Category Archives: leadership

IPPY Indicates Independent, Indeed!

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 “To accomplish great things, we must not only act but also dream, not only plan but also believe.” ~ Anatole France”

 

We’ve celebrated! We’ve honored! We have indicated our support for independent book publishers all week long. Today, it is time to wrap up our blogging blast about 2011 IPPY Winners. It was impossible to mention the all the award-winning authors and independent publishers, but each one deserves kudos for the outstanding contribution they have made to the independent publishing world.  

Miscellaneous award categories sometimes get overlooked. We will recognize a few more titles, but we urge all readers to go directly to the IPPY Award website, http://bit.ly/llL02x. Check out the categories and read the full list of gold, silver and bronze award winners. 

  • Animals and Pets: Just One more Day: A Dog Lover’s Guide to Saying Good-bye (Enchanted Forest Press)
  • Classical Studies/Philosophy: Fate, Time and Language: An Essay on Free Will (ColumbiaUniversity Press)
  • Coffee Table Books: Arena Legacy: The Heritage of American Rodeo (University of Oklahoma Press)
  • Cook Books: The Turkish Cookbook: Regional Recipes and Stories (Interlink Books). 

The 2011 IPPY Award judges had a big job in selecting the best books. The field of 3907 submissions came from 45 U.S. States, 7 Canadian Provinces and 7 countries overseas. 

The 346 medal-winning books were chosen for creativity in publishing, originality and quality of content. They hit the mark when it came to communicating independent thoughts, words and ideas! 

We look forward to next year’s contest. Writers…get ready, set and go!

She Writes Steamboat

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“We can begin by doing small things at the local level… like looking out for our neighbors. That is how change takes place …from many local actions occurring simultaneously.” ~  Grace Lee Boggs 

One of the very best ways to build business is through networking – building communities of like-minded people! This applies to building independent publishing businesses, too. Self-publishing authors, micro-presses and small presses, do not have some of the benefits and the marketing advantages of traditional publishing conglomerates at their dispose. Therefore, it is important to join independent publishing trade associations and writers guilds. Cooperative efforts can be very effective in supporting the non-traditional publisher.

What self-publishing authors, micro-presses and small presses do have, to their advantage, is the flexibility of doing business any way they see fit. Many decide to independently publish for this very reason.  Publishers who go the independent route are fulfilling a need by providing unique publications that readers are looking for. Non-traditional publishers often opt for tactics of selling and marketing their books that traditional publishers may reject. 

There is a new networking group called She Writes www.shewrites.com  being established inSteamboat Springs, Colorado. This meet-up group’s goal is to heighten awareness of independent publishing projects that creatives in Steamboat Springs and the surrounding Routt County are engaged in and to support those efforts. Anyone who is starting or is in the process of independently publishing a book, film, music or other media can attend. 

She Writes Steamboat’s first objective is to establish a time and a regular place to meet and to connect with those in the community who would like to collaborate and network with other independent-minded publishing folks. In the coming weeks, more information will be available on our first gathering. Keep your eyes open to future blog posts on All Things Fulfilling about the She Writes Steamboat Meet-up group. Excitement is in the air!

This blog brought to you by www.CornerstoneFulfillmentService.com.

Words and Images Haunt

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“It is not a bad thing that children should occasionally, and politely, put parents in their place.”  ~Colette, My Mother’s House, 1922 

Yesterday I met with a client at the Bud Werner Library in Steamboat Springs, CO. www.steamboatlibrary.org .  As I sat in the library café waiting for my client to arrive, I began to leaf through Book Page. There was an article in it on how to raise readers. As I browsed the article, I began to laugh out loud!  One of the tips was some thing like  “when reading a book to a child, don’t necessarily keep to the script. Feel free to use editorial control.” 

How, may I ask, “Can a parent get away with that?” I never could! I was caught in the act, every time!  My son would scold me, as if I was raiding the refrigerator, taking out all the good stuff, in the middle of the night. 

“No, Mom, that is not right! That is not how the story goes!” he would say. Even as a little toddler, he could sense every time I strayed from the storyline, skipped a page or two, or ad-libbed just a wee bit. He knew when my words did not exactly match the pictures. Could this be the reason he has become a film editor and filmmaker? Now he is fulfilling his need for perfection – making sure the story told in pictures, matches the script! 

So, what is the point of the blog? One of the very best ways to raise a reader is to be a reader. But, caution, parents – even when you think your kids aren’t watching they are. Take heed, children notice and remember parent’s independent words and deeds as well as lessons learned from books. 

To read the full article on How to Raise a Reader, stop by your local library. Pick up a complimentary May issue of Book Page.  Most libraries have the publication available for their patrons or go on-line to www.bookpage.com.

 By the way, Happy Mother’s Day to Moms everywhere!

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Learning New Systems and Methods

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“You just don’t luck into things as much as you’d like to think you do. You build step by step…” ~ Barbara Bush

 Yesterday’s blog about the Library of Congress, the keeper of all things published, in Washington, DC brought to mind how things have changed in libraries since the days of wooden card catalog boxes. Ever since index cards were replaced with the On-Line Public Access Catalog (OPAC) new search methods have been developed for identifying publications people are seeking to find. 

 It is essential that  independent publishers can found through the On-Line Public Access catalog. http://bit.ly/pug0x. In order to be a successful independent book seller, there are four user tasks that must be incorporated into e-marketing your book. Potential buyers must be able to identify, find, select and obtain your book or other published media. Without understanding and utilizing the tools that are used in today’s computer cataloging systems, it is difficult for your publication to be visible among all the rest. 

Marketing over the internet is more complex than just having a website presence. Becoming visible as an author through e-marketing is as important as bringing visibility to the publication itself. Publicity and marketing of both product and “supplier” will greatly increase your publication’s chances of being found and sold! 

If you do not understand the strategies behind selling and marketing your publication over the internet, seek help. Contact a company that specializes in e-marketing for independent publishers.

This blog brought to you by www.CornerstoneFulfillmentService.com.

Clearly, Worth it!

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“I’m touched  by the idea that when we do things that are useful and helpful…that we may be helping to bring about a healing.” ~Leonard Nemoy

Discovery is a wonderful thing! Yesterday I experienced THE best way to get relief from mental clog (aka writer’s cramp) induced by writing blog after blog after blog. I decided to take advantage of a complimentary hot oil scalp massage treatment that I had won in a raffle at a WIN Steamboat http://bit.ly/jSsNQF (Women in Networking) event. After all, I had hit my goal of reaching 10,000 readers through All Things Fulfilling. It was time to celebrate!

I arrived at the doors of Kneading Hands Massage not knowing quite what to anticipate, but I felt I would be in good hands. Ali, the therapist, was voted as one of the top three massage therapists in the “Best of the Boat.” www.kneadinghandstherapy.gmail.com.

Within a very few minutes I knew that the hot oil scalp massage would be beneficial for treating my dry scalp and hair and it would be a panacea for other things too. As Ali began to work her magic on my neck, I could feel the tension begin to melt away – crack, went my neck! As she began to apply the hot oil and massage it deep into my scalp, I could feel the warm liquid begin to ooze and penetrate. The gentle stroke of her hands and the balm (the essential oils) began to facilitate an awakening of energy in my head. The oils began to reach into the deeper recesses of my being and I could sense my brain matter becoming more pliable. The tension began to ease and the mental block began to give way to clarity.

Once out of my position of repose, I had a very lucid thought. I had reached a lofty blogging goal I had set for myself and now it is time to put into place a new set of goals. Clearly, I had proven to myself that “what you think about, you bring about.”  All my efforts at blogging have indeed been worthwhile. For tips on blogging success, please visit http://bit.ly/gDGQN8.

Before I conclude this blog writing, I owe a thank you to Ali at Kneading Hands Massage. She is clearly a master in her trade of the healing arts and has been well schooled in this field. If my writer’s block returns once again, I know exactly where to seek help.

As to what my next goal in life is – that is for me to know and for you to find out! And you will. Discovery is a wonderful thing!

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Ergo! Readers Reign Supreme!

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“Consider the postage stamp:  its usefulness consists in the ability to stick to one thing till it gets there.”  ~Josh Billings

When I began this blog site, All Things Fulfilling, I had arbitrarily set a goal of reaching 10,000 readers. Guess what? Yesterday I hit the mark! What a fulfilling day this is!

 I knew before starting this blogsite  there were folks searching for  specialists in e-commerce and e-marketing for independent publishers. I was also well aware that writers, artists, filmmakers, musicians, educators, professionals and other “creative types” were becoming ever more interested in the industry called “independent publishing or non-traditional publishing.” But, I really was not sure how this blog site would be received. The result has been very gratifying!

I owe a huge Thank You to every reader of All Things Fulfilling. Each of one of you make blogging worthwhile. Whether you live in Steamboat Springs, Colorado or reside somewhere else around the globe, we are essentially one big community of people who believe in the power of independent thoughts, words and views. 

 I’ve enjoyed the journey of reaching 10,000 readers. I appreciate the comments and  discussions I have had with a community of people who share the same interests as I do. There will be more exciting news from All Things Fulfilling in the coming months so stay tuned!

This blog brought to you by www.CornerstoneFulfillmentService.com.

Discovering Spring in Unknown Places

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“Billions and billions of planets and stars are out there, and behind them all are God.” ~ Billy Graham

I’ve been on the lookout, believe me, I have! I am finding few fulfilling signs of spring. From my point of view here in Steamboat Springs, Colorado, signs of the vernal equinox are hard to come by – a paltry showing of spring crocuses emerging out from under the snow, no baby bunnies scurrying in the grass, not even a bloomin’ forsythia in sight. 

But wait! Spring is more than about the sweet aroma of the lilacs, spying speckled robin eggs in a nest and witnessing the unfolding of the fiddlehead ferns. Spring is about rejuvenation and renewal of spirit, too – seeing the world again through the eyes of a child. Stepping out of old routines and starting anew. It means keeping the faith and trusting that a new season will arrive even in times of doubt. 

Have you ever heard the expression when in doubt do the next right thing? Well, that is exactly what I intend to do. I am not going to sit here and wallow in self-pity that spring has not arrived at my back door. I am going to collect myself and move in a positive direction and go find something inspiring. 

Who knows where or what it will be. But, I’ll promise you one thing. Today, I start looking! I am going to discover something  new.  I am going to keep the faith and believe that whatever “it” is will bring new energy and vitality to my life. And the next day after that – who knows!  Maybe I will find a big, huge sandbox to go play in. 

Will let you know exactly how and when a reawakening arrives in my heart and my head. Tune in tomorrow for an update on life as I see it. Stay in touch.

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Patiently Waiting for Bowker

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“All human wisdom is summed up in two words – wait and hope.”  ~ Alexandre Dumas Pere 

The April 15th income tax filing deadline has come and gone. But last Friday, income tax was not at all what I was pre-occupied with. Rather it was publishing statistics that were at the top of my list. I am wondering – is the non-traditional publishing industry still continuing to grow? 

Typically, after the first quarter of the New Year, www.Bowker.com, the storehouse for all bibliographical information, releases its report on the health of the publishing industry for the previous year. On Friday I researched on-line to see whether the 2010 statistics had yet been made available. I can not find them. But I am hopeful that when the truth is known, it will be as positive as for the year 2010 as it was the year before. 

When the 2009 reports were made known in April 2010, I was astonished to learn that despite our country’s economic downturn, the independent publishing industry (non-traditional publishing) had grown at an aggressive rate – up 181% between 2008 and 2009. However, traditional publishing remained flat. 

I am going to cut www.Bowker.com some slack and be patient. After all, just because they released their figures last year by the 15th of April, does not mean I should expect it again this year. It is not even the end of the first quarter yet! 

Perhaps I am justified in thinking optimistically. In business, bad news usually arrives on Fridays. I am going to take the fact that statistics were not published on Friday the 15th, as a positive sign.  What is that terribly over-used expression? “Good things come to those who wait?”

 This blog brought to you by www.CornerstoneFulfillmentService.com

Making a Pledge

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 “In the final analysis, the one quality that all successful people have is the ability to take on responsibility.” ~ Michael Korda 

I am making a pledge, right here, right now! I will no longer make generalized statements or assumptions about the media, specifically about newspaper publishing. 

A statement that I often hear is “the media is  just out to get a good story, caring not about the individuals in the story or the sensitivity of the subject they are exposing.” In some circumstances I might agree with this statement. However, last week I gained new insight into the collaborative decisions that are made, by the editor and supporting staff of our local newspaper. 

Once a month the editor and the general manager of our town’s newspaper, The Steamboat Pilot www.steamboatpilot.com, open their doors to their readers, so the community can become more informed about their business. Last week, I attended the “coffee hour” with other community members. I was heartened to learn: 

  • The newspaper staff wants feedback from the community about how they are doing, as a local newspaper.
  • The staff was “all ears.” They wanted to know what stories of community interest should be addressed.
  • The e-format and the print version of the Steamboat Pilot are both popular.
  • The Steamboat Pilot is owned by The World Company of Lawrence, Kansas
  • The reputation of others, in exposing stories of sensationalism or controversy, is of great concern.
  • A democratic process is in place for deciding what newspaper articles will run or not. Note: Sometimes the editor gets over-ruled in the process.
  • Decisions take into consideration what is best for each format- the print version and the e-version of the newspaper.  

Thank you to the staff of the Steamboat Pilot for the opportunity to learn more about your world of newspaper publishing.  I appreciate the fact that you want to hear, from readers, whether the goal of responsible newspaper reporting is being fulfilled by the Steamboat Pilot.  

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Steeped in Easter Tradition

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“Easter tells us that life is to be interpreted not simply in terms of things but in terms of ideals.” ~ Charles M. Crowe

It is only two weeks away from Easter. The other day I walked into the drugstore, and just seeing Easter candy lined up on shelves, set off a fulfilling range of nostalgic Easter memories harkening back to my childhood days of growing up in the mid-Atlantic part of the United States. 

Before Easter, on Palm Sunday weekend, my grandmother would take my two brothers, my twin sister and me shopping for new Easter outfits to wear to church. She would deck us out from head to toe with new spring dress-up clothes for Easter morn – including Easter bonnet, of course. Back in the 1950’s and 1960’s, people really “dressed” when they went to church! Easter was the one Sunday of the year that my grandparents would come to our church, the church my Dad built, and not their own. http://www.mpchurch.org/. They wanted to see their four grandkids all decked out in our new Easter finest. After church, we all went back to our house for a big Easter mid-day dinner (in the dining room- of course.) The icing of the day was the Easter bunny cake that my Mom made for us, each year, covered with fresh grated coconut for it’s fur. We always looked forward to a repeat the next Easter. Traditions reigned in our house! 

There is one more fulfilling memory that is ever so clear in my mind of my childhood days of going to church and Sunday School. Having grown up in Maryland, where dogwood trees were plentiful, we learned about the symbolism of the dogwood tree, and it’s blossoms likeness to Jesus dying on the cross. The four petals of the flower form and represent the cross, the brown stains at the tips represent the blood of Jesus and at the center of the blossom, there is a likeness of the thorny crown. I wonder if this story of Easter is still taught to children in Sunday Schools in this day? 

These memories evoke some of the most beautiful times in my childhood. If there was one wish that I could make for our world today, it would be a return to the wholesome basics of life –strong families, deep faith, truly meaningful friendships and businesses built by families together,  lasting generations deep. 

There is a store, steeped in family tradition, where all kinds of things golden and olden can be re-discovered. Track down nostalgic merchandise from your treasure trove of beautiful memories from your childhood, by visiting www.vermontcountrystore.com.