Using Stepping Stones

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Being involved in the well-being and advancement of one’s own community is a most natural thing to do.” ~ Clarence Clemons

 Business people, non-profit organizations, companies selling products and services are not the only people who are jumping on the bandwagon to seize the opportunity to use independent publishing as a stepping stone for fulfillment and success. 

Columnist and book critic Cathy Beck was not to be stopped when dreams of having her manuscript acquired and released by a “publishing giant” were turned to dust. She focused her energies on independently publishing her manuscript “Cheap Cabernet” and marketed it inexhaustibly. The result? Success! She sprung open the doors of opportunity through entrepreneurial prowess and drove herself as an author to even greater heights than she dreamed. Please visit http://bit.ly/hE6FY4 to read her complete story of fulfillment. 

The moral of Cathy’s story:

  • Independent publishing opens doors to opportunity in unexpected ways.
  • Never give up
  • There are no problems, only solutions
  • Stepping stones often lead to bigger things

Cathy’s story is only one example of how the shifts in the publishing industry toward non-traditional publishing have brightened the outlook and led ordinary people to do extraordinary things through the power of books, films and music.

Let this be the year to begin to tell your story of success!

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A New Chapter

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There are two mistakes one can make along the road to truth…not going all the way, and not starting.”  ~ Buddha 

A New Year, a fresh start! Puts me in mind of a story I recently heard about truck driver, turned bounty hunter, turned Metropolitan Opera star. Do you know about the transformative life that Carl Tanner has created for himself by finally fulfilling his dream of becoming an opera singer? There are elements to this tale that movies are made of. It is a chronicle of coming out of the darkness and into the light. To read more about this inspiring story of fulfilling one’s aspirations in life, please visit http://nyti.ms/hc4hgc

Each and every one of us has a story of longings. The barriers we place upon our selves are the closed doors in our minds. In this New Year, I will be speaking with all sorts of folks who have dreams of propelling their businesses and their careers to new heights through the power of independent publishing and also through new, creative approaches to marketing themselves and their businesses through the internet. We can steer them in fulfilling  those dreams. 

A New Year is a time for new beginnings.  We can begin to fulfill our dreams as soon as we decide it is time to make the star, in us, more visible to others. What have you resolved to do this year to quench your yearnings and begin a new chapter in your life?

 

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Books Inspiring Transformation

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 “The greatest thing you can do for another is not just to share your riches, but to reveal to them their own.” ~ Benjamin Disraeli

In this economy, many people are searching for meaning and answers.  As suggested in the book “Spend Shift: How the Post-Crisis Values Revolution is Changing the Way we Buy, Sell and Live,” personal transformations have begun from a materialistic to a more fulfilling, values-based way of living. Focus has changed from wants vs. needs, from debt and high overhead to living within means, from excessive use of energy to thinking and living in a more sustainable way. Many are searching for answers through inspirational books, so it is a perfect time to give the gift of a book that will inspire creative, problem-solving thinking. 

The following list of books, Evvy Award winners almost all, provide valuable reading for those on your list who want to see change in themselves, their families and their world, beginning now! Consider these when putting together your holiday buying list. 

For the Children:

  • Ophelia’s Oracle
  • Sarah O’Hara: The Gift of Fairy Wings
  • Heart Light Girls: Beauty’s Secret 

For the Dog-Lover:

  • The Legacy of Beezer and Boomer 

For the Parent:

For the Career Minded:

  • Harvest the Bounty of your Career 

For the Historical Fiction Fan:

  • The Macsen Treasure Series 

For the Environmentalist:

  • Dancing on the Edge of an Endangered Planet 

For the Poetry Lover:

  • Have you Ever Held a Mountain 

For  More Inspiration:

  • Waiting for Jack
  • The Messy Buddha
  • Shiny Shoes on Dusty Paths  www.joannemahar.com
  • Let Your Innate Sing 

The economy has inspired the way we publish, buy and sell books too! For more information on these books, the independent presses that published them, and how to order, please visit http://bit.ly/foZ5nE. These books can also be found on the world wide web using your favorite search engine.

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Sleighbells…Are you Listening, Booksellers?

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I decided to take a trip yesterday, through the powers of my intuition, into the fulfilling world of publishing! What my intuition told me is that some print shops all over America are busier at work this year. How can they not be? Non-traditional publishing grew a whooping 181% from 2008 to 2009, according to Bowker  http://bit.ly/cp3anL.The trend, my intuition tells me, has risen again this year. Wish I knew for sure. But, only Bowker will be able to tell me, after they have tallied their reports at the end of the year. It’s just one of those things! 

Do you know what this could mean for the holidays? Santa may have a lot more stops this year – picking up books at companies that offer POD (print on demand) and short run printing. My intuition tells me the machines are cranking. More than ever, people want books (and films, too) that inspire, educate, inform and amuse that are not run of the mill. 

When Santa makes his rounds, my intuition tells me the sleigh bells will be ringing a lot louder this year, in support for the non-traditional publishing industry. If the trend in independent publishing stayed on the up and up again in 2010, is it what may be  keeping the publishing industry afloat? 

Hope Jolly Old St. Nick, has a stash of inspirational stories set aside for me this year. Ah well… if they sell out before Santa arrives at my door, they can easily be reprinted! No longer does the publisher need to print by the 10’s of thousands. That’s the beauty of independent publishing!

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Books to Film

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“Everyday, things change for me…you make the necessary adaptations.”  ~ Craig Thomas 

I went on a quest today to fulfill my need for information about how many books are adapted into films each year? So, it’s time for all of you to guesstimate what I found out! 

According to one source, Variety Magazine, market conditions have reduced the number of literary adaptations from books to film in recent years. Approximately 30 books are adapted by major film production studios for screen each year. A small number, given the large number of books that are published each year! To see a list of books that were adapted for cinema release in 2010, see this article. http://www.chasingthefrog.com/moviebooks.htm

Slated for novel to cinema adaptation in 2011, is a film that I can not wait to see. The novel “Water for Elephants” was one of my most memorable reads in recent years and I look forward to seeing how the cinema version of the story compares. I flat out loved the book! It is being adapted for film along with several other popular literary works. Wondering what other popular literary works are scheduled for upcoming film release in the New Year? Visit http://amzn.to/93TjmI to take a sneak peak. 

In order to turn a novel into a successful cinematic release, all the right elements must be there. Are you interested in learning more about how to get your book turned into a film, please visit http://bit.ly/9TzhzP.

 If anyone out there has inside information about what else we can look forward to seeing in theatres in 2011, we would love to hear from you, if it is not top-secret information.  Perhaps in 2011, I’ll see you at the theatre – I’ll buy the popcorn if you save me a seat!

 

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Taking Inventory

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The best thing you’ve got going for you is individuality.” ~ Richard Thompson 

I decided to do something different today – take inventory – my own! After working with artists for many years, the words “right and left brain” have been flung around in my presence quite a bit. I have always assumed that I am what artists are NOT. Fulfilling the duties of what artists find to be tedious, difficult, frustrating and overwhelming has earned me kudos time and time again, so naturally I assumed my brain inventory included the things that theirs lacked. 

After taking inventory of how my brain processes information, my intuition has served me well. Intuition is one of the few right brain traits that I can claim as being what I am all about. Although, when my intuition does not lead me, I do tend to fall into my left brained way of thinking – logically and sequentially.

 My left brain inventory also includes being able to focus on details and being organized. I like making lists and am good at keeping track of time (until all mediums of e-marketing entered into my life!) Lately, I can feel an unfamiliar heaviness on the right side of the skull due to this new occurrence of letting time get away from me, as I utilize my e-marketing skills to assist others become visible in communities. 

My saving grace? In order to use e-marketing effectively, good writing skills and logical thinking are heavily called upon, which utilizes once again the strong, left side of my brain. Result – balance! 

Curious? Do you know how your brain processes information? Take the right brain /left brain quiz and find out! It can help you determine whether a career path will fit into your way of thinking too! http://bit.ly/cyztTe.

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Shelf Sitting

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Keep constantly in mind how many things you yourself have witnessed change.” ~ Marcus Aurelius 

Interesting! Lately I have been hearing more and more about something that I have suspected for a long time.  Bookstores are not the best places to sell books! I dislike even making this statement, because bookstores are my “safe haven.” A place to go when I want to relax, spend some quiet time and browse the vast selection of books until my heart is content. Almost all of us would say it is fulfilling to step into a bookstore. It is unadulterated bliss, as far as I am concerned. Rarely do I come out empty handed. It is hard to control my impulses in a bookstore.  

But, in terms of authors selling books, there are other ways. More specifically, by selling individual orders through e-commerce, and at other places besides the bookstore. Eliminated is the scenario of not knowing whether books, films and other media will be sold by a bookstore or they will be returned as unsold. 

The trend of internet buying is here to stay. If you are a writer who has not yet explored the possibilities of selling your book on line, what is stopping you? If you are not mired in contractual agreements with a publisher who has you locked into the traditional way of bookstore bookselling only, it may pay to look into a company that specializes in e-commerce and e-marketing for independent publishers. Don’t sit there not knowing how to move your books from basement, garages and attics into the marketplace. Be pro-active! http://bit.ly/bFnEGZ.

 

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Press On

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Action is the key to all foundational success”~ Pablo Picasso 

Just learned of two artists whose books are in the coffers of the printing press, right now. Without hang-ups or glitches in the process, the books will be ready for holiday selling.  Hopefully, advance promotion of the book has been done, so that potential buyers know the book is on it’s way to the marketplace, and it is soon to be available. I’ll bet the beautiful publications will fulfill some holiday dreams of artists all around the world. 

How about your independent publishing project? How is it coming? Hitch up your britches and get to work in finishing up those final details, so that you can have it ready in time for Christmas selling or by the start of the New Year. Success means starting off the New Year right!  

Are you facing challenges in the process?  If so, here are a few tips: –

  • Focus on what is easy first, get it done so you can concentrate on problem solving.
  • Reorganize for better work flow
  • Don’t avoid challenges – step into them and view them as part of the process rather than as “hang-ups”
  • If the problematic can be quickly and easily solved by someone else, hand over the task. It will free you to focus on the work you can handle and the parts you do best.
  • Seek the advice and counsel of professionals, for the steps of the publishing process that you are unsure of. 

Good luck, hang in there and focus – visualize your finished book. It will energize you along the way.

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Novel Writing Challenge

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The most beautiful things are those that madness prompts and reason writes.  ~André Gide,

Heads up, novelists! November is National Novel Writing Month. Do you have what it takes to beat the challenge and fulfill the goals of  “thirty days and thirty nights of literary abandon?” 50,000 words (175 pages) in 30 days is the goal and NaNoWriMo will have novelists all over the world participating in this fun literary challenge. 

Do not procrastinate, do not stall, write your heart out and win, above all!

 What’s this I read?

  • Worry, not about content, only quantity?
  • Allow your work to be unedited?
  • Write wrecklessly? Scary!
  • No writing experience needed?
  • Kids can participate in their own challenge! 

Join in this on-line writing challenge! For more information, please visit: http://www.nanowrimo.org/

Russian Roulette

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“…the greatest fulfillment of all that he holds dear, is the moment when he has worked his heart out in a good cause”                             ~ Vince Lombardi 

On Saturday, at the Colorado Independent Publishing Association event, www.cipabooks.com,  Eric Boss of the traditional publishing house, Penguin Group, revealed his viewpoint on what books sell. From what I heard, it’s anyone’s guess! There seems to be no proven, tried and true formula to writing a top selling book. What a bookseller feels will be a sure thing can sometimes disappoint. A book that seems to have a lesser chance for outstanding sales can produce surprising and fulfilling results! 

There are some things, however, that can increase the selling potential of a publication. The cover design and even the spine design needs to make the book pop and stand out from all the rest. Also of great importance, is the choice of title and tagline. The potential buyer to has to be compelled to pick up the book, and curious enough to want to know what  is in it for them. If those elements are there – the odds are much better that the book will be sold. Ka-ching! Ka-ching! 

According to Boss, right now, there are two kinds of books that are not selling well – computer books and self-help books. Computers have become so much more user friendly, people are not seeking direction from computer manuals like they used to. I was surprised at the downturn in selling in self-help books, but perhaps during this time, people are deferring to the advice of professionals to better ensure success. 

Although the chances of writing a top earning book can be a bit of a gamble, does that mean a writer should abstain from jumping into the publishing industry? Absolutely not! People by the millions enter into book publishing each and every year. Why? Because they believe in the end, they will have a story to tell with a fulfilling outcome. And you can’t win if you don’t play.

 

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