Honest Assessment of DYI Publishing

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Honesty is the first chapter in the book of wisdom.” ~ Thomas Jefferson 

As a follow-up to yesterday’s blog Goals and Objectives in Publishing, there are more questions that you should ask yourself before embarking on an independent publishing project. Your response to the questions may very well help you control the financial outlay and  determine the costs, too. 

For some (such as for those wanting to publish for family and friends and not wishing to commercially sell their publications) an independent publishing project can be do it yourself. Researching the steps and deciding what parts you can do yourself and what parts you need to seek professional help with, is an important task in and of its self. 

  • Are you equipped with good computer skills to tackle DIY publishing?
  • Do you have time to engage in the process?
  • Are you a self-motivated person?
  • Do you finish what you start?
  • Would you find satisfaction in learning the process? 

If you can answer “yes” to most of these questions, perhaps DIY would be for you, thus reducing your need for professional help.          E-books are one of the best options for a Do It Yourselfer! Some of the process involves choosing and using templates, thus simplifying steps and reducing costs. 

Making decisions that are right for YOUR goals and objectives will reduce some of the frustration and will cut-down on an outlay of unnecessary financial resources. Research, compare and ask yourself those very necessary questions before you start down the path to independently publishing. Talking with others about their experience regarding the right and wrong decisions they made will give you information that may help you too.

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Objectives and Goals in Indie Publishing

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Goals allow you to control the direction of change in your favor.” ~ Brian Tracy

Last week, our SHe Writes Steamboat meet-up  group hosted the Colorado Independent Publishers Association www.cipacatalog.com for an event at the Bud Werner Memorial Library. The afternoon sessions were educational in nature and the President of the organization talked about various options in publishing and also the costs of independent publishing. 

Over the weekend I reflected on what was presented and truly, there are so many variables that it is difficult to answer this question of what independent publishing costs without knowing which options best fits a persons needs. The presentation reinforced the importance of researching all the options, and also the importance of identifying your goals and objectives in independent publishing. Are you independently publishing a book for:  

    • a personal project – for family and friends only (such as a family memoir)?
    •  advancing your career and for gaining  recognition in a field?
    •  becoming a professional speaker and for using your book as a resource in your speaking engagements?
    • starting a small or medium sized independent publishing company?

    Determining your reasons for publishing will help you narrow down whether your project will be low-end budget (personal project) or whether it will involve a more substantial investment and commitment of resources. Also,  would an e-book suit your needs as a starting point? Consider that. 

Tomorrow we will be addressing more questions that you should ask yourself before starting the process of independent publishing. Do return!

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Film Friday – 50 Greatest Indie Films

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Get a good idea and stay with it. Dog it, and work it until it’s done and done right.” —Walt Disney

Summer is quickly winding down in many parts of the country. That means more indoors time for watching movies and reading good books.

Leaders in the independent film industry are proving that big budgets and big production crews do not necessarily mean big block buster hits. There have been notable films that many people do not realize were made by the independents. A few of them are:

  • In the Company of Man
  • Lost in Translation
  • Stranger inParadise
  • The Passion of Christ 

To read the full list of the 50 Greatest Independent Films on the AMC Filmsite, please visit http://bit.ly/5PVDeu

Being a successful independent filmmaker (and independent publisher) means more than just a great story line. Making wise business decisions and having a budget-wise, well thought out business plan, in place, is important too. Solid strategies from concept to pre and post production, marketing and financing will result in a good final product. There are lots of helpful books on the market that can answer your questions, provide you with tips and give you some of the guidance you will need with your independent filmmaking or publishing plans. 

Not ready to start your own independent publishing or film project yet? Pick up a new book from an Indie Bound bookstore near you. Here are the top selling independently published books http://bit.ly/19ybCq. Or select an independent film from the IMDB (Internet Movie Data Base) http://imdb.to/5ETZHW. Have a great weekend, everyone! 

We will return on Monday with more independent thoughts, words and views from Cornerstone Fulfillment Service, LLC. www.CornerstoneFulfillmentService.com.

 

Labor of Love

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“All labor that uplifts humanity has dignity and importance and should be undertaken with painstaking excellence.”      ~Martin Luther King          

I tried, I really did! I had made a promise to myself that I would lay low and stay off  the computer this Labor Day weekend. It didn’t work very well. 

The weekend before last I was presented with an e-marketing project for a new client. I decided that I would “sit with it” for a while to make sure my heart and soul were ready to take on the task. I didn’t want to jump into the project until I had thought deeply about the book and had zeroed in on what I felt was the right vision and approach. I am honored to be handling this project. It deserves utmost respect. The obligation to handle the e-marketing of this book, with great sensitivity, weighs heavily on my mind. 

In coming weeks, I look forward to sharing this book with you. But in the meantime, I will tell you that my work on this project has been nothing but a labor of love. Through this task I have gained great affection for the author, received transference of the heartache carried by my client and feel appreciation for the inspiring message that this simple and straightforward book will bring to it’s readers. It is a message of help and hope that speaks to not only target communities of people but to each one of us living and working on God’s Earth. 

Yeah, I should scold myself for working on Labor Day weekend. In this case, I could not help myself. After all, isn’t that what fulfilling work is ideally supposed to be? A labor of love? 

Happy Labor Day, Everyone!

This blog brought to you by www.CornerstoneFulfillmentService.com.

 

 

Architecture, Glassworks and History

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In all things, let reason be your guide.” ~ Solon

On April 5th, I posted a blog entitled Glassworks Inspired by Nature. http://bit.ly/h0j9Uc. It continues to be one of the most frequently read blogs of all time on All Things Fulfilling. Obviously, it struck a cord with readers on this site.  

I will be writing another blog on this subject and am looking for help from our readers all over the world. If you have found in your travels or in your community, an architectural structure that is of great interest due to it’s history, architecture and the glassworks incorporated into the design of the building, come forth and post a reason why you think your suggestion fits what I am looking for. Remember – all three elements must be there – art (extraordinary glass installations), architecture and history. 

At a later date,  modern structures that wow will be featured. For now, I am searching for historical structures. This request could bring enlightenment and education for all readers. After all, there are buildings all over the world that are inspiring and carry stories of interest that the average person has had little to no exposure to. 

By the way, fulfilling things don’t come just in churches…… many public buildings, private  homes, college campuses, museums and community centers  could have the three elements that I am looking for, too. 

 Identify this structure or post in the comment section your favorite structure that fulfills the requirements of history, glass installations and architecture. I want to hear from you and the best of the best will be featured. 

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Steamboat Supporting Literacy

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The reading of all good books is like conversation with the finest men of the past centuries.” ~ Descartes 

International Literacy Day is just around the corner.  Here in Steamboat Springs, Colorado  two literary events are planned for September 9th and September 10th.  On Friday, September 9th, the meet-up group SHe Writes Steamboat is hosting the Colorado Independent Publishers Association for an event open to the public at the Bud Werner Memorial Library. www.steamboatlibrary.org.

The event will be fulfilling a need for education about publishing options including the dynamic, growing industry of independent publishing and e-books. Non-traditional publishing (independent publishing) now represents over 50% of all publishing revenue and it is providing a more sustainable way to publish. For more information on the event, please go to http://bit.ly/pdUNxz

On Saturday, September 10th  the 18th annual Literary Sojourn http://bit.ly/pMfxl9   will be held at the Sheraton Hotel Resort in Steamboat. More than 500 readers arrive yearly from all over the country to attend this celebration. Notable authors in attendance this year will include: Jennifer Egan, Peter Matthiessen, Paula McLain, Julie Orringer, Jim Shepard and Julia Glass. The Literary Sojourn typically sells out early.

On September 8th, communities around the globe will recognize this International Literacy Day by bringing awareness to others that there are many who can not read. In fact:

  • One in 6 Adults are Illiterate
  • 67.4 million children do not attend school or have dropped out
  • 796 million adults lack minimum reading skills

The United Nations Educational, Scientific and Cultural Organization (UNESCO) and their partners such as reading associations and libraries are promoting this day with literacy day projects. This year there is special emphasis on technology paired with literacy.

Check to see if there are any special events to celebrate UNESCOs International Day of Literary at your local library. Or become involved, as a concerned citizen, to raise people’s awareness that high rates of literacy build strong societies and a better, more sustainable and peaceful world.

This blog brought to you by www.CornerstoneFulfillmentService.com.

Books Made to Order

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Economy is the method by which we prepare today to afford the improvements of tomorrow.” ~ Calvin Coolidge 

Approximately 4 or 5 years ago, I was introduced to the EBM– the Expresso Book Machine. As I stood in front of the machine, I was amazed to watch it’s speed in downloading PDF files, collating, printing, binding, trimming pages and covering a book all within 15 – 20 minutes time. Not only that, the machine had the ability to print a book in many different languages. 

When I saw the EBM in action, it was still in the testing phase. The Northshire Bookstore in Manchester,Vermont http://bit.ly/qSD5Ib was the first retail store to acquire this print-on-demand book machine and, in fact at the time, it was only available in 5 other locations in world. 

Imagine that!  A paperbound book, made to order, in a language of your choice is now as easy as 1 -2 – 3! This option in book printing is good for publications of 200 pages or less and for very low print runs. For instance: if you need a paperbound copy of a book out of print, often it can be located through digital catalogs and printed just for you! It is also a good choice when it comes to printing a few copies of family memoirs or poetry collections. 

Test trials must have gone well! In less then a half dozen years, there are now 50 Expresso Book Machines located in public libraries, retail bookstores and University Libraries. For more information on the EBM, please visit http://bit.ly/hSAIe2

There can be drawbacks to print-on-demand, however. The costs of using print-on- demand can be more expensive if you are printing in larger quantities. Now many book printing companies will print less than mega quantities. Times have changed in the book manufacturing world. 

Weigh your choices very carefully. If this is your first attempt at self publishing or as a first time independent publisher, sometimes it is better to test your market first. Ordering through print-on-demand will allow you to establish how quickly the book is selling. Overprinting could result in high inventory storage fees. Save  dollars by making wise choices when you print your books.

This blog brought to you by www.CornerstoneFulfillmentService.com.

 

 

I Wish Upon A Star

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Some people come into our lives, leave footprints on our hearts, and we are never the same.” -Franz Peter Schubert 

Three years ago, when I moved to a new community, I met a woman my age and her husband and three boys at church. She and her husband were given the responsibility and honor of raising a special needs son. When we first met, she talked with  me about their family’s involvement with the Special Olympics and what their volunteer efforts have meant to their entire family. They have found such enjoyment in the athletic events, the camaraderie felt between Special Olympians and other families with special needs children. She visited our Kiwanis Club and described the mission of the Special Olympics, too. http://bit.ly/oDJ4n3.

As time has gone by our friendship has grown closer. We have had meaningful talks about her special son, and how God has endowed him with the ability to communicate with others about faith in very unique and profound ways. 

The other day, I began to think what an opportune time it is for parents, families and individuals to share stories of special needs children who are making their distinctive mark on the world. The dynamic and growing world of independent publishing provides a fulfilling platform for teaching other families about the lessons and gifts their special needs children contribute to their family’s life. 

I wish upon a star that more families everywhere will find the means and a voice to tell their stories so others will better understand the joys and challenges of raising special needs children. 

 For more information on how ordinary people are telling extraordinary stories by educating, inspiring and informing others through non-traditional books and films, there is a new 18 minute on-line webinar published by the Colorado Independent Publishers Association that discusses the basics of independent publishing. Please visit http://bit.ly/oIkV2g.

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Giving Back for Children’s Sake

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Life is a gift, and it offers us the privilege, opportunity, and responsibility to give something back by becoming more.”               ~Anthony Robbins 

I love reading stories of people who have a deep understanding of the value of life and convey that understanding by reciprocating their gratefulness through random acts of kindness or by a creative or a uniquely meaningful approach. 

The other day the August 2011 issue of Kiwanis Magazine arrived in my Post Office Box and I began to read it. I was interested in knowing  about the Kiwanis International  Convention, which was held in Geneva, Switzerland this year. www.kiwanis.org

As I browsed the articles, I learned something about actress Jamie Lee Curtis. She was honored at the July 2011 Convention with the World Service Medal for her charitable work for children’s hospitals. She is also a best selling author of children’s books such as and “Tell Me About the Night I was Born” and “I Feel Silly: And Other Moods that Make My Day.” These books are illustrated by Laura Cornell and are geared for young children four and up. 

Philanthropy in the world of entertainment often gets drowned out in the media by the stories of those that create sensationalism of another kind. Entertainment and media “notables” partnering with organizations such as Kiwanis International for the purpose of accomplishing fulfilling missions and goals that make this world a better place inspires ordinary people to become superstars in their own right by volunteering for causes that are near and dear to their hearts.

 All around the world there is a service club and it’s members are “dedicated to improving children’s lives one community and one child at a time” they are tagged as Kiwaniians! I am very happy to be included in this group.

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The Inside Story

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“In all things, preserve integrity.” ~ Barbara Paley 

A few days ago, I talked with author Marl Purl regarding the changes that were made to the cover of her book “What the Heart Knows” to better match what was inside. This morning, I gained a whole new perspective to this conversation while I was out taking my early morning walk. 

I walked by three beautiful little girls standing on the street corner waiting for the bus. I stopped just for a moment to chit-chat with the girls. They told me it was the first day of school. I asked the girls how old they were and what grades they were “rising to.” They were ages 8, 9 and lO – stair step sisters. 

Call me old fashioned! But, does anyone think that a 10 year old little girl standing on the street corner waiting for the bus on the first day of school really needs to be made up with lipstick, eyeliner, mascara and rouge?  

As I began to walk toward home, I began to think about the analogy between the publishing process and a 10 year old wearing make-up. In my opinion, she was wearing a cover far too soon. At 10, she doesn’t even know what her own inside story is all about. The tale of her life had hardly begun to unfold, and she already had decided that she needed to cover up her natural beauty with something that may or may not match her final  internal constitution.  And shame on me, I have drawn my own conclusions based on the girl’s surface appearance before her full biography has even evolved. That’s not right – she is only 10 years old! http://bit.ly/22ZvMo.

This correlation does however, support the importance of having a cover that preserves and accurately portrays the integrity of the book. As an independent publisher, you have the final say in making sure the cover reflects the inside works. As a ” non-traditional publisher”,  you will be fulfilling the role of boss of your own book!

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