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Artists Supporting Communities

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“In art the hand can never execute anything  higher than the heart can inspire.” ~ Ralph Waldo Emerson

“Adele in the Garden” by Richard Schmid ’09

In just a few more days August will be upon us! This year, Old Man Winter found it hard to leave and the sun-filled summer arrived much too late, for my taste, here in the mountainous areas of Colorado. The benefit of long lasting snow did provide extra days for plein air painters to capture those last winter landscapes on canvas, however. 

Attention Artists and Art Collectors: Save the Date of September 4th for the 16th Annual Richard Schmid Fine Art Auction. This auction has been held to benefit the Rist Canyon Fire Department since 1996. Since it’s beginnings, over 1,100 paintings have been auctioned off generating a total of 1.6 million dollars. The proceeds of $600,000 have benefited the volunteer Fire Department and the art auction has created the center attraction for the Rist Canyon Mountain Festival each summer. This is the  Fire Department’s big fundraising event of the year and a great chance for collectors to acquire a new pieces of Art.

For those of you who are unfamiliar with artist Richard Schmid, he has received the John Singer Sargent Award for Life Time Achievement and also has been honored in Washington, DC by the Portrait Society of America. In the opinion of many, Richard is the finest  representational painter of our time. This year he is offering for auction his painting “Adele in Our Garden.”
Other art for auction includes portrait paintings, landscapes, western-theme art, florals, animal-themes, still life, seascapes and even a few abstracts too. For more information on this ever popular art event, visit the following links: 

 Thanks to the generosity of Artist Richard Schmid and the other participating artists, the Rist Canyon is a much safer community in which to live.  This canyon area is dry, and susceptible to fire, particularly in the heat of the summer. The Richard Schmid Art Auction does a great job in fulfilling the financial needs of keeping the Rist Canyon Fire Department operating all year long.

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Begin the Buzz

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“Gossip is just news running ahead of itself in a red satin dress.”  ~ Liz Smith 

Have you ever noticed that we hear about movies from Hollywood, long before they hit the movie screens? Smart marketing tactics! 

Independent publishers, you can become stars too by beginning the buzz before, not after, your books arrive from the printers or before your cds and DVDs have been duplicated.

E-marketing is the very best way to get the word out in advance of the release of a product. You can begin spreading a broadcast of information, far and wide. Every independent publisher should begin creating a community of fans and followers prior to the book, music or film’s release. 

Not only that, you can begin taking pre-sales, too.  Years ago, wise early pioneers of independent publishing began accepting pre-orders by keeping advance sale lists of customers on legal pads before the product even arrived. Today’s pre-ordering can be made available on-line, through websites and shopping carts. 

Just think how satisfying it will be that once the publication arrives from the printer or from the cd/DVD duplication company, you can begin fulfilling orders immediately and ship the products right back out the door! With good planning and advance e-marketing you can begin realizing your ROI without delay! 

It’s never too early to start pollinating your market!  Need help? There are companies that specialize in e-commerce and e-marketing for independent publishers. 

This blog brought to you by http://www.CornerstoneFulfillmentService.com.

GPS for Independent Publishers

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“Without continual growth and progress, such words as improvement, achievement, and success have no meaning.”  ~ Ben Franklin 

Over the next few days, we are going to switch it up a bit and share some more technical information about the independent publishing industry, that I hope will be useful to those who are considering or engaged in the process.

The other day I began to think about GPS systems and how useful the development of these devices have been in leading us to where we need to go and what we want to find. 

GPS, in my world of independent publishing, could be used as an acronym for books with “Great Publishing Success.” 

Far-fetched as it may seem, “GPS” for independent publishers is being aided  by the use of  QR codes. The little, square digital code patch is very useful to those who want to know more about great independently published books, films and music. QR codes are beginning to appear not just on realtor signs, in newspapers, and on other flat surfaces.  Quick Response codes, matrix barcodes that are readable by i-phones and other smart digital devices, are even beginning to be placed on independently published books, films and music. 

QR codes will help readers identify, locate and read a review of independent publications or learn more about an author’s website.  Independent publications will become very visible through the use of QR codes. This is fulfilling news for independent publishers who may not have  a big promotion company or huge marketing budgets behind them.

Independent publishers, keep your eye on this latest development! A very exciting time in e-commerce and e-marketing for independent publishers is just ahead. Don’t miss out.

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Hot Dog! It’s Summertime!

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“Every man’s ability may be strengthened or increased by culture.”   ~John Abbott

Hot Diggity Dog! Summer has finally, finally, finally arrived. What took it so long to come to this mountain resort town? God only knows! But – I think the delay was intentional so we would find summertime all the more fulfilling. 

The thing I look forward to is volunteering my time ushering at Strings in the Mountains Music Festival. The art and culture scene is active and alive all summer long in this small town community. Big name entertainment arrives in this region of Northwest Colorado, after the snow is only visible on the highest peaks. Grammy award-winning artists appear on the Strings in the Mountains stage each summer. Wynton Marsalis and Shawn Colvin are just a few artists that are set to appear this year. There is an impressive mix of both classical and different tempo music series along with fun and interactive concerts for the kids, too.  The ever popular Alpin Hong will delight children again this summer. To view the full schedule of events for the summer of 2011, please visit www.stringsmusicfestival.com. 

The Strings in the Mountains Pavilion plays host to a group of intellectually stimulating lectures as well. In this ninth season of Seminars in Steamboat http://bit.ly/lksBM7  the line-up includes:

  • Zalmay Khalilzad who will give an “Insiders View” on Afghanistan and Iraq.
  • David Walker, the founder of Comeback America Initiative
  • Robin Wright, author and senior fellow on “The Conundrum of Iraq.”
  • Pulitzer-prize winner Seymour Hersch. He will discuss whether or not Obama’s strategies are working forAmerica.
  • Tamar Jacoby will be offering a “Fresh Perspective on Immigration.” 

For the calendar of this lecture series, please visit http://bit.ly/muMPVq. Also, keep your eye on Rocky Mountain PBS. www.rockymountainpbs.org.  One of these outstanding lectures will be broadcast, at a later date, on the show “Colorado State of Mind.” 

If you have never visited this beautiful mountain town of Steamboat Springs, Colorado, summertime, in my opinion, is the very best time to do it. The town is just as vibrant with activities in the summer as it is during the snowy, winter months.

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Advocating for the Arts

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“The degree to which the arts are included in our educational curriculum is totally inadequate. The arts are just as important as math and science in an education and just as important as any other endeavour in our lives.”.         ~Ken Danby 

Good Morning! My blog today is going to be short, but it is about a real concern that I have. Yesterday, I received an email from the Americans for the Arts Action Fund and it seems that a bill has been introduced to end federal support for arts education. 

My response to this is “what about the children who are not particularly academically wired but are artistically and creatively gifted?” School curriculum without art education will leave those children behind. Increased drop-out rates will come as a result of kids not being able to excel and prove themselves in non-academic areas. 

Don’t let bill HR1891 terminate federal support that is needed to continue arts education in schools. All this talk of “creative economies” will be for naught! Children who excel in the arts, are the future of creative economies. Many of them will lead the way in finding innovative ways of doing business that will ignite our country. 

Parents, arts groups, teachers, and business people who depend on hiring the “creatives” need to speak up now, and oppose HR 1891. As a country, we need to be fulfilling our obligations to educate children who think outside the box, too! 

For more information on the Arts Education Fund or to donate for the continuation of arts education, please visit http://www.artsactionfund.org/.  To voice your opposition to these cuts in arts education, please go on line now and respond by emailing

advocacy@artsusa.org. 

Thanks for listening, thanks for responding!  

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New Film Initiative: Women Leading

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“Leaders of the future will have to be visionary and be able to bring people in – real communicators. These are things that women bring to leadership” ~ Anita Borq 

There is a new initiative focusing on films about women and girls in leadership roles, world-wide, being brought to us by PBS.  “Women and Girls Lead” was kicked off several weeks ago with the TV broadcast of the film Bhutto, which chronicles Benazir Bhutto and the challenges she faced in a global leadership role as Prime Minister of Pakistan. 

Independent Lens, opened up new slots in programming for independent documentary filmmakers with compelling stories to tell about women in commanding positions, and more than 1000 films were vying for a spot. Fifty films have been chosen to be broadcast as part of this new initiative. 

Non-profit organizations in support of women engaged in the art of filmmaking have provided funding support and promotion of this new initiative. Organizations such as Chicken and Egg http://bit.ly/kEqk , Women Make Movies http://bit.ly/BP4hb , The Fledgling Fund http://bit.ly/hShb7T, and even media mogul Oprah http://bit.ly/8HYvLn  are behind these efforts. 

This multi-year initiative aimed at educating, informing and connecting people globally all through the power of film, will bring awareness about struggles and successes women and girls have when they assume leadership roles. 

 I look forward to viewing these compelling films right from the comfort of my home, all brought to us by PBS.

Happy Film Friday, everyone, and we will be back on Monday with more independent thoughts, words and views.

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Pilot Program for Independent Publishers

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“It is not easy to be a pioneer – but oh, it is fascinating! I would not trade one moment, even the worst moment, for all the riches in the world.” ~ Elizabeth Blackwell 

According to Jamie LaRue, the Director of Douglas County Libraries in Colorado, “this is the most exciting time in publishing since the invention of the printing press. Until now, books coming through the gateway of the library have been restricted to only those that have been published by the big traditional publishing houses.” The new agreement that has been signed between the Douglas County Library System http://douglascountylibraries.org/  and the Colorado Independent Publishers Association www.cipabooks.com  will allow a system whereby independent publications can be found by library patrons and libraries will essentially be fulfilling a need for the independents by helping them to find readers, too. How cool is that? 

The magnitude of opportunity and possibilities that this agreement opens up for libraries all across the country and for independent publishers, too, is mind boggling. “Take this another few steps further”, a Colorado Independent Publishers Association member remarked at the signing of the agreement, “and think what this agreement can do for independent publishers of film and music, too.” 

Of course, providing top quality books has always been the objective of libraries, and this will remain unchanged. Being put into place is a “rating system” that will allow the best  to be included in catalog of e-booksthat will be sold to libraries. 

Jamie LaRue told his story of how his mind-set had been changed toward independent publishers. He used to interview authors, and as he began to feature a few independent publishers, he realized there is a whole new generation of publishers who have outstanding, valuable stories to share but the big traditional publishing houses are passing them by. It seems his objective is to provide excellence in literature for his library patrons, whether traditionally published or not. 

To read more about this e-book Pilot program agreement between the Colorado Independent Publishers Association and the Douglas County Libraries, please visit http://bit.ly/eYPEix. 

You can be sure, we will be following this story as this agreement unfolds. Keep in touch with what is happening in the dynamic and changing world of independent publishing through All Things Fulfilling. This blog site is dedicated to those who have independent thoughts, words and views, that will truly change the world of publishing.

This photograph is the signing of the e-book agreement between Colorado Independent Publishers Association President, Nancy Mills and Director of Douglas County Library System, Jamie LaRue.

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New Matrimonial Movie on Film Friday

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“In the opinion of the world, marriage ends all, as it does in a comedy.  The truth is precisely the opposite:  it begins all. “         ~Anne Sophie Swetchine

Magazine publishers are determined not to let us forget about the wedding of the Century between the Brits, William and Kate. “Collector’s Issues” of magazines featuring the Royal Wedding now line the racks of drugstores, grocery stores and news stands everywhere. 

Being released in just in time for the busiest month of the year for weddings, is the latest movie about marriage called “Bridesmaids.” It is opening in theatres today! From the sound of it, June brides may want to take time from putting the finishing touches on their plans for the big day, to go see it. It may put what seems like abnormal strain and stresses of planning and carrying off a wedding, into prospective. To watch a trailer of “Bridesmaids” or to listen to film critic Richard Roeper’s review of this new cinema release, please visit http://bit.ly/kJaobE. 

Matrimony is a very serious commitment, yet hilarious and unexpected circumstances do sometimes occur even though every minute by minute detail has been organized and planned. Wedding day bloopers and blunders are the basis of many funny film parodies about this day of celebration. 

On this Film Friday, let’s mention a few other films about marriage that are popular picks:

      • Seven Brides for Seven Brothers
      • Princess Bride
      • My Big Fat Greek Wedding
      • Father of the Bride (Spencer Tracy)
      • Father of the Bride (Steve Martin)
      • The Bride of Frankenstein
      • The Wedding Planner 

      Have a fun weekend! Put your feet up and watch a movie about what is a very fulfilling “institution”, as long as the relationship turns out to be right!

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Film Friday – Sundance Selection

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 There is a Sundance Film Festival selection all about marketing, branding and advertising. Really?  And it is The Greatest Movie Ever Sold! 

This film by acclaimed filmmaker, Morgan Spurlock, of Super Size Me fame, examines the world as we know it today – a environment whereby just walking down the street we are attacked by people fulfilling their need to try to sell us something. 

This Oscar ® nominated documentary film is both funny and thought provoking. It brings to the fore just how subjected we really are to brand advertising on a daily basis, without thinking much about it or realizing it. 

Consumer advocate Ralph Nader is among the cast along with appearances by Donald Trump and other business gurus. Some would contend that this movie is devoid of real substance. That it was produced to attract advertisers, just so the film could be produced! Watch it and decide for yourself. 

To watch a trailer of this movie, please visit http://imdb.to/g3h5mS.

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Learning New Systems and Methods

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“You just don’t luck into things as much as you’d like to think you do. You build step by step…” ~ Barbara Bush

 Yesterday’s blog about the Library of Congress, the keeper of all things published, in Washington, DC brought to mind how things have changed in libraries since the days of wooden card catalog boxes. Ever since index cards were replaced with the On-Line Public Access Catalog (OPAC) new search methods have been developed for identifying publications people are seeking to find. 

 It is essential that  independent publishers can found through the On-Line Public Access catalog. http://bit.ly/pug0x. In order to be a successful independent book seller, there are four user tasks that must be incorporated into e-marketing your book. Potential buyers must be able to identify, find, select and obtain your book or other published media. Without understanding and utilizing the tools that are used in today’s computer cataloging systems, it is difficult for your publication to be visible among all the rest. 

Marketing over the internet is more complex than just having a website presence. Becoming visible as an author through e-marketing is as important as bringing visibility to the publication itself. Publicity and marketing of both product and “supplier” will greatly increase your publication’s chances of being found and sold! 

If you do not understand the strategies behind selling and marketing your publication over the internet, seek help. Contact a company that specializes in e-marketing for independent publishers.

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