“Explosive Growth” says Bowker

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The great thing in the world is not so much where we stand, as in what direction we are moving.” ~ Oliver Wendell Holmes 

We are breaking away from our Friday film routine today because finally, I have found what I have been looking for. The storehouse of all publishing statistics, Bowker, has finally released their numbers for the year 2010. And it is indeed fulfilling news! 

Traditional publishing grew a 5% last year, whereas, “non-traditional publishing” continued along its path of “explosive growth” says Bowker. There were 1,033,065 non- traditionally published books put out into the marketplace in 2009 and these figures more than doubled in 2010 to 2,776,260, thanks in part to the availability of print on demand. The majority of these non-traditional titles are sold and marketed over the internet and are about “micro-niche” subjects. One can safely say, people are looking for publications that are different and unique. To read the entire Bowker report, please go to http://bit.ly/mBW02G

Although e-book sales are exceeding the sales of paperback books, http://huff.to/5f6hAJ, books in print are by no means a thing of the past. Many self-publishing authors and independent publishers (otherwise known as non-traditional publishers) opt for selling both print and e-books, so their presence is known in both digital markets and brick and mortar stores, libraries, colleges and other retail environments. 

So that’s the latest word folks, on this ever changing and fascinating world of publishing in this 21st century. We will see what next week brings.

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Protect Your Investment

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Almost all quality improvement comes via simplification of design, manufacturing, layout, processes and procedures.” ~ Tom Peters 

Today’s blog has arisen out of a telephone call and question from someone last week. The subject is not exciting, sexy, news-worthy, but never-the-less provides needed information for anyone shipping books, cds or DVDs, especially in large quantities. 

The caller was getting ready to ship cartons of books, and noticed some certification details on her carton that said edge crush test. “What is that?” she asked. I went on to explain that it has to do with how much weight a filled carton can hold and how much weight a carton can withstand when it is stored stacked. 

Why is this important? It all comes down to protecting your investment. Cartons break down with time as they sit in warehouses due to environmental conditions (such as humidity) and they compact with the weight of other cartons sitting on top of them.  “Crush test” also pertains to whether a filled carton is strong enough to withstand being moved from place to place in shipping. 

For more information as to whether your products will effectively be protected  from being damaged in shipping,  please visit http://bit.ly/ihLB4St. You may also encounter terminology on cartons, such as on U-Line packaging, citing “bursting weight” test. This is even a more stringent method of testing and determining the strength of cartons. For more information, please visit http://bit.ly/p35y1W

If you are handling your own order fulfillment and distribution of your independently published product, remember, a box is not a box is not a box. Whether you are shipping in small quantities or large, pay attention to the strength and quality of your packaging. Having products damaged during shipping by scrimping on this detail is a very costly mistake. 

When in doubt, take extra precaution and double box!

GPS for Independent Publishers

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Without continual growth and progress, such words as improvement, achievement, and success have no meaning.”  ~ Ben Franklin 

Over the next few days, we are going to switch it up a bit and share some more technical information about the independent publishing industry, that I hope will be useful to those who are considering or engaged in the process.

The other day I began to think about GPS systems and how useful the development of these devices have been in leading us to where we need to go and what we want to find. 

GPS, in my world of independent publishing, could be used as an acronym for books with “Great Publishing Success.” 

Far-fetched as it may seem, “GPS” for independent publishers is being aided  by the use of  QR codes. The little, square digital code patch is very useful to those who want to know more about great independently published books, films and music. QR codes are beginning to appear not just on realtor signs, in newspapers, and on other flat surfaces.  Quick Response codes, matrix barcodes that are readable by i-phones and other smart digital devices, are even beginning to be placed on independently published books, films and music. 

QR codes will help readers identify, locate and read a review of independent publications or learn more about an author’s website.  Independent publications will become very visible through the use of QR codes. This is fulfilling news for independent publishers who may not have  a big promotion company or huge marketing budgets behind them.

Independent publishers, keep your eye on this latest development! A very exciting time in e-commerce and e-marketing for independent publishers is just ahead. Don’t miss out.

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Show Me! Tell Me!

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Wherever men have lived there is a story to be told.” ~ Henry David Thoreau  

That’s it – I have had enough. I am finished, out of here, done, fini! The television is going off.  DYJHITW all you hear about is people suspected of killing their children, political posturing and positioning, people in cars running from the law! 

What ever happened to the Land of I CAN, I WILL, I DO! I want to hear positive stories to lift my spirit, tales to help me believe in the good of mankind, news that inspires me to follow in the footsteps of people who have overcome because their heart and souls are working hard to make this a better world. Despite what the media would have us believe, fulfilling stories like that can be found! 

How about sensationalism of a different kind? 

I am turning off that squawk box, right here, right now. 

 I may have to take a sneak peak at the TV every once in a while though. There is a story I want to see on PBS’s “Directors Cut” that is near and dear to my heart. I think it will  be shown sometime in July. It is all about an independent film called “ALPFD.” http://bit.ly/mEF3FN.  The film has undone stereo typical thinking in the filmmaking industry that in order to produce quality films you need a big budget, big production crew and big bucks. If you hear when the movie ALPFD will be featured on PBS “Directors Cut” , let me know. I do not want to miss it. IMHO it will be a good show! 

As I end this blog, I have just gotten more exciting news about ALPFD and it’s U.S.  theatrical release. There is also an arrangement in the works that will increase the visibility of this film,  not just in theatres but in households across America, too! For more information, please visit http://bit.ly/mAvP5d.

 TLK2UL8R.

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Transient Society is Rich with Stories

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All things are subject to change, and we change with them.” ~ Anonymous 

With each passing decade, we have become a more transient society.  People are much more willing to go where work takes them and staying settled in the town where one was born has become less common. College grads seeking work, realize that finding work often depends upon looking outside the boundaries of their native state. Michigan is just one state grappling with this issue. http://bit.ly/iXIuQS

 If you take a look at person’s Facebook page, you can often see their birthplace and along with their current state of residence,  begging the questions –Why did they move? How did they get there? What opportunities led them to their new place of residence? Is their life fulfilling in their new “home?” 

Because we have become a transient society, it is ever more important to write our family histories and leave “love letters for future generations.”  Independent publishing has provided a way for ordinary people to share stories that are meaningful to their families and to others. People who are considering independent publishing often make the mistake of thinking only their family and friends will be interested in their publication. Not so, the world-wide web allows us to connect with individuals who have walked the same walk, shared the same interests throughout time and in place, and are looking for connection through hobbies, life experiences, occupations and through relationships in the six degrees of separation in a very transient world. 

Next week, on All Things Fulfilling, we will be sharing a book that is hot off the press. It addresses an issue of concern that many families share in this day and age – finding a way so the next generation can continue to live in the same environs that they were raised in, and still be able to make a viable living and a fulfilling life. Travel with us next week as we review a book about family, place and the West. 

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A String of Summer Memories

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Childhood is the most beautiful of all life’s seasons.” ~Author Unknown 

Yesterday’s blog writing about summertime in Steamboat Springs, Colorado set-off a string of magical childhood memories of growing up in ‘burbs of Baltimore in the 1950s and 60s. When I return to that time and place in my mind,  it is so fulfilling that I enjoy remaining stuck there; not rushing back into present day life. 

Our neighborhood was outside Baltimore City limits, developed as part of the post WWII surburban boom. The community was filled with children to play with. In our family, as was the case in most others, kids were shooed out the door to play and not allowed to spend much of the day in front of the TV. Had we spent the amount of time in front of screens as kids do in this digital age, it would have given our mother apoplexy. Instead of being inside, our summer days were filled with: 

  • Spontaneous BBQs and games of softball with neighborhood families.
  • Running through the neighborhood playing flashlight and catching fireflies (lightning bugs as we called them).
  • Basking in the sun until our skin turned a lovely shade of toast.
  • Playing in the stream that bordered our family’s multi-acre wooded property.
  • Gathering green moss and piecing it together to make moss mattresses, in the woods, resembling patchwork quilts.
  • Doing swan dives, cannonballs and back-ward flips off the diving board in our family pool.
  • Listening to hits of the 1960s on my treasured transistor radio. It came complete with a wrist strap.
  • SummertimeVacation Bible School at the church my Dad built. http://bit.ly/jA0Cpp.  
  • Selling colorful tissue paper flowers, we had made, outside the neighborhood store
  • Taking a drawing class at the YMCA (I was no better at drawing than playing the clarinet). Some things are just not meant to be! 

Childhood times may be gone, but they need not be forgotten! Have you ever considered independently publishing your life story as a “love letter to future generations?”   Begin telling your life’s tale today! Don’t know where to start? There are companies that can help you along the way.  http://www.telling-your-story.com/seminars.htm

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Hot Dog! It’s Summertime!

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Every man’s ability may be strengthened or increased by culture.”   ~John Abbott

Hot Diggity Dog! Summer has finally, finally, finally arrived. What took it so long to come to this mountain resort town? God only knows! But – I think the delay was intentional so we would find summertime all the more fulfilling. 

The thing I look forward to is volunteering my time ushering at Strings in the Mountains Music Festival. The art and culture scene is active and alive all summer long in this small town community. Big name entertainment arrives in this region of Northwest Colorado, after the snow is only visible on the highest peaks. Grammy award-winning artists appear on the Strings in the Mountains stage each summer. Wynton Marsalis and Shawn Colvin are just a few artists that are set to appear this year. There is an impressive mix of both classical and different tempo music series along with fun and interactive concerts for the kids, too.  The ever popular Alpin Hong will delight children again this summer. To view the full schedule of events for the summer of 2011, please visit www.stringsmusicfestival.com

The Strings in the Mountains Pavilion plays host to a group of intellectually stimulating lectures as well. In this ninth season of Seminars in Steamboat http://bit.ly/lksBM7  the line-up includes:

  • Zalmay Khalilzad who will give an “Insiders View” on Afghanistan and Iraq.
  • David Walker, the founder of Comeback America Initiative
  • Robin Wright, author and senior fellow on “The Conundrum of Iraq.”
  • Pulitzer-prize winner Seymour Hersch. He will discuss whether or not Obama’s strategies are working forAmerica.
  • Tamar Jacoby will be offering a “Fresh Perspective on Immigration.” 

For the calendar of this lecture series, please visit http://bit.ly/muMPVq. Also, keep your eye on Rocky Mountain PBS. www.rockymountainpbs.org.  One of these outstanding lectures will be broadcast, at a later date, on the show “Colorado State of Mind.” 

If you have never visited this beautiful mountain town of Steamboat Springs, Colorado, summertime, in my opinion, is the very best time to do it. The town is just as vibrant with activities in the summer as it is during the snowy, winter months.

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A Glimpse into the Colorado Film Industry

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Design creates culture. Culture shapes values. Values determine the future.”  ~ Robert L. Peters 

On this Film Friday, let’s look in on the independent film industry in Colorado, once again. It has been about a year since we have visited the filmmaking scene in the State “where the columbines grow.” 

Did you know that there has been a newly formed Colorado Creative Industries Division? The Colorado Council on the Arts and the Art in Public Places programs merged, last July, to form this new division, which is overseen by the Office of Economic Development and International Trade. http://1.usa.gov/jauOKx

The mission of this division is to promote and expand an industry that already creates over 54,000 jobs and $20 billion in revenue in Colorado as a result of making feature films, television commercials and shows, still photography, emerging mass media projects and music videos. The Colorado Creative Industries Division hopes to position the State as a leader in providing jobs and revenue through creative enterprises and entrepreneurs. There are incentives available to entice imaginative and innovative filmmakers to the State. For more information on the application process, and funding for film projects here in the State of Colorado, please visit http://www.coloradofilm.org/incentives.html

Perhaps  an independent filmmaker here in Colorado should produce a full length, feature film interpreting author Daniel H. Pink’s vision of a world ruled by right brained thinkers. It would make for interesting viewing and a fascinating case study to look back at the film fifty years from now to see if the world is anything like what Pink envisioned. 

What is your opinion of what a right thinking world would be like? Would it be a world filled with free spirits and dreamers not getting much done or can creative spirit set us on a new path toward a fulfilling, vibrant, unique economy in the 21st century? We would like to hear from you!

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Sweet Magic in the Room

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Books are uniquely portable magic.” ~ Stephen King 

Late Tuesday afternoon a group of people came together all for a common cause at the Bud Werner Memorial Library www.steamboatlibrary.org  in Steamboat Springs, Colorado. The motivating force was an interest in learning more about this thing, called independent publishing that has been gaining momentum in recent years and is now the on the fast track! 

What fun it was to sit down with a group of like-minded people, to network and provide support for each other. I do believe She Writes Steamboat is the start of something good!

The kick off began with a personal story of how many years ago, one employment ad and one independently published book catapulted a person, on a leap of faith, into the beginnings of an industry that is just now beginning to realize it’s full and exciting potential. 

Another attendee was there to share and celebrate with members of She Writes Steamboat her independently published book that is hot off the press! More will be forthcoming in a future blog about this book. Last night, I purchased a copy, and I need time to read and digest it, so I can do it justice when I share with it with our blog readers. 

After the business of talking about the vision for this meet-up group, the magic really began to happen as we sat and exchanged questions, answers and knowledge about the industry itself. We are hoping to share more than cake in the future. The mission of this group is to provide fulfilling support to independent publishers so they will find sweet success in their independent publishing endeavors. 

If you have ever considered telling your story, sharing your educational or career knowledge, entertaining or informing others through the medium of an independently published book, film or music, the time is now! Resources are available for anyone who wants to become a published author. 

Stay tuned to this website. Real soon we will be unveiling some educational content for want-to-be publishers that will bring a better understanding to others of this fascinating and dynamic world of e-commerce and e-marketing for independent publishers. You may even decide to take a leap and begin telling your story, too!

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Narratives in Medical Curriculum

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There is no greater agony than bearing an untold story inside you.” ~ Maya Angelou 

Writing medical histories through the narrative form is currently being incorporated into curriculums in medical schools in many parts of the country. Medical students are learning how to better assess medical conditions through more intensive listening to the patient, and recording what they hear into narrative forms. The goal is to make healthcare decisions for the patient based not only on statistics and tests but by also “reading” a patient’s unique personal story of how they are feeling and their own symptoms. 

Why is the addition of the narrative form being incorporated into the way medical schools have traditionally taught students to diagnose illness? Empathy for the patient has been missing in this age of highly developed technical medical testing. Listening to a patient’s story leads to a better understanding of the whole picture of a person’s medical situation. A person’s emotions and spirit about the way they are feeling is part of the overall report, too. 

Daniel Pink’s book, A Whole New Mind, http://www.danpink.com/whole-new-mind explains how our society is on the brink of a whole new age of thinking. We have gone from an agricultural age (farmers) through the factory age (industrial), to the information age (business based on knowledge workers) to the emergence of right thinking business people, who are creators and empathizers. Surprisingly, we are moving into an age where more Americans are beginning to work in fields such as arts, entertainment and design than those working left brain fields (accountants, lawyers, insurance adjustors). In order to be accomplished in these growing fields of work, right brained thinking skills must be used and developed. 

Prosperity and abundance has brought a whole new need for fulfilling emotional, aesthetic and spiritual needs. Jobs in the “caring professions” counseling, nursing, healing are surging, too.  They are not jobs that can be decimated by workers overseas who can work faster and cheaper.

To read more about this movement toward the new conceptual age and right brain thinking that Pink claims will change the world, pick up A Whole New Mind.  Many libraries have it and it is a Business Week best selling book. It’s a fascinating read.

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