Yippee! More IPPY!

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If you change the way you look at things, the things you look at change.” ~ Wayne Dyer 

Supporting independent publishers is what  Cornerstone Fulfillment Service, LLC is all about!  Never too much focus can be paid on folks working in an industry that is dynamic, growing and full of promise. Independent minded-folks know that by browsing  www.goodsearch.com, a great number independently published books, films and music can be found. These publications  are unique and different than what many of the traditional publishing companies have to offer.  

Our emphasis on the 2011 IPPY awards continues, this week. What a fulfilling feeling it must be for an independent publisher to earn  IPPY award stickers to grace the front covers of their books! There are so many wonderful award-winning books this year. It would take more than “a month of Sundays” for me to mention each and every one. Here are a few more award-winning independent book picks: 

  • Religious Fiction: The Community of Promise – The Untold Story of Moses (Entos Press)
  • Visionary Fiction: The Angel and the Brown-Eyed Boy (Vilasa Press) 
  • Children’s Picture Books: Skywriting: Poems to Fly (The Creative Company)
  • Juvenile/Teen/ Young Adult: Grace: A Child’s Intimate Journey through Cancer and Recovery (Happy Quail Publishing)
  • Biography: The Hammersteins: A Musical Theatre Family (Black Dog & Leventhal Publishers)

 To learn more about the IPPY awards and the 2011 award-winning publications, please visit http://bit.ly/llL02x.

 We will take one last look tomorrow at a few more prize-winning independently published books. Then we will turn our attention to other fulfilling events that are on the horizon in the independent publishing world. Stay tuned!

This blog brought to you by www.CornerstoneFulfillmentService.com.

Hip, Hip Hooray! An IPPY!

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“If you are going to achieve excellence in big things, you develop the habit in little matters.” ~ Colin Powell 

It’s shout out loud day! We are sending our congratulations to our client, Mike Campbell of Iffenwen Publishing for winning an IPPY Award in the Aging/Death and Dying category for his book When Mom and Dad Need Help. For more information on this book, please visit http://bit.ly/9CxyII or http://bit.ly/iSzqLz. Mike’s publication was also finalist in the Foreword Reviews’ Book of the Year Awards in the Family and Relationship Category. Great job, Mike! 

A few months ago, we also featured on this blog site another 2011 IPPY award-winning author, Paul Wainwright and his photographic book A Space for Faith. If you did not get a chance to read about Paul’s book, please visit two blogs entitled All For the People http://bit.ly/fbMoWc and the blog entitled All for Tourism http://bit.ly/fCuZV0.  

What is an IPPY Award? The IPPY Awards are open to independent authors and publishers worldwide. The awards are given to independently owned and operated presses that sell to the North American market. University Presses or publishing  presses operated by foundations, publishing less than 50 titles per year are also included.

Books in many, many genres and categories are awarded “the IPPY” for excellence in independent publishing. Tomorrow on All Things Fulfilling, we will be featuring more 2011 award-winning IPPY book titles that, I think, viewers of this website will find of particular interest. Come on back!

This blog brought to you by www.CornerstoneFulfillmentService.com.

Learning New Systems and Methods

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You just don’t luck into things as much as you’d like to think you do. You build step by step…” ~ Barbara Bush

 Yesterday’s blog about the Library of Congress, the keeper of all things published, in Washington, DC brought to mind how things have changed in libraries since the days of wooden card catalog boxes. Ever since index cards were replaced with the On-Line Public Access Catalog (OPAC) new search methods have been developed for identifying publications people are seeking to find. 

 It is essential that  independent publishers can found through the On-Line Public Access catalog. http://bit.ly/pug0x. In order to be a successful independent book seller, there are four user tasks that must be incorporated into e-marketing your book. Potential buyers must be able to identify, find, select and obtain your book or other published media. Without understanding and utilizing the tools that are used in today’s computer cataloging systems, it is difficult for your publication to be visible among all the rest. 

Marketing over the internet is more complex than just having a website presence. Becoming visible as an author through e-marketing is as important as bringing visibility to the publication itself. Publicity and marketing of both product and “supplier” will greatly increase your publication’s chances of being found and sold! 

If you do not understand the strategies behind selling and marketing your publication over the internet, seek help. Contact a company that specializes in e-marketing for independent publishers.

This blog brought to you by www.CornerstoneFulfillmentService.com.

Ergo! Readers Reign Supreme!

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Consider the postage stamp:  its usefulness consists in the ability to stick to one thing till it gets there.”  ~Josh Billings

When I began this blog site, All Things Fulfilling, I had arbitrarily set a goal of reaching 10,000 readers. Guess what? Yesterday I hit the mark! What a fulfilling day this is!

 I knew before starting this blogsite  there were folks searching for  specialists in e-commerce and e-marketing for independent publishers. I was also well aware that writers, artists, filmmakers, musicians, educators, professionals and other “creative types” were becoming ever more interested in the industry called “independent publishing or non-traditional publishing.” But, I really was not sure how this blog site would be received. The result has been very gratifying!

I owe a huge Thank You to every reader of All Things Fulfilling. Each of one of you make blogging worthwhile. Whether you live in Steamboat Springs, Colorado or reside somewhere else around the globe, we are essentially one big community of people who believe in the power of independent thoughts, words and views. 

 I’ve enjoyed the journey of reaching 10,000 readers. I appreciate the comments and  discussions I have had with a community of people who share the same interests as I do. There will be more exciting news from All Things Fulfilling in the coming months so stay tuned!

This blog brought to you by www.CornerstoneFulfillmentService.com.

Change of Scenery

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Leadership is much more an art, a belief, a condition of the heart, than a set of things to do.” ~ Max Dupree 

Last night, I was busy getting ready to head out by 6 am today for the Colorado Independent Publishing Association “College.” www.cipabooks.com. I was focused on getting the vendor exhibit materials ready for what promises to be a very educational and fulfilling event. Limited by time, I made an executive decision that today, the blog will be brief.

I may be napping on the blogosphere today, but I will be prowling around talking about my passion at the CIPA publishing conference instead. I hope to see many of you independent publishers at the event. Join in on our roundtable discussion between 12:00 am – 12:30pm today. The topic will be The Basics of Selling and Marketing Books on the World-Wide Web and why e-marketing is essential to e-commerce. I look forward to networking and meeting you!

 As usual, I will also be on the hunt for valuable information to bring back to our loyal readers of All Things Fulfilling. I’ll see what I can find. Perhaps I will return with information about new book releases, independent publishing success stories, and new vendor services available to you as an independent publisher. 

Check back on Monday! Have a fulfilling weekend. I know I will. I look forward to a change in scenery!

This blog brought to you by www.CornerstoneFulfillmentService.com.

 

Near and Dear to My Heart

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“Memory is a way of holding on to the things you love, the things you are, the things you never want to lose.” ~ Kevin Arnold 

On this Valentine’s Day, I thought I would write about a cause that is near and dear to the hearts of many. There are millions and millions of families affected by cancer each and every year. The number of books written by cancer survivors and by family members of the deceased helps us to realize that cancer directly or indirectly touches everyone’s hearts at some time in their lives. Books on this subject are helpful to others, because it brings to the forefront the enormity of the disease. Writing about cancer serves great purpose in fulfilling a need for survivors and family members to share their hurt, their physical and emotional trauma and sometimes, very happily, their triumph over the disease. By reading stories of others who have experienced the effects of this disease, it helps survivors and families realize that they are not alone.

Events such as The Race for Life raises awareness of the need to raise money for cancer research. Teams that participate in the annual Race for Life Relay, Nordic Style are dedicated to keeping the spirit of their loved one alive and to raising money for research. Amy’s Angels will be competing for a second year at the Trapp Family Lodge (of Sound of Music fame) www.trappfamily.com  in Stowe, Vermont, and defending their title as the top fundraising team. The Race for Life Relay, Nordic Style kicks off on March 19 and 20th, 2011. 

If you are unable to put together a team to compete in one of the Race for Life fundraising events, held across the country annually, but still wish to support cancer research or honor the spirit of a loved one that you have lost to cancer, please visit this link, and make your pledge to the American Cancer Society this Valentine’s Day. www.relayforlife/nordicstyle.org

I will be routing for the women on Amy’s Angels team come March from Steamboat Springs, CO. My friend, Amy whom I lost to breast cancer almost two years ago, is near and dear to me in spirit every day. Her legacy lies within the minds of hundreds of children that she educated, mentored and loved in her 30 years of teaching in Vermont.

 Go Amy’s Angels, go!