Tag Archives: writers groups

Books from Basement to Marketplace

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“You have all the reason in the world to acheive your grandest dreams. Imagination plus innovation equals realization.”~ Dennis Waitley

A mistake that some independent publishers make is putting all efforts into writing and publishing their book and forgetting about marketing campaigns. This leads to poorly or under-marketed  books. Over printing can also leave an independent publisher with a pile of unsold books.

Does your independently published book or film still have as much relevance today as when it was published, yet you have cartons sitting in your basement rather than on the shelves of your audience?

Enter E-Marketing! Through the use of social media marketing and e-commerce (internet selling), why not explore the possibility of ridding yourself of books that are still current in subject matter. Breathe new life  into  your attempts at marketing and selling them. Social media marketing can be the perfect tool for reaching potential readers and to getting those books sold. Many independent publishers have never used these tactics of book selling,  but there are professionals who can assist with every step along the way.

Give it a go! Opportunity may be just a search engine away! Start with e-commerce for independent publishers.

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It’s All Good!

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“We immediately become more effective when we decide to change ourselves rather than asking things to change for us.” ~ Stephen Covey

You all must think that this blogsite only focuses on independent publishing. Not so! I will read any book or watch any film so long as it adds value to my life, independently published or not!

Although we all stop growing physically at a certain age in life, that does not mean our intellect and self improvement skills need to stop growing, too. Growth from that perspective should be never ending.  Our evolution as human beings should be ongoing, especially if we are to live the kind of life we want for ourselves.

Last week, I stopped by the library and picked up a book that I never expected to be as useful to my own life and business as it is. It is called “Daily Reflections for Highly Effective People” by Stephen Covey, published by Franklin Covey Company. What a treasure chest of writings this book contains for a values based business. If every business operated with the same synergy suggested in this book, we would all be living in a diamond mine.  Every company and organization would shine so brightly, we would all need blinders on! There is no “preachiness” in each short daily reflection in this book, only empowering principles for living life effectively and with great integrity.

We are all diamonds in the rough. This helpful book may add polish to your life, and contain the very things you have been searching for along your path to an enriched life. Check it out!

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Weekend Indie Publishing News

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Have all of you spent time with Frank lately? I have an appointment with him at 9:30 am MT, and you can listen in, too! Frank Gromling’s radio show “Cover to Cover” for authors and publishers will be well worth listening to. It is every Saturday morning at 11:30 am Eastern Standard Time, 10:30 am Central Time, 9:30 am Mountain Time and 8:30 am Pacific Time.

It is a great way to stay on top of the ever changing trends in publishing, hear interviews with local and nationally known authors, tips for independent publishing and industry tips of the trade. Tune in to www.wnzf.com.  You’ll be glad you did!

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Weekend Indie Publishing News

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One of the best on-line guides to what is happening in the publishing world that I know of is the Southern Review of Books!

http://www.anvilpub.net/southern_review_of_books.com

This on-line resource is choked full of breaking news on books, trade shows, book fairs, book festivals, seminars  for authors, publishers and micropresses. Check it out, and subscribe!

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Guess who is featured in the March 2010 American Artist Magazine?  Artist Nancy Guzik! The March issue will be hitting magazine stands on January 26 and I have heard from one artist, that his issue has already arrived via subscription! The article features Nancy Guzik’s portraits and still life paintings and she shares her personal artistic journey with readers.  Don’t miss this important issue!  www.interweave.com.

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Is This Just for Me?

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“All that is valuable in human society depends upon the opportunity for development accorded the individual.”~ Albert Einstein

Isn’t it funny how chance and timing lead to opportunity? We all have situations from time to  time that work out perfectly in our favor, in very unexpected ways.

This Saturday (tomorrow) is a perfect example of what I am referring to! My plans were to drive to Denver to drop my son and his college roommate off at the airport so they can  return back to school. My plans got even better when I received a telephone call this morning from a Colorado Independent Publisher Association member asking me if I would like to attend their Saturday meeting. www.cipabooks.com.

Perfect! I will be driving right by the site of the meeting just in time! Any opportunity to network with this group of publishing professionals is a great one! And to make it even more worthwhile, the speaker of the morning will be Brian Jud. The program will be The Buck Starts Here – How You Can Sell More Books in Special Markets!  He is also author of Beyond the Bookstore. Is this not just what I blogged about yesterday???

Turn down the chance to learn all I possibly can about this subject matter? No way!! Not when the timing is this perfect!!

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Dazed and Confused?

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“Obstacles are those frightful things you see when you take your eyes off your goal.” ~  Henry Ford

All independent publishers have had moments of feeling overwhelmed at some point throughout the publishing process.  As an independent publisher, there is a lengthy list of things to accomplish beyond the writing of a book or production of a cd or film.

When you don’t know which way to turn, it can be confusing! If you seek professional help, solutions will be easy. With the assistance of the internet, you can find freelance consultants to help with almost anything you need. There are editors, layout designers, cover designers, book coaches as well as book marketing experts.

You can quickly cross a few items off your list if you search for “order fulfillment for independent publishers.” They are the folks that can help you with the business side of shipping your orders all over the globe. After all, as an independent publisher, there are only so many things you can do in a day!

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Ripe Retirees

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“It is not enough to have a good mind, the main thing is to use it well.” –Rene Descartes

I am living in a community filled with extremely active retirees. Not only only are they physically active, but their minds don’t miss a step either. They have all chosen to live in an active mountain community so they will continue to stay involved and engaged in life long after the generation before them would have called it quits!

Recently, the Aging Well program of the Northwest Colorado Visiting Nurse Association independently published a calendar highlighting an amazing group of retirees who lead active lives by continuing to play tennis, ice climb, ski, swim, brand cattle, volunteer and participate in other forms of vigorous sport and hobbies well into their 60s, 70s and 80s. This calendar encourages all older adults to stretch beyond what they feel they are capable of at their ages and to live fully and well at any age. For more information, visist www.agingwelltoday.com.

Within this community, I have met a wealth of highly successful retirees who lead fascinating lives. Their experiences through past careers, parenting, travel and contributions as Board members of non-profit organizations and other associations provide fodder for stories and lessons that should be shared with younger generations. Independent publishing provides an excellent opportunity for all retirees to share knowledge and wisdom with generations that will follow in their footsteps.

Writing and journaling keeps the mind active. Merely through published words, you can become a mentor to others! Think about that! It is never too late to become an aspiring writer!

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Order in the Court

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“Good order is the foundation of all good things.” ~ Edmund Burke

Before the holidays, I was feeling stuck in the snow. I had decisions to make, tasks to accomplish, unsolved business to attend to. All things that had me feeling bogged down.

It is difficult to move into a New Year with unfinished business, whether it is in your personal life or business life. Indecision only brings delays!

What a freeing feeling it is when we finally make decisions, right or wrong! What power we give to ourselves when we step out of indecision. Making a decision paves the way for movement, change and growth. It puts us one step closer to our goals!

You will notice, that as of today, we have put into place some changes in the appearance of our blogsite. It improves functionality of the site for our readers and positions us for exciting changes in the future. Stay tuned, as things develop!

For our independent publishing clients, if you are stopped in your tracks and unable to finish a project, no need to struggle. There are freelance publishing professionals that can help you with every step along the way. If there are decisions that you have put off making, be brave! It is all part of being independent – you can make your own decisions regarding what is best for your own publishing business. Use those freedoms to bring the results and outcome you have been striving for!

Clear the way for success – act now!

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New Beginnings

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“All time management begins with planning.” ~ Tom Greening

Have you made your New Year’s resolutions? For alot of people, New Year’s resolutions are the same year after year. They include determination to loose weight, to stop smoking, to include a fitness regiment in their daily living. My New Year’s resolutions include things such as adjustments in attitude – choosing action vs. inaction, taking a new path rather than the same trampled route, focusing on forward motion rather than remaining static.

Determination to move into new territory is scary and uncertain, but the way I see it, it is better than quiet desparation. It involves a leap of faith. Without faith, there is no hope! What it really comes down to is, I would rather feel a sense of accomplishment knowing I have done all I can to succeed.

There is always something in all of our lives that can be done a little differently. Discard what is not working and pave the way for more efficient ways of doing things. It can make a world of difference in your publishing success.

What would you change that would allow you to focus better on your business at hand as an independent publisher? Let us hear from you!

Wishing you all a thoughtful, productive, prosperous and Happy New Year!

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Once in a Blue Moon

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“The only thing you live to regret are the risks you didn’t take”~ Unknown

Today, I am feeling very fortunate. Since starting my company, I have had the opportunity to meet many incredible people that I would not have ordinarily met, had I not taken a risk. Among them have been extraordinarily talented artists, filmmakers, and individuals who serve their communities through the non-profit sector – all of them independent publishers. All have had similar goals – to share beauty, kindness and knowledge through their unique and creative talents.  All have been so very committed to changing our world for the better and each person is awe-inspiring in their very own way.

Tonight, as the New Year approaches, I will be taking some time to reflect on these past few years to remember some of the individuals that I have crossed paths with. Many of these individuals I have not met face to face, yet through an e-mail or a telephone conversation, they have left a mark on me. I can recall the discussions we have had about their goals and aspirations for their independent publishing companies. All have inspiring, educational or entertaining stories to tell through their books, films or music or through their commitment to a cause or a mission. All are the kinds of people you meet only once in a blue moon.

We want to hear from more of you! By posting your comments to our blogsite, we can together build a community of like-minded people who have independent thoughts, ideas and dreams to share.

Happy New Year 2010! May this coming year bring publishing success to each and every one of you!

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