.

Connect with other women writers, read member’s blogs, forums and take advantage of educational opportunities through Webinars, created through She Writes.com.

This blog brought to you by www.CornerstoneFulfillmentService.com

 

Help is on the Way!

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October 1st! It is hard to believe we are 9 months into the year of 2009. This year has been a blur to me and it has passed me by all too quickly. Soon, it will be time to make our New Years resolutions once again.

Before we can make resolutions for the New Year, we need to look at where we stand, look at where we are going and decide how we will get there. Now is the time to consider whether you are suffering from job burn-out. Here are a few ways to know if the stresses of the job are getting you down.

  • Do you feel you have little or no control over your work?
  • Do you have a hard time saying no?
  • Do you identify so strongly with the work that you do that you lack a reasonable balance between work and your personal life?
  • Do you suffer from lack of sleep?
  • Are you feeling stretched to your limits every day?
  • Do you feel you are pulled in every direction?

If you have answered YES! to many of these questions, perhaps it is time to seek help. Being an independent publisher does not mean having to do it all by yourself.  Order fulfillment companies  can support you administratively. Find a company that can tailor their services to your needs. Seek and ye shall find that there are many freelance services available just for independent publishers. Start by using your favorite search engine and look for order fulfillment for independent publishers.

The year 2010 looks to be a very promising year for independent publishers. Maybe your time for change has come. Regain your balance by reassessing your priorities, delegate the tasks that someone else can do for you and seek support. Work smart, the obstacles will disappear and you will be able to see much more clearly.

This blog brought to you by www.CornerstoneFulfillmentService.com

A New Day Rising!

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There is a group 1,600 filmmakers that have come together to produce “films that matter.” This group of filmmakers, Nomads Land Network www.NomadsLand.com partner with non-profits, ecotourism and volunteerism groups to produce social issue media and documentary films. I am so excited about this network of filmmakers. This is the stuff we at Cornerstone Fulfillment Service, LLC get all excited about and want to shout “Hurray!”

I told you there is alot of good stuff on the horizon in independent filmmaking!

This blog brought to you by www.CornerstoneFulfillmentService.com

Angels and Such

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“Many hands make light work” ~ John Heywood

One of my favorite movies of all time is “Lilies of the Field” starring Sidney Poitier. The basic story line is that an unemployed construction worker ends up at a remote plot of land when his car breaks down, while traveling through. The land, located in the west, is being worked by some nuns with a vision to build a chapel and a school. The long and short of it is – Homer Smith (played by Poitier) ends up being the “angel” in the story, convincing the community to join hands. They labor together and contribute materials to build the beautiful, yet simple chapel.

The lessons of this film prevail as strongly today as they did back in 1963 when the film was produced. Anything can be accomplished in  strong communities with lots of willing hands to help.