Category Archives: e-marketing for independent business

E-Book Sales 2012

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“You can tap on a word to see what it means and you can make the words big or small.”  ~ 9 year old girl, Virginia

The first quarter of 2013 will soon be coming to an end, and reports on book sales in 2012 have been complied and released from many sources. E-books continue to increase in popularity, as technology continues to offer improved products such as digital readers, and tablets. 

e-book softwareAccording to The Kids and Family Reading Report, published by Scholastic, “as much of 46% percent of children have read an e-book.” They are being used more frequently in the classroom and for this tech savvy generation of children, e-books designs are incorporating interactive features that children like. 

The Kindle Fire, a digital book reader had presales back in September 2011 of one million units per week. According to Dave Limp, V.P. of Amazon “Kindle Fire is the most successful product we’ve ever launched- it’s the bestselling product across all of Amazon for 11 straight weeks.” 

Attached is an article from Venturebeat.com about e-book sales in 2012. I’ll let the information speak for itself, rather than try to interpret it for you. http://bit.ly/Zq5L8s . 

Not convinced this is a fair assessment of the e-book market? Here are a few other articles which also cite a growing demand for digital books. 

http://bit.ly/YkT2Dg  

http://on.mash.to/Zq6YwO

From analyzing the reports, there is a healthy market for e-books. The growing use technology in our lives, an increased focus on sustainable, green living, the affordability of e-books and the ability to store books in a computer or handheld digital device rather than on bookshelves that take up space in rooms, in my opinion explain why e-book sales is a growing market.

Visit us again tomorrow on All Things Fulfilling, where sharing independent thoughts, words and views is all part of the business. This blog is brought to you by www.CornerstoneFulfillmentService.com.

Social and Emotional Learning

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There is always a moment in childhood when the door opens and lets the future in. ~ Graham Green 

 Barb Gueldners book on Social and Emotional learningAn objective of teaching is to prepare children to be academically strong. It is also important to give children other skills they will need so they grow to be well-rounded adults, able to cope with the stresses of life. Teaching professionals are increasingly being asked to add social and emotional learning into the classroom. Having the right tools and resources to add this modality of teaching, is important. 

Social and Emotional Learning in the Classroom: Promoting Mental Health and Academic Success by Kenneth W Merrell, PhD and Barbara Gueldner
is just one publication offered by Guilford Press, a publishing company focused on providing “books, periodicals, software, and DVDs in mental health, education, geography, and the social and behavioral sciences.” 

A variety of teaching strategies, used in the classrooms, is offered in the book Social and Emotional Learning in the Classroom: Promoting Mental Health and Academic Success. The book also addresses how to incorporate these social and emotional learning principles into curriculum and, how to adapt the program for classes that have a range of academic needs and cultural diversity. 

Any learning program needs to be able to assess the program’s efficacy. This book also gives administrators and teachers ways to monitor progress and use the approaches outlined for utmost effectiveness.

Social and Emotional Learning in the Classroom: Promoting Mental Health and Academic Success, published in February 2010, was released in e-book format in March 2011. Both formats can be ordered through the Guilford Press website. Please visit this link. http://bit.ly/YdGhKL .

Teachers, add this publication to your bookshelf, and watch your students reap the rewards of being emotionally and socially fit.

Barbara Gueldner PhD

Co-author Barbara A Gueldner, PhD

Visit us again tomorrow on All Things Fulfilling, where sharing independent thoughts, words and views is all part of the business. This blog is brought to you by www.CornerstoneFulfillmentService.com.

Fueling the Spirit

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The happiest people don’t necessarily have the best of everything. They just make the best of everything. ~ Author Unknown

Monday and Tuesday’s blogs have led me toward wanting to write more about energy and filling our selves up with the right kind of fuel.

Many people have been without jobs for a long time, leading to feelings of unworthiness, sadness, depression. For some, feelings of lack of prosperity have never been experienced before; a stable, well-paying job has always been in the picture. It’s a particularly difficult transition for anyone who has always been financially secure and then they find themselves floundering.

The same kinds of feelings are experienced by those who are experiencing divorce or ending associations with things that can no longer be afforded. After all, those things (jobs, marriages and material goods) become part of people’s identity, and a great void and sense of loss is felt when they are gone or no longer within reach.

shortcuts to inner peaceShortcuts to Inner Peace: 70 Simple Paths to Everyday Serenity by Ashley Davis Bush, has gotten good reviews.  Learning to look inside, and be at peace by establishing a fulfilling and a meaningful relationship with ourselves, our spirit and perhaps a higher being is at the root of this book. Bush’s book provides tips to create a happier lifestyle, so that when the rug gets pulled out from underneath us, we are not so personally deflated; we have the tools to maintain our sense of self.

The author, Ashley Davis Bush, is has a degree in social work and a certificate in Contemplative Studies from SmithCollege.http://bit.ly/ZrlkAB She lives in New Hampshire.  Click here for more info and ordering the book Short Cuts to Inner Peace.

Visit us again tomorrow on All Things Fulfilling. This blog is brought to you by  Sue Batton Leonard, author of Gift of a Lifetime:Finding Fulfilling Things in the Unexpectedand www.CornerstoneFulfillmentService.com.

Bundled Energy

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“Problems are not the problem, coping is the problem.” ~ Virginia Satir

energy in the worldTime to change the channel, there is no reason to stay stuck on it. http://bit.ly/Xkquu0. I’ve had more than my fill of news about the Carnival cruise ship that let down its vacationers. The travelers talk as if it was if they were intentionally “wronged.”  Fact of the matter – it was  an unfortunate incident that no one could have predicted and everyone was in a difficult situation. And, there are no guarantees that life will always be smooth sailing.

I did hear a few of the “victims” say that they had joined in with others to create prayer groups while awaiting rescue. There you go! Bundling positive energy together and using good coping skills. Would it be any surprise if those folks came away from the incident with much healthier perspectives? When  communities of people bring positive energy together and create networking groups, good things happen. Negative energy does nothing to attract positive energy, we all know that.

Let’s face it. The steam that moves us human beings forward in positive directions ultimately comes from our own reserves; as we draw from our wellspring of strengths, inner exertion and convictions and pluck!

Time to go and plan our monthly meeting for We Write Steamboat – a  meet-up group for independent publishers!  It is happening this afternoon. And, soon it will be lunchtime, when I’ll fill up my tank  and nourish my soul by going on my daily walk. I know I’ll find something fulfilling to write about for tomorrow.

This blog is brought to you by Sue Batton Leonard, author of Gift of a Lifetime:Finding Fulfilling Things in the Unexpected and www.CornerstoneFulfillmentService.com.  All Things Fulfilling, is a space where sharing independent thoughts, words and views is all part of the business.

TED: Ideas Worth Spreading

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“Opportunities don’t happen, you create them.” ~ Chris Grosser 

ted2Have you ever attended an event just because your intuition tells you that you will enjoy it? I am rather excited. Next week, I have decided to attend a TED Conference at the Bud Werner Memorial Library. It will be broadcast from Long Beach, California. 

It’s interesting – the power of words. The titles of the sessions, alone,  have more than piqued my curiosity – vocabulary like progress enigma, the spark, dream, create, sustain, coded meaning, secret voices and the ripple effect. I’m on board – sounds enticing! 

Attending the gathering will be progressive thinkers and doers from the fields of technology, entertainment and design. Speakers will be challenged to stimulate and inspire others to engage in the ideas they will be presenting. 

To learn more about TED and the non-profit organization’s mission, visit their website. http://www.ted.com/. 

Here is the schedule for the four day event at our local library as listed on their website. The event is free, open to the public and you can attend various sessions throughout each day or stay and listen in on the entire conference. 

If  the TEDS conference is as informative and educational as I anticipate, I will be sharing some of the ideas on All Things Fulfilling two weeks from now. Join in and participate in the discussion.

Visit us again tomorrow on All Things Fulfilling, where sharing independent thoughts, words and views is all part of the business. This blog is brought to you by www.CornerstoneFulfillmentService.com.

Look for the Lessons

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I woke up this morning and turned on the news. The first image I saw were two girls kissing the ground they walked on. The women were among the 4200 passengers who had just gotten off the cruise liner that caught fire. There are many things to be thankful for  – the vacationers were rescued, there was no loss of life and the vessel was brought safely to shore after days of  people living in horrible, unsanitary conditions. 

Storms-Of-Life-Come___-Adijust-Your-Sails_1As I listened to stories of passengers recounting the incident, time and time again, I heard that the employees of Carnival Cruise Line did all they possibly could to keep calm and fulfill the needs of the passengers within their abilities. 

Sadly, there are people in this world who live in squalor everyday, and their lives are shipwrecks. They are unable to escape, however, they still manage to find a sense of inspiration and gratefulness in their lives. Attached is an article on how to find the positive when life challenges us with difficult situations.http://mayocl.in/12RaDIt.

Although I am sure it was very difficult to find the good  at the time, the 4200 passengers have returned home. Perhaps many have a renewed sense of gratitude for their lives. From here on out, their perspectives on life and their response to the vacation gone horribly wrong will all be about their attitudes.

Visit us again tomorrow on All Things Fulfilling, where sharing independent thoughts, words and views is all part of the business. This blog is brought to you by www.CornerstoneFulfillmentService.com.

Songs, Taylor Made

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“Music is what feelings sound like.” ~ Bo Bennett 

taylor MMA official picI have found a new independent recording artist that I love. He has just released his first “ep” (extended play CD), Big Medicine. His voice and his lyrics are  beautifully matched. 

A little about the artist. Taylor Batton is a self-taught musician who writes his own tunes, plays the guitar and harmonica. He is a senior at MaineMaritimeAcademy in Castine, Maine. http://www.mainemaritime.edu/ Because he is a sailor, one might think he belts out rollicking seafaring tunes (perhaps with salty language) – far from it. His music is tender; musical narratives that seem to come from a deep spot in his soul. The timbre of his voice makes for easy listening. You’ll see what I mean when you hear my personal favorite songs on Taylor’s Big Medicine EP -The King and Queen,and Lies and Darkness, songs two and three. http://bit.ly/Uj5wx5.

Taylor has traveled many nautical miles over his short lifetime on wide open seas, experiencing the worst weather conditions imaginable as well as glorious days of ocean travel. The art of steering tugboats and other vessels, laden with heavy loads, safely to shore he has learned as a maritime student. He also understands how to crew on a team, all working together, to bring success.

When asked what sailing does for his songwriting, this is what Taylor  had to say  “You get a really strong sense of loneliness. At the same time, you feel a really strong and strange power. All of that kind of ties into how I go about writing the music. I just try and capture that feeling. ” Taylor racing

I look forward to hearing more independently produced music from this artist. Taylor Batton, may you always  weather the storms of life through your ability to communicate with music. Keep on riding the high and low tides with your face directed to the light.  Happy Valentines Day.

Visit us again tomorrow on All Things Fulfilling, where sharing independent thoughts, words and views is all part of the business. This blog is brought to you by www.CornerstoneFulfillmentService.com.

A Heart Stuffed with Love

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“A good friend is a connection to life – a tie to the past, a road to the future, the key …~ Lois Whyte

Have you ever known someone whose heart is so stuffed with love that it bursts with joy?

On Tuesday, on All Things Fulfilling, I featured You Are Never Alone Foundation,http://bit.ly/Yr3eZj and it’s founder Salley Gibney. She is a nurse by profession and she understands about compassion and the need for reaching out to others with kindness. Her non-profit organization has challenged communities everywhere to find One Million Acts of Caring by March 28. Take a few minutes to scroll down and read Seeking the Good in the World, or follow this link http://bit.ly/158WVjC.

You are never aloneToday, the purpose of this blog  is to simply say Thank You to You Are Never Alone Foundation, , for the good work they do in the world. They have sent out over 90,000 Caring Coins, around the world as symbols of caring, connection and hope. How is that for inspiring others to reach out and touch others in communities?

Visit us tomorrow, on Valentines Day. We will be sharing information about a newly released “ep” extended play CD from an independent recording artist. You will love his lyrics and the tone of his heartfelt voice.

 This blog is brought to you by www.CornerstoneFulfillmentService.com.

Seek the Good in the World

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“To love what you do and feel that it matters, how could anything be more fun?” ~Katharine Graham 

You’ve heard it time and time again, look for the positive not for the negative. Well, that is exactly what You Are Never Alone Foundation, a Vermont 5013(c) in Dorset, Vermont is focusing on between now and March 28th. The foundation is hoping to have help, around the world, in capturing and writing down ONE MILLION Acts of Caring and every community can participate! 

The idea is so simple. In your home, school, place of work, in your place of worship, or other public spaces in your community, place a “caring box” with pencil and paper in plain view. Every time you witness and catch someone in an act of kindness, write it down and put it in the box. If you see someone sharing a welcoming smile, extending a hand by volunteering to help or any other kind gesture or words that demonstrates caring, acknowledge it. Between now and March 28th focus on finding all the truly good and compassionate people around the world. 

You are never-AloneYou can go to the website for You Are Never Alone Foundation and get the resources you need to start a movement where you live. There are posters/flyers to print out, and a design to wrap around a box, so people will know to drop their testimonies of witnessing kind deeds and acts. http://bit.ly/TPEAEY . 

March 28 is the annual worldwide I Matter…You Matter Day and Salley Gibney, founder of You Are Never Alone Foundation has challenged people everywhere to tally up 1,000,000 caring acts by that date.

One Million Acts of Caring need not end on March 28th. You can engage in caring year round.As Salley says, “Caring is Contagious. We all need to share messages of caring, connection and hope.”  

One great act of caring would be to pass this message along and participate in the challenge!

Visit us tomorrow on All Things Fulfilling, where sharing independent thoughts, words and views is all part of the business. This blog is brought to you by www.CornerstoneFulfillmentService.com.

Transported to Another Realm

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The book to read is not the one which thinks for you, but the one which makes you think. ~James McCosh

I purposely disassociated myself from my home reading environment over the past few days. For three hours on Friday, Saturday and Sunday, I sat in our local library on a hard wooden chair sitting bolt upright at a table, sequestered in a corner, engaged in a story. I wanted to remove myself from as much external stimuli as possible and fully commit myself to a paranormal reading experience, literally and figuratively. Away from all thoughts of jumping up to do the laundry, do the dishes, or pay bills. You know how it goes -there is always something we can think of that we ought to be doing besides reading. I took no chances of being distracted by a lovely “cuppa hot tea” while reading the book, or let myself experience how nice it is to settle in and read surrounded by soft pillows. 

book transporting-520x366Sure, there were plenty of cushy chairs I could have chosen in the library, but the only thing I wanted to get comfortable with was the story. It worked! I forgot all about my aching derriere as I sat on a chair that felt as hard as stone. Completely engrossed in a fulfilling narrative,  I was transported into some other realm. Here are other tips for focusing while reading.http://bit.ly/12lWpdY.

In the coming days, I will be featuring information about the publication I was reading, which I perceive would be put in the new genre of books, that is growing – paranormal fiction. The book also fits into the context of what is beginning to take up more space in library catalogs  – electronic books (e-books or as some refer to them, digital books). 

Return tomorrow. We will be broaching a subject on human behavior. What with the news stories we learn of in this in this day and age, I am beginning to think the behavior we will discuss is paranormal. Perhaps by focusing on it, we will find that it is  more common than what we realize. For our future world, I certainly hope so.

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