Tag Archives: e-marketing

International Communities of Women

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“No man will make a great leader who wants to do it all himself or get all the credit for doing it. “~ Andrew Carnegie

 The pressure was on this year, from my international friends. Last year on the 8th of March, I hadn’t a clue that it was a day to remember women all over the world. I woke up to Happy International Women’s Day greetings from a few of my friends, one from Macedonia and another from Australia. This year I wanted to remember this day of  global celebration of economic, political and social achievements of women , lest I be scolded for being a typical American – celebrating only the holidays that are heavily marketed here in the States.

Now, through the power of social media marketing, we can connect with women having similar values, interests, hobbies, business, political and social interests through the world-wide-web. There is an international community of women all faced with the same issue of fulfilling their responsibilities in the workplace while still getting the “job done” at home. Balancing home life and work life is a concern for the majority of women in today’s world. 

There are four common traits of leadership that women in all countries use for success in both the home and in the workplace.

  • Be Goal Oriented
  • Communicate Effectively
  • Use Emotional Intelligence
  • Know How to Delegate

 These leadership skills are as useful for the full-time family manager (aka stay at home mom) as they are to the women working full-time outside of the home. To read more information on how we can empower ourselves for successful living, in and out of the home, by using these management qualities, please visit http://bit.ly/94VjbA.

 Women on every continent are setting service organizations, business, and political communities on fire with their passion, their energy, their ideas and their leadership skills. Happy International Women’s Day to All, and a special shout out to women involved in Kiwanis International www.KiwanisInternational.org!

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Taking up Residence in a Library

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“The library is a temple of learning, and learning has liberated more people than all the wars in history.” ~ Carl T. Rowan 

I am going to camp out at the Bud Werner Memorial Library this week. It will be a jammed-packed week and all the events on my schedule will be held….you guessed it, at the library! The Bud Werner Library www.steamboatlibrary.org, an almost brand-new facility, has become the epicenter of activity in town, fulfilling a need for a beautiful and light-filled community meeting place. It is a facility that both parents and kids love to visit. Steamboat Springs, Colorado is known as a town that places great emphasis on providing great resources and knowledge to the community through the local library. It is a hub of activity for locals and tourists after they leave the ski slopes, ice rink, ski jumping facilities and hot springs pool. Visiting the library is a fun place to spend some quiet time.

So, what’s up at the Bud Werner Library this week?

  • As a member of a service organization, www.kiwanisinternational.org, I received an invitation to meet a top public official for the State of Colorado, as he makes a brief swing through town. Myself and many of my fellow Kiwanis International members www.kiwanisinternational.org  will be in attendance along with members of other service organizations that have a presence in this town.
  • On Thursday, March 10 between 6:30pm to 7:30 pm, a presentation on Independent Publishing and E-Marketing will be offered. This event is sponsored by Cornerstone Fulfillment Service, LLC www.CornerstoneFulfillmentService.com. The event is free and open to anyone interested in learning more about finding personal fulfillment, career advancement and increased visibility as an author and business-person through independent publishing. I look forward to sharing information about the power of  internet marketing and the fascinating and growing industry of non-traditional publishing.
  • On Friday, March 11 at 6:30 pm two award-winning short-documentary films, Getting to Know Us and Soul Mates will be shown at the Bud Werner Library. This event will be sponsored by the Macedonian Mission in remembrance of the Macedonian WWII Holocaust. http://bit.ly/fw1tCJ. It is a fundraising event ($10 suggested donation) for the purpose of sending school supplies to Macedonia. I am looking forward to this event, as a member of the non-profit’s Board. 

The Bud Werner Library is not faced with the dilemma of trying to get people in the doors. There is always something worthwhile happening at the library. It is difficult to find a good reason to stay away!

This blog brought to you by www.CornerstoneFulfillmentService.com.

Connecting with your Creativity

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“Creativity involves breaking out of established patterns in order to look at things in a different way.” ~ Edward deBono 

Abraham Maslow, founder of humanistic psychology said that “creativity is a characteristic given to all human beings at birth.” How many of us tap into our innate gift of creativity as we go about our daily life?  For those who work in careers involving the Arts, using one’s own God-given creativity is naturally incorporated into every day life. For others, it takes consciously finding ways to live life inspired. All of us have a different interpretation of what living an inspired life means. 

In essence, Maslow’s theory says that once our psychological needs for safety, love and affection and esteem are satisfied, then we as human beings are freed to travel down the path of toward self-actualization. We can begin fulfilling our need to create and do what it is we were born to do, if our basic needs have been met. For more information on the Maslow theory, please visit http://bit.ly/X2iQX. 

If you are a person whose career does not involve the Arts, March is Crafting Month, and it is the perfect time to explore new ways of incorporating more creativity into your life for personal fulfillment. Craft a unique and creative piece of Art through the written word. Writing poetry, essays, old-fashioned love letters, short stories, haiku or full length books will get your imagination and your brain working in innovative ways. There is no cost to that and anyone in this age of independent publishing can be a published author!  Join a local writing group, to enjoy the camaraderie of others whose spirits also soar when putting pen to paper. 

Let March be the month to rebuild your life creatively.Find  a new hobby and live a life inspired. It will provide you with hours of entertainment and personal satisfaction, too.

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Engage them in Art

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 “ Creativity is a characteristic given to all human beings at birth” ~ Abraham Maslow 

Instead of holding a birthday party at a pizza joint or a fast food restaurant, surround your kids and their friends with Fine Art. Make it a gala to remember by exposing your children to culture and fulfill your parental duties of providing educational opportunities for your children outside of the classroom. Hold a Birthday Party in an Art Museum! 

The Museum of Fine Art in Boston, Massachusetts is just one of a number of art museums across the country offering birthday parties for kids. Catch kid’s interest in paintings, sculpture, folk art and other mediums of art while they are young. You can arrange for a private museum tour with a docent that is experienced at engaging and exciting young minds about Art. Perhaps a hands-on session of making a creative piece of artwork to take home, inspired by an art gallery exhibition would be fun! Send the party-goers on a treasure hunt throughout the museum looking for animals, artifacts, fashion or other themes represented in the artwork exhibited. Creative learning about art is always fun! 

Think outside the box for your child’s next birthday celebration. Instead of giving things like candy as a party favor,  how about child-sized artist berets, a box of pastels, a children’s book on a famous artist or a brush with a box of watercolor paints. It will provide a way to continue the creative streak long after the party is over. 

For more information on this fun way to celebrate a child’s birthday in an Art Museum visit http://bit.ly/egPsV6 or use your favorite search engine to locate a list of art museums that offer parent/child programs for fulfilling birthday fun or for rainy days. Incorporate  creative learning experiences and personal fulfillment through Art in your child’s life.

This blog brought to you by www.CornerstoneFulfillmentService.com.

Have you Launched your Kite?

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“Success is focusing the full power of all you are on what you have a burning desire to achieve.” ~ Wilfred Peterson 

It is March 1st, and when I think of March, I think of my childhood days of growing up in the Mid-Atlantic section of the East Coast of the United States. March always still had a real chill in the air. Getting outside and flying kites in the stiff March winds always resulted in letting the kite go because my hands were too cold to continue to hold onto the string. When I finally released the kite, I found it fulfilling to dream about whether my kite was going to land in a country and climate much different than my own. 

Yesterday, I began to think about the analogy between finding fulfillment in building and flying kites and using blogging as a powerful internet marketing tool. When you build a blog site you want it to be a reflection of your own creativity, just like when you are hand crafting a kite. Create a blog site unique to your own interests and what it is you are trying to convey. The graphics must be attractive to the eye and the content needs to be catchy and of interest to the reader, otherwise, what is the point? 

Learning what content to use when attaching tails to your blog site is what will make it soar in cyberspace. There is a methodology and science behind e-marketing campaigns. You want to make sure you direct your “kite”, as best you can, to where you want it to land – in countries and climates that are rich with qualified leads. 

If you are inexperienced at setting up an attractive blog site and at the new science of blog writing, seek help from an e-marketing professional who understands the dynamics behind e-marketing for independent publishers. http://bit.ly/gDGQN8.  It will make a difference in how successful you are at attracting regular readers and fans to your site and where your “kite” lands on the world-wide-web.

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Galleries On-Line

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“It is not enough to have a good mind, the main thing is to use it well.” ~ Rene Descartes 

Have you ever visited an e-Gallery? It is without a doubt a very different experience than visiting a brick and mortar store. You can’t smell the fresh paint drying on the canvas, you can not touch or feel the textures that a fiber artist has incorporated into their work of art, a gallery assistant or docent does not greet you at the door. Best of all, the pressure to buy has been eliminated. Unique works of art, often times at more reasonable prices, can be found. 

Selling artwork through e-commerce has added a whole new dimension to the way artists do business.  E-galleries, otherwise known as art galleries on-line are cropping up in places all around the world. For the emerging artist, or for an artist who can not afford high rents for gallery exhibition space, setting up a virtual gallery can be an ideal option for selling art. Websites such as www.artroof.com provides a way for artists to set up an on-line store in very short order. Different subscription packages are available to fit the budget and gallery size requirements of any artist. 

Building an independent art business on-line allows an artist, working in any kind of medium, to be found by potential buyers from any place across the globe. Some other advantages of opening a virtual gallery – overhead is low, thus eliminating the need to inflate prices on the artwork. Parking is never an issue with an e-gallery and the shop doors are open 24 hours a day. Selling art over the internet is also fulfilling a need for those who like to gallery hop but sometimes find it hard to visit during traditional business hours or for those who live far from art hubs. Locating an art gallery, for any kind of art you prefer, is as easy as visiting a site such as http://bit.ly/h0MAZ0. 

Galleries on-line will never be able to duplicate the experience for the art collector of visiting an actual brick and mortar store. But, when artists sell and market their art work over the internet, it greatly increases their visibility and their potential for sales.

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A Letter to an Independent Filmmaker

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“The things you want are always possible…the only real obstacle in your path to a fulfilling life is you.” ~ Les Brown

 On February 25 in 1988 Bruce Springsteen’s “Tunnel of Love” tour began. It also marked the day when the start of love relationship with a child, whose arrival can only be described as JOY.  Our son entered into this world 23 years ago today and my husband and I began fulfilling our dreams of raising a precious, much-wanted child. For all who knew us then, it was a time of great celebration. For those who know us now, the gratitude and love we still feel for this gift of life is still very apparent. 

Dear Independent Filmmaker,

Can you help your parents out by setting the record straight for us? Your ability to communicate so well was evident at such an early age. But, what was it that made you decide to become a filmmaker? Was it the huge library of children’s books that we amassed and that I read to you over and over again that gave you a love for storytelling? Was it the hours you spent on your Dad’s lap watching Disney, We Sing and other children’s movies together that made you want pursue a life of entertaining others through cinematography? Was your interest in sound, lighting, cameras and lenses what made you want to create visual effects? Perhaps it was the outstanding mentor who shared everything he knew about the TV/filmmaking industry with you. What was it? We really want to know!

 Your journey as an adult, friend, storyteller, visual effects artist and filmmaker has only just begun. Continue to use the most valuable gift that you were given – good common sense. You’ve always had a great moral compass of right and wrong – use it to stay on the right path.  Staying true to your values is what has gotten you this far already. Use your energy to make this world a better place and always remember your family and where you came from. Your highly inquisitive mind, your caring nature and love of people will carry you far. You continue to amaze us with your spirit, your talents and the gifts that that you bring to this world. We can not wait to see where life and your career takes you. 

Have a safe, fun birthday. We love you! Mom and Dad

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Properly Honored, at Last

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All the great things are simple, and many can be expressed in a single word: freedom, justice, honor, duty, mercy, hope.                       ~ Winston Churchill

On Monday at our weekly Kiwanis meeting, we saw a touching DVD of World War II Veterans taking a flight of a lifetime to Washington, DC. The Honor Flight is a program that transports veterans of the Second World War to see the memorial that was built in their honor. For many of these vets, the trip is not an easy one due their age and failing health, but for many veterans it fulfills a dream of a lifetime to see the capital of the country they so bravely fought for many, many years ago. 

The World War II Memorial was completed in 2004. It was built on the National Mall in Washington, DC and it consists of 56 pillars and a pair of arches which surround a beautiful reflecting pool and fountain. During WWII, the gold star was the symbol of family sacrifice, thus a field of 4,000 gold stars incorporated into the Memorial commemorate the more than 400,000 Americans who gave their lives in their fight for freedom. 

Almost 400 veterans from this area, the Western Slope of Colorado, have made a flight with their compatriots to see the World War II Memorial built to honor their military service. A better way to honor the vets and give them one “last hurrah” would be difficult to find. Family members, veterans of other wars and community volunteers accompany these aging vets to make the help make trip as easy as they possibly can. Many of the WWII vets have ambulatory and other health issues, so charter flights helps make the trip a little less difficult. Their bodies may be failing them, but their strong spirits carry them through and it is truly a trip well worth making, each one of them would tell you, I am sure. 

Almost every State in the Union has honor flights several times a year. If you would like more information on donating to this wonderful cause, please visit www.honorflight.org.  We are hoping as a club, Kiwanis International of Steamboat Springs, Colorado http://on.fb.me/epjzSf  will be able to provide support for this wonderful program. If you wish to accompany a flight as a volunteer or would like to provide financial support to the West Slope Honor Flight, please visit http://www.westernslopehonorflight.com/. 

Thank you to all World War II veterans ( and all veterans of the military) for  the sacrifices that you have made for your countrymen so that we may enjoy the freedoms that we do today.

Joint Interests

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“Friendship isn’t a big thing – it’s a million little things.”  ~Author Unknown

February is International Friendship Month. If you had asked me years ago “whether I had many international friends?” in all truthfulness, I would have said none. Before the age of the world-wide-web, the options for finding friends, fans, customers and clients in far reaches of the world were very limited. The power of e-marketing has changed all that. 

By having a strong, easily found web-presence, I have made connections with people all over the world who are the kinds of friends that my company seeks. We all share, for various different reasons, a joint interest in the independent publishing industry and the types of services that my company offers. 

Knowing how to connect through the internet with communities of like minded people is so helpful when it comes to selling independently published books, films and music. When you look at the statistics alone of the number of households connected to the world-wide-web, the possibilities for finding “like minded” people are staggering. This chart helps us to realize just what the potential of reaching customers, fans, clients and friends outside of the United States can be.  http://www.internetworldstats.com/stats.htm.

Our collective world is strengthened when we have friends and allies on other continents. So, today, I would like to say Happy International Friendship Month to those who have connected through the power of digital communication with my company’s web-presence  or directly with me personally. I appreciate your friendship and your joint interests!

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Film Friday

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The other day, an article appeared in the Steamboat Pilot newspaper http://bit.ly/i2xphp that I wanted to explore and share with our readers.  

According to Van Stevenson, senior Vice President of the Motion Picture Association of America www.mpaa.org, the State of Colorado is lagging behind in the incentives that it offers to attract filmmakers to the State to produce motion pictures.  There are two Colorado State legislators that want to change all that. 

 There is a new State bill that if approved, will add a 10 cent fee to all tickets sold at movie theatres. This 10-cent fee would be first of it’s kind in any State. Rooms, meals, and other services for movie stars and their production crews bring money to States and boosts local economies. A ten-cent fee added to each movie ticket sold seems inconsequential when you consider the financial benefits of having more movies made in the State. When you consider the amount of money people spend on buying a coffee “for the road,” ten-cents added to the cost of a theatre ticket is merely pocket change. 

“Butch Cassidy and the Sundance Kid” and “True Grit” and the television series “Perry Mason” were all filmed in Colorado. But in recent years, few filmmakers have chosen to use Colorado as a location from which to shoot their films. There are many other states that make their state more attractive for making movies by offering good incentives. 

We will follow this story to see just how committed others in the State of Colorado are to bringing  movie production, whether it is independent or not,  to the State and will let you know how it turns out.

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