Tag Archives: fulfillment for short run printing

Women Turn to Book Covers

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“‘I’ve learned that everyone wants to live on the top of the mountain, but the all the learning occurs while you are climbing it.” ~Unknown

At lunchtime yesterday, I again attended the Steamboat Professional Women’s Networking Group. Every woman stood to introduce her business and present her “elevator speech.” What an amazing group of women there were. But, you know what? It was the strangest thing! As each stood before me, I couldn’t even focus on their faces! As I listened to the expertise, knowledge and personal fulfillment each business brings to each woman, what came to my mind was a possible title of a book, film or other type of publication.

 Just as a few examples –

  • An insurance agent stood up to give the “low-down” on her business and I saw “CALENDAR!” with each month devoted to “Practical Tips for How Not to Loose Everything you Own.” 
  • Several skin care products representatives were in the crowd. As they introduced themselves, I saw ”BOOK!” entitled perhaps “Protect Your Child’s Skin from Environmental Damage: Beauty From the Moment She is Born.” 
  • “FILM!” I thought as an Executive Director of a Non-Profit  stood and introduced the organization she represented. Her face, right before me, turned into a DVD cover called “Miraculous Cases of Kids that have Thrived Through Mentoring.” What a shame her face morphed into a DVD cover! She had a beautiful face, too! How wonderful that her face and talents are associated with such a beautiful cause!

The list of titles I saw before me could go on and on. As I drove home, I thought perhaps this occurrence was not so strange after all. So many businesses now use independent publishing to provide and offer an accessory to their main line of business. It does bring  an additional income stream and it shares, with others, knowledge and expertise in a field of work. 

I hope, as I stood before the group giving my ‘elevator speech” some of the women saw my face morph into a book called “Lucky Lady Works in Industry That Grew Robustly Last Year.” 

That’s the independent publishing industry for you!

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Right Here, Right Now!

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“Many fine things can be done in a day, if you don’t always make that day tomorrow” ~ Unknown 

Last week, perhaps I didn’t need to remind all independent publishers that the end of the year is approaching and the selling season will soon be upon us. That reminder was as much for me, as it was for you! I needed to fulfill my duties and tend to those nagging details of owning a business. On Friday, I decided that not one more day would pass without getting caught up on all those details that had piled up. I was going to balance that checkbook, write the letters I had been meaning to write, file those papers way and step by step, clean up my desk. A load has been lifted off my shoulders! Boy, do I feel good! Procrastination is an ugly word, and I am not prone to it. 

If you are an independent publisher, I bet you have been busy over the past year, too. Those that remember writing is a business have the best results for publishing success. Focusing only on writing the manuscript, can lead to a crucial part of the publishing process being overlooked. Failure to have a solid marketing plan of action can lead to struggle down the line, far after the book has been published.  

There are lots of details when it comes to independent publishing. Hopefully, long before you started your manuscript, you mapped out a plan for marketing it. If not, sooner is always much better than later! Remember, sales are a function of your marketing efforts, so do not leave that detail until the end. It is never too early to begin connecting with communities of people who may be interested in your publication.  

Having others evaluate your book and it’s marketing possibilities can be very valuable. If you are going to sell through e-commerce (over the internet), your plan, as an independent publisher, should include internet marketing because that is where your potential buyers will be searching for you. Make sure you are visible on the world wide web!

This blog brought to you by www.CornerstoneFulfillmentService.com.

Sisters in Spirit

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“Learning is the beginning of spirituality. Searching and learning is where the miracle process begins.” ~ Jim Rohn 

Women all over the world are sisters in spirit. This weekend I attended a most fulfilling weekend with a group of United Methodist Women, sisters in spirit, right here in Steamboat Springs, CO. The gathering included a range of women in different decades and seasons in their lives, but we all shared something in common. We were all women who were on a quest to understand more about our place and purpose in this world, and how our spirits guide us in our daily living. 

Life Coach, Mary Nelson of www.reclaimyourselfandmore.com led the women in our weekend retreat in considering what areas of spirituality we are interested in exploring further. The possibilities are many, and a few of them included: 

  • Life Purpose
  • Intuition
  • Connecting with God
  • Angels
  • Meditation
  • Yoga
  • Journaling
  • Prayer
  • Wisdom
  • Affirmations
  • Laws of Attraction
  • Miracles
  • Reading Spiritual books
  • Faith 

Although we were asked to identify just one area, it was difficult to make a choice for some women, including myself. There is no right or wrong in how we as women chose to incorporate spirituality into our everyday lives. Our personal definition of spirituality is different and unique to each of us based on our own life experiences and beliefs. 

If given the choice, what area of spirituality would you like to explore the most? We would love to hear from you! Do you have a spiritual journey that you could share with others through independent publishing?

This blog brought to you by www.CornerstoneFulfillmentService.com.

Hatched Blessings

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“Faith is putting all your eggs in God’s basket, then counting your blessings before they hatch.” ~ Ramona C. Carroll 

As summer slips into fall, I have decided to look back just one more time to reflect on the blessings of the summer, my favorite season of all. Focusing on what is positive in our lives, helps us to live a life fulfilled. Ordinary occurrences can become extraordinary depending on how we view them. By concentrating on our blessings rather than our woes, we live in the present moment, enjoying life to the fullest. Some of the highlights of my summer included: 

  • Returning to childhood for one glorious day of floating down the Yampa River in a tube!
  • Witnessing our child graduate from DeSales University www.DeSales.edu  and recalling all the landmark steps in his life that came before it.
  • Participating in two fundraising events as a member of Kiwanis International. www.kiwanis.org. Knowing that Kiwanis will partner with Unicef to serve children all over the world through The Eliminate Project.
  • Learning that my husband has been invited to coach athletes at the World University Games this coming winter. What a thrill for him!
  • Eating peaches and sweet corn from Paradise, CO that rivals the summer produce I ate growing up in the state of Maryland. I didn’t think again in my life, I would find any as fine as that – but I have!
  • A return to Rocky Mountain National Park for one great day of sharing the splendorous sights with our son.
  • The opportunity to share with others, at several events, what independent publishing is all about.
  • Volunteering at Strings in the Mountains www.stringsinthemountains.org seeing some of the finest artists in the world perform right here in Steamboat Springs, CO.

It is time to say goodbye to summer and I can’t wait to see what a new season in my life has in store. I am sure it will be fulfilling, too.

This blog brought to you by www.CornerstoneFulfillmentService.com.

Seasonal Fulfillment

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“Winter is an etching, spring a watercolor, summer an oil painting and autumn a mosaic of them all.” ~ Stanley Horowitz

Have you ever noticed that with seasonal changes, what is personally fulfilling to us takes a turn about, too? As summer fades into fall, I no longer thirst for frozen fruit smoothies, potato salad and all things grilled. A diet of chili, stews and soups that has been non-existent all summer long begins to creep back into my repertoire of evening menu fare. Basking in the mid-day sun becomes sitting by the warmth of the fireplace on nippy mornings. 

Our color choices of clothes we wear are a reflection of our moods and they can affect the way we feel. In fall, we often substitute brightly colored, summer clothes with a wardrobe of more earthy colors – golds, greens, tans, grey-blues. When I need to feel a burst of energy or want a zip in my step, I’ll return to wearing fuschia or bright, periwinkle blue whether it clashes with mother nature’s colors or not! There is no need to always submit to the color choices of autumn herself.

Each season has its own charm, and how we fulfill our idle time is different from season to season, too. In fall, out come the knitting needles and in come the piles of books to read and movies to watch. 

If you are an independent publisher, try to wrap up those projects and keep your eye on the calendar! Christmas is a mere few months away – a prime time for selling! Don’t miss out.  

This blog brought to you by www.CornerstoneFulfillmentService.com.

Believe it, Achieve it!

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“Whatever the mind of man can conceive and believe, it can achieve. Thoughts are things!” ~ Napoleon Hill 

Last weekend, as I climbed the ladders to the caves of the cliff dwellings in Bandolier National Monument in Jemez Springs, New Mexico I was fulfilling a dream that for many years I had been wanting to see come to fruition. The ultimate pleasure of all was being able to share the dream with those that I love, my husband and my son! 

It is important to have dreams in our lives! They give us hope, they give us a reason to believe, things to aim for and things to fulfill. Without dreams, we accept life as ordinary and mundane, and we can fail to thrive. 

Before we reach our dreams,  we must first climb the rungs of the ladder! We need to set goals and reach them. Sometimes the steps to success can be fraught with fear, self-doubt and setbacks. The timeline we set for having our dreams come true does not always follow the path we would like it to. 

This weekend, I will be attending my second women’s retreat! Last year at the retreat, our leader, Mary Nelson of www.reclaimyourselfandmore.com  asked the retreat participants to map out, through pictures,  how we saw our lives. I am pleased to report, a year later, the picture of my life, is very different. Some of the images should be exchanged, old for new, some should be revised. Make no mistake, I have moved in the direction I set for myself because I have done the personal work it takes to find success. As I have climbed the ladder of personal fulfillment, I know that whatever I believe, I can achieve. Granted, sometimes change does not happen as quickly as I would like. Sometimes the situation is out of my control, and sometimes not. What is important is that I have learned lessons along the way. 

As time marches forward, so do my dreams!

Pain Free Writing?

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“..sometimes I wonder all those who do not write, compose or paint can manage …” ~ Graham Greene

CNN news recently took a survey and technical writing ended up #28 on the top 50 list for best paying jobs with best growth potential in the coming years. It also ranked as #5 for lowest stress (quality of life) jobs. My interpretation of these statistics is that if you have the technical knowledge in any field, and can write, it is a fulfilling way to make a living. Interested in seeing how other careers rank on this survey? Go to http://bit.ly/3L5eRk. 

However, I do question whether technical writing is low stress. Perhaps to the reader it is – if the writer has done a commendable job of researching then communicating his points and data to the audience. For a writer who is focused on excellence,  writing is rarely low stress. Editing, tweaking, rewriting to get the words to flow just right, so that the reader can easily follow the writing, is no easy task! 

Some of the basic things it takes to become a technical writer is addressed in a new article, Tips on How to Become an Independent Technical Writer.  Please visit http://bit.ly/aIo1L6. 

Are you someone who has technical or educational information to share? Consider sharing your knowledge through independent publishing! Technical writing is applicable in so many fields – cooking, science, coaching, how to paint, draw or sketch, how to play a musical instrument, computer science, medicine and much more! Wherever your field of expertise lies, there are always communities of like minded people who will search and find and buy your book through the internet, the big wide web of information!

 

This blog brought to you by www.CornerstoneFulfillmentService.com.

Don’t be Dead in the Water! Rise to the Top.

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“Great race, great strategy and great performance all the way through.” ~ Michael Schmacher

Have you noticed that kids born after the 1980’s have a fifth sense? Using the computer comes as naturally to them as breathing. Their minds are geared and wired differently than the brains of people in generations who came before them. No way do they fulfill their need for information about a company, product or service by going to a phone book! “What’s that,” they say. 

Businesses that sell a product or service that do not have a great internet presence, are dead in the water! If your market happens to be youth, it is even more important to stay in out in front of them, by being visible on the internet.  Your market will not find you any other way. The younger generation is our future, and they do not read signs, browse phone books or visit information booths looking for products and services, how could they? Their eyes never leave their computers, i-phones and whatever other digital devices they may possess! They are obsessed!

Is e-marketing and e-commerce is a foreign language to you? There are professionals that can help. Contact a company that specializes in e-marketing and e-commerce for independent publishers. Fulfill the needs of your customers by sharing the same space as they do – the internet. They will come find you in that space, so put your marketing efforts there!

For more information on the latest marketing strategies that 88% of marketers are now using, please visit http://bit.ly/aUSFE9.

 

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Georgia, On My Mind!

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“Flowers are the sweetest things God ever made and forgot to put a soul into.”         ~Henry Ward Beecher 

Georgia O’Keeffe, on my mind,  that is! All of my friends and family know by the gardens that surrounded my home in Vermont that flowers are my passion. Working in my gardens fulfilled my soul for many hours every spring, summer and fall. It wasn’t until the last pretty perennial was killed off by frost that I would then spend my idle hours reading about flowers from my library of gardening books. The square footage of our gardens exceeded the size of my home. 

In this dry climate of Steamboat Springs, CO I rarely see homes with flower gardens on the same scale that mine were in Vermont. I miss that! Vermonters sure can and do grow flowers, unlike any I have seen elsewhere. The cool, dewy nights give the perennials just what they need to thrive – a nice drink of water. 

Now residing in Steamboat Springs, Colorado, a new opportunity with regards to flowers has arisen. We are that much closer to an art museum that I look forward to visiting sometime very soon. Our travels to visit our son in New Mexico will bring me close to the area of the Georgia O’Keeffe Museum. 

I may not be able to pick a posy at the Museum, but, I know my eyes will pop when I set foot inside the Georgia O’Keeffe Museum in Santa Fe. Once again I will be surrounded by flowers and my art education will continue too!

P.S. Don’t you just love this O’Keeffee poppy? Thanks to my friend, Vesna from Macedonia, this image hangs on my wall, where I can view it all year long.

This blog brought to you by www.CornerstoneFulfillment Service.com.

 

Get Behind Them, Encourage!

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“There are high spots in all of our lives and most of them have come through encouragement..” ~ George Matthews Adams 

Yes! I have finally found a cause that all sides of the political spectrum can agree upon. It is the importance of art and humanities in the lives of children. 

Since 1998, Presidential First Ladies, Republican and Democrat alike, have been Honorary Chairman (chairwomen, to be P.C.) of the Coming Up Taller Awards.  The National Endowment for the Arts has selected their list of 2010 finalists that fulfill the requirements to be considered for this award. All of them exhibit excellence in arts programs for children. 

There are three primary partners in this award:

  • The National Endowment for the Arts
  • The National Endowment for the Humanities
  • Institute of Museum and Library Services

 This award is not limited to organizations within the United States. There is an international component to this award as well. These awards recognize the good work arts and humanities programs do in providing outstanding opportunities for children to learn their craft, understand the discipline and commitment it takes to become artists and scholars in their fields of accomplishment. 

The deadline of January 29, 2010 is quickly approaching for selecting the award winners.To see the list of finalists for this year, please visit:  http://bit.ly/bVGkZv. 

Meeting the needs of children who thrive in the Arts is so important! When children are supported by parents and organizations in what they love to do, they do stand tall and they thrive!

 

 This blog brought to you by www.CornerstoneFulfillmentService.com.