Category Archives: Education

Art Installations from Recycled Books

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“If civilization has risen from the Stone Age, it can rise again from the Wastepaper Age.” ~Jacques Barzun 

Can you imagine how many books have been thrown in dumpsters and landfills over the years? More than I care to think about. 

Overprinting books means wasting money by having to pay rent for storage space. It also uses up natural resources – trees. 

Thanks to print-on-demand, and the development of electronic publishing (e-books), future generations will be much wiser in the way they produce books.

Last week the U.S.A. Today newspaper cited how for the first time ever, in 2011, e-book sales have exceeded hardcover sales – up 28% from the previous year. That is progress towards sustaining the environment and the publishing industry. To read the article, please visit this link. http://usat.ly/MhU10F. 

Digital publishing also means that updating books is economical and easy. To post new e-ditions you just download the new version through a computer. Gotta love it! 

What to do with all those books sitting in warehouses taking up space because the publisher has over-estimated sales and over-printed? 

Here is a creative solution:

 

Photo: A library information desk made out of recycled books. 

Artists, do you have other good ideas for large permanent art installations made out of outdated publications, that will spare landfills and dumpsters from receiving them? We would love to hear from you.

This blog brought to you by www.CornerstoneFulfillmentService.com.

I Am a Rock…I Am an Island

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“All truths are easy to understand once they are discovered; the point is to discover them.” ~Galileo Galilei

 The other day, I posted a poll on All Things Fulfilling about the use of social media marketing for advertising and promotion. We encourage our readers to participate in the poll. It takes one second to select one of three choices and hit submit. Nothing to it! Here is a link that takes you directly to the poll. http://bit.ly/MpETzc.

I subsequently received an e-mail from my twin sister asking me my opinion of whether e-marketing is a passing trend or here to stay. Here is what she said verbatim. “I think people will tire quickly of FB, Twitter, etc. I really don’t enjoy it and think it will wear itself out but I may be the exception. What do you think since you use it all the time and if it fizzles what do you think will be the next thing in getting the word out for people with businesses since advertising had become so cost prohibitive.” 

Although my sister has tried hard to try to understand alot of what I do through my work, by being one of my most faithful readers of this blog, sometimes I think, she thinks, I am part of a “woo-woo” society because of the language I speak. I’ve been talking the language of independent publishing since 1998, and  some years ago I added social media dialect to my vernacular, too.

So that my sister doesn’t “give me the devil” for not answering her question, my opinion is that “social media is the foundation for a new generation of entrepreneurs in this century. The young professionals, who are up and coming, have different skill sets because they grew up on computers and they will use technology and all the advances that goes with it,  in ways that we can not even imagine to make money. ” That’s called progress. I have faith in it,  that is why I use it so extensively.

Am I rock solid in my thinking or am I an “island” out in the big blue ocean without a clue of what is going on in this 21st century? Fulfill my need to know how others feel about this issue of whether or not social media marketing is a passing trend, by answering the poll. Thanks!

More independent thoughts, words and views tomorrow on www.cornerstonefulfillmentservice.com.

Speaking Bookselling Opportunities

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Today, we will drift back into dialogue that is current and a hot topic in this century for those who enjoy speaking the language of bookselling through e-commerce, public speaking and independent bookstores.

You are Cordially Invited to:

 A Writers Workshop

Date: August 24, 2012

Time: 6:00 pm to 7:30 pm

Where: The Book Worm (An Indie Bound Bookstore) at Riverwalk 

City: Edwards, Colorado

Description of the Workshop:  Owner of the Book Worm, Nicole Magistro will be speaking about getting independent publications onto the shelves of bookstores and consignment arrangements, author of Scones and Sensibility Lindsay Eland will presenting tips about selling books through public speaking and Sue Leonard, Owner of Cornerstone Fulfillment Service, LLC, a company specializing in e-commerce and e-marketing  will be talking about marketing publications over the internet.

Time will be allotted for Question and Answers and Helpful Resources will be provided at the event. For more information on the Book Worm in Edwards,Colorado or on the Writers Workshop, please go to

Look forward to seeing you there!

This blog brought to you by www.CornerstoneFulfillmentService.com.

A Wrinkle in Time on the World-Wide-Web

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“Words, once they are printed, have a life of their own.” Carol Burnett

My guess is this quotation by Carol Burnett, was written far before the effectiveness of digital content was even realized. Who knows where writing travels when posted on the world-wide-web. It is a mystery how words, images and sounds journey in this global age of web-based communications.  

On Friday, our blog was about the theatrical release of the movie The Amazing Spider Man, a film that is now in cinemas worldwide. If you missed this blog, scroll down to it. The quote that I incorporated into the blog. “When spider webs unite, they can tie up a lion” really spoke to me – since I am a Leo. 

My birthday is in the month of August, and with each year that I age, so does the world-wide-web. The effective use of digital communications gets increasingly more complex and like my aging face, each new wrinkle connects to the next. One development on the web leads to another, it’s all about those spiders!  

It is fun trying to keep up with the latest methods of digital marketing, however demanding; a continual learning process. If your marketing strategies are antiquated, and you have not kept up with this digital world of communication, you are not utilizing the best way to reach potential buyers. The first place people go for information is to the computer.  

If you need education on how to effectively promote your business, product or service over the internet, there are companies that specialize in e-commerce and e-marketing for independent publishers. There is no reason to be invisible in this age of digital communication.

 This blog brought to you by  www.CornerstoneFulfillmentService.com.

Memoir: Personal Insight

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“Back on its golden hinges, The gate of Memory swings, And my heart goes into the garden, And walks with the olden things.””~ Ella Wheeler Wilcox

William Faulkner often complained that contemporary literature has brought a loss of vitality to writing. However, there are many who would say that memoirs change all that.

The reader of a memoir can liken the experience to being in a confessional dropping in on someone else’s life. Self-exposure and raw emotions of humanity are what attracts the reader to it’s fulfilling content. Indeed, we are a voyeuristic society.

A novelist hints at possible connections between character and writer, but with the memoir, the writer tells all. It makes the literary form easy to digest, in that the reader is not left with the question “How did this writer come up with this story?” The events in the story are real life occurrences. Rather, we are sometimes left with the thought “I can’t believe this guy did this or that happened!” Often, there is tantalizing or inspirational energy behind the story

 Not every person has scathing accusations or hot tell-all revelations to shout out in a story, but it that does not mean a person’s life is not interesting to the reader.

There couldn’t be a better time in publishing to write a memoir.  E-books provide a very appealing way to publish for people who wish to write their memoirs.. Independent publishing has made it possible for people in all walks of life to begin fulfilling their dreams by writing their personal narrative.

Don’t know where or how to start? The Colorado Independent Publishers Association offers help through an 18 minute webinar that gives some very good insight. Here is the link.http://bit.ly/oIkV2g.

This blog brought to you by Sue Batton Leonard, author of the memoir “Gift of a Lifetime: Finding Fulfilling Things in the Unexpected. Click here for info & ordering

Worldwide Interest in Indie Publishing

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“It is not in the pursuit of happiness we find fulfillment, it is in the happiness of pursuit.” ~ Denis Waitley

What do the U.K., India, Australia, Macedonia, Russia and Canada have in common? These countries are only the start of the long list of countries that frequent this site. Over the weekend we reached a new landmark in readership – one that I would never have predicted when this blog was started. It’ s thrilling!

What does this tell us? About the internet’s ability to reach far and wide! It also tells me that independent publishing of books, films and music is, indeed, a hot topic of conversation in this age of digitally produced art content. Countries that endorse independent publishing, have common concerns. 

In July, the 2012 Yale Publishing Course will take place. Many global issues surrounding independent publishing will be addressed. The website Independent Publisher has featured an interview of YPC’s Director Tina C. Weiner. To read her interview which provides an overview of this year’s discussion, please visit http://bit.ly/I48Vd6.  To apply for the Yale Publishing course, designed for mid and upper level publishing professionals, please visit this link http://bit.ly/ln4cFX. 

Obtaining copyright permissions is just one of many issues that will be discussed at the YPC. A  perplexing and time consuming task, there are experts in this field who can steer you, such as Integrated Writer Services, LLC.  To view the website of Integrated Writers Services, LLC, please follow this link http://bit.ly/JRBnfW. 

Thank you to all readers who visit this blog site. Our objective is to share interesting, useful, and fun information for anyone who is interested in the topic of  independent publishing and finding fulfillment in the Arts. 

Return tomorrow for more independent thoughts, words and views from www.CornerstoneFulfillmentService.com.

What is Your Focus?

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“Creative thinking is not a talent, it is a skill that can be learnt. It empowers people by adding strength to their natural abilities which improves teamwork, productivity and where appropriate profits.” –- Edward de Bono, creativity writer

Back in February, as author of  All Things Fulfilling, I was featured on Ann Kochenberger’s “Out of Focus Again” website.  http://bit.ly/IpusLy.

Ann said this about my blog site “Her articles vary in subject matter so you never know what each day will bring.” I like that! She got it right. My primary focus is all things independent publishing. But art and inspiration tops the list, too. In fact, sometimes those subjects consume me. When you consider it, all are linked in with  creativity – independent words, views and thought.

Many published authors shy away blogging and from social media marketing, in my opinion, a big mistake! Fewer and fewer companies and individuals are using direct mail and print advertising to promote their products and services to potential buyers.  E- Marketing provides opportunity for reaching large communities of people who are interested in the same thing you are – your product or service. Isn’t  that the objective,  if you want to sell your independent publications?

What many independent publishers do not realize is that blogging and social media marketing is fun – an opportunity to use your creativity. Although it may seem like  there is an “out of focus again” variety of subjects that are on this website, believe me when I tell you, there is a method behind my madness. In fact, I am astonished at the number of followers from all over the world that have an interest in All Things Fulfilling. Thank you readers, for that!

So, I will continue to share my passion for independent publishing, art and inspiration. Sometimes in my blogging,  I even manage to surprise myself. When that happens, I really feel as if I have hit the marc!

This blog brought to you by www.CornerstoneFulfillmentService.com.

What are Indie Publishers All About?

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Remember those words sung by Dionne Warwick from many years ago –

“What’s it all about, Alfie?
Is it just for the moment we live?
What’s it all about when you sort it out, Alfie?”

Over the past ten or twelve years, these same types of questions have been asked by readers and writers everywhere. They want to know – What is the independent publishing industry really all about?

On Thursday evening, February 2nd at 7pm, I will be giving a presentation at the Hayden Library in Hayden, Colorado on the evolution (or revolution, as some may see it) of independent publishing and the arrival of e-books to the publishing scene.

Join me and feel free to ask “What is it all about, Suzie?” I have spent many years sorting out this constantly changing, exciting and growing industry of independent publishing, as best as I possibly can! And, no! It is not just for the moment we live – books live on and on, and many “independent minded people” publish as a way of leaving a legacy to their families, friends and for many more reasons, too.

Again – we will be discussing fulfilling dreams of publishing on February 2nd at 7pm in Routt County, Colorado at the Hayden Library. You will see “the possibilities are endless… one merely needs to step forward.”

SHe Writes Steamboat because of their affiliate membership with the Colorado Independent Publishers Association  has all the educational resources and vendors available to help authors  along the way to becoming a successful independent publisher.

Come along. Jump on the Fast Track of Independent Publishing. It’s a New Year, and a great time in publishing! Join in.

Take Charge in 2012

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Have you  made your New Year’s Resolution yet? I have and it was easy, too.

I’ll write it and it will consist of eight words. 

“IT IS GOING TO BE A GREAT YEAR!”  

Now, it is up to me to begin fulfilling it!  I’ve got to get on with it. Time’s a wastin’!

 Cheers!  All the Best in 2012!

This blog brought to you by www.CornerstoneFulfillmentService.com.

A Fulfilling Look Back

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“Feeling a part of that community is my greatest reward.” ~ Paul Parker

As I write this final blog post for the year 2011, I am taking stock of many of the exciting things that have transpired over the past year within the independent industry and in my corner of the publishing universe.

 The independent publishing industry is gaining momentum here and everywhere. In June, I formed a networking group for independent publishers in Routt County. Six months later, I am happy to report She Writes Steamboat is an affiliate member of the Colorado Independent Publishers Association. We are over 30 “independents” strong, here in Steamboat. A healthy interest group, ranging from want-to-bes to newly-published to experienced publishers who are looking for support. All wish to be successful in their writing efforts and in selling their quality books. Many have new projects in the works and are exploring e-book publishing, too. Just yesterday, at our monthly SHe Writes Steamboat meeting, a bright and ambitious 16 yr old high school girl joined us. She has already published and is selling her first e-book. 

My downloadable webinar, “On the Fast Track: The Independent Publishing Industry” is now available, thanks to the Colorado Independent Publishing Association. This 18 minute presentation is offered at the reasonable price of $10. CIPA’s mission is to provide affordable opportunity for education about the industry. I am onboard with that idea, too! tp://bit.ly/oIkV2g. 

Over the past year, I have been a contributing writer for the Steamboat Today Newspaper (The Steamboat Pilot). Interviewing and featuring the work of artists in different fields – painters, an actress/producer, independent filmmakers, writers and more on this blog site, has been fun. I am thrilled and grateful for all the opportunities I have had this year. It has been so rewarding to build relationships with blog readers, too. Thank you for visiting this site!  

Over 750 blogs have been published on All Things Fulfilling. The blogs are searchable by category and I invite you to peruse the many topics that have been covered. I will return to this post right after the New Year. In the meantime, I will be planning for the upcoming year and working on something that is very near and dear to my heart – my own book!  Merry Christmas to all. I hope you had a fulfilling year, too!

This blog brought to you by www.CornerstoneFulfillmentService.com.