Category Archives: Independent Publishers Conferences and Workshops

Excellence in Independent Publishing

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“Art is not a thing; it is a way”.  ~Elbert Hubbard 

What inspires me to no end about independent publishers is the way in which they convey through books, films and music their vision about what the world needs now. After all, the world is changing! 

Yesterday, we featured two authors who will receive 2011 IPPY awards (Independent book publishing awards) on May 23rd inNew York City. These are just two of many non-traditional publishers that are being recognized with an IPPY award for their excellence in publishing. 

For the next few days, we will feature a few more IPPY award winners.  I have chosen a few titles that I feel might be of particular interest to our readers. 

Fine Art Category: Picasso Looks at Degas (Sterling & Francine Clark Art Institute) http://www.clarkart.edu/

Performing Arts: The 101 Greatest Song & Dance Movies (Black Dog & Leventhal Publishers). 

Photography: Stieglitz, Steichen & Strand: Masterworks from the Metropolitan Museum of Art (MetropolitanMuseum of Art & Yale Press) 

Architecture: Ecological Urbanism, by Mohsen Mostafavi with Gareth Doherty (Lars Muller Publishers). 

 Tomorrow on All Things Fulfilling, we will feature IPPY award winners in the categories of religious fiction, visionary fiction, children’s picture books and juvenile/teen/young adult. 

The full list of 2011 IPPY award winners is lengthy and contains more than 80 categories with gold, silver and bronze medalists in each category. To see the entire list, please visit http://bit.ly/llL02x.

 Come on back into our world tomorrow for more independent words, thoughts and views!

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Hip, Hip Hooray! An IPPY!

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“If you are going to achieve excellence in big things, you develop the habit in little matters.” ~ Colin Powell 

It’s shout out loud day! We are sending our congratulations to our client, Mike Campbell of Iffenwen Publishing for winning an IPPY Award in the Aging/Death and Dying category for his book When Mom and Dad Need Help. For more information on this book, please visit http://bit.ly/9CxyII or http://bit.ly/iSzqLz. Mike’s publication was also finalist in the Foreword Reviews’ Book of the Year Awards in the Family and Relationship Category. Great job, Mike! 

A few months ago, we also featured on this blog site another 2011 IPPY award-winning author, Paul Wainwright and his photographic book A Space for Faith. If you did not get a chance to read about Paul’s book, please visit two blogs entitled All For the People http://bit.ly/fbMoWc and the blog entitled All for Tourism http://bit.ly/fCuZV0.  

What is an IPPY Award? The IPPY Awards are open to independent authors and publishers worldwide. The awards are given to independently owned and operated presses that sell to the North American market. University Presses or publishing  presses operated by foundations, publishing less than 50 titles per year are also included.

Books in many, many genres and categories are awarded “the IPPY” for excellence in independent publishing. Tomorrow on All Things Fulfilling, we will be featuring more 2011 award-winning IPPY book titles that, I think, viewers of this website will find of particular interest. Come on back!

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She Writes Steamboat

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“We can begin by doing small things at the local level… like looking out for our neighbors. That is how change takes place …from many local actions occurring simultaneously.” ~  Grace Lee Boggs 

One of the very best ways to build business is through networking – building communities of like-minded people! This applies to building independent publishing businesses, too. Self-publishing authors, micro-presses and small presses, do not have some of the benefits and the marketing advantages of traditional publishing conglomerates at their dispose. Therefore, it is important to join independent publishing trade associations and writers guilds. Cooperative efforts can be very effective in supporting the non-traditional publisher.

What self-publishing authors, micro-presses and small presses do have, to their advantage, is the flexibility of doing business any way they see fit. Many decide to independently publish for this very reason.  Publishers who go the independent route are fulfilling a need by providing unique publications that readers are looking for. Non-traditional publishers often opt for tactics of selling and marketing their books that traditional publishers may reject. 

There is a new networking group called She Writes www.shewrites.com  being established inSteamboat Springs, Colorado. This meet-up group’s goal is to heighten awareness of independent publishing projects that creatives in Steamboat Springs and the surrounding Routt County are engaged in and to support those efforts. Anyone who is starting or is in the process of independently publishing a book, film, music or other media can attend. 

She Writes Steamboat’s first objective is to establish a time and a regular place to meet and to connect with those in the community who would like to collaborate and network with other independent-minded publishing folks. In the coming weeks, more information will be available on our first gathering. Keep your eyes open to future blog posts on All Things Fulfilling about the She Writes Steamboat Meet-up group. Excitement is in the air!

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Play on Words Appreciated in D.C.

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Tonight is Poetry Night at the White House. The President and Mrs. Obama are hosting some of the most prominent contemporary poets of our time. The poets were recognized for the influence they have had on today’s American culture.The poetry event also includes an afternoon workshop designed to educate children on the art of poetry. 

Like opera and ballet, poetry is not always recognized for the beautiful art form that it is. This form of writing is not fully appreciated or understood by many. To fully comprehend poetry is to understand all that goes into the writing of it – the use of diction, syntax, imagery, irony, symbolism, connotations and more. An accomplished poet incorporates many of these writing complexities into their written piece. 

Sometimes, a poet’s work is not made public until after their death. Many poets are “closet writers” and never intend to publish their work. Poetry fulfills a need to express innermost feelings and emotions. It is used as a channel for soul searching and release. Because deep-seated emotions and difficulties in personal lives are often reflected in poetry writing, many poets are uncomfortable with revealing their vulnerabilities, and decide to keep their compositions private. The pick of words can sometimes bring distressing feelings to the reader too. 

In a town that seems to thrive on debate, even last night’s White House literary event was not without controversy. The invitation of a successful Chicago poet and rapper brought criticism. His work has been a source of contention due to the choice of words he uses in his poetry. For more information about this controversial poet, visit http://bit.ly/mKy7eQ. 

Perhaps William Butler Yeats said it best about poetry “We make out of the quarrel with others, rhetoric, but of the quarrel with ourselves, poetry.”

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The Art of Mastery

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“The problem is that we humans are compelled to understand things and use words in an attempt to do so. All of those words cloud an experience that is seen and felt on an individual basis” ~ Unknown

What is mastery? “Possession of consummate skill and full command of a subject of study.” Mastery comes by way of many forms and subjects. Just when we think we know it all, we often find, there is always more to learn! Education is a life long process. Such is the art of living. 

There is an event in September that artists around the globe have looked forward to for the past three years. It is a coming together of some of the most prominent representational artists of the 20th and 21st century, to share their knowledge and expertise with others. The event, this year, will be held in Monterey, California at the Portola Hotel and Spa. It is the Weekend with the Masters, http://bit.ly/iaoxhp scheduled for September 7th to September 10th. 

Richard Schmid www.westwindfineart.com whom many celebrate as the most masterful representational painter of our time, is scheduled to be the Keynote Speaker. This event has gained international recognition for drawing other top artists to lead discussions, give painting demonstrations and workshops about the revival of representational painting. It is no wonder, just a few notables that will be educating and sharing their expertise in representational art are: 

To view the full list of participating master artists, please visit, http://bit.ly/iaoxhp. Each artist is extraordinarily gifted and is so generous in sharing their knowledge, with others, in this weekend event. 

For more information on the outstanding accommodations at the Portola Hotel and Spa, please visit http://bit.ly/klpIlz. The facility is Monterey’s first and only LEED Hotel. It’s water-front views provide artistic inspiration as well as a wealth of other activities available to conference attendees. 

If the hospitality is as masterful as the artists attending the event, it will be no doubt, be a fulfilling weekend to remember!

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Sugar Plums in May? What is Up with that?

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“Keep steadily before you the fact that all true success depends at last upon yourself.”  ~Theodore T Hunger 

Ahh…youth….creativity….promise….energy! I love it. 

The other day I met with a young, emerging artist who wanted some guidance and coaching on this thing called “e-marketing.” Many would say he has already emerged as a talent. But, he is headed in a different direction now. Our meeting was a time to explore ideas, possibilities, objectives and different approaches for marketing his art. His goal is to become more visible and take his photography to a new level. 

We began with a little basic education. As we got further into the conversation and tossed around some ideas, he began to squirm in his chair. His movements became more animated and I could tell he had visions of “sugarplums dancing in his head!” At one point in the conversation, he grabbed his face and said “ There’s a lot to think about!” 

This young emerging artist will not fall by the wayside as wasted talent, I am quite sure of that.  He has deep passion for his art. He also knows much already about setting his sites and going for the gold!

In his teenage years, he became notable in ski magazines for his freestyle tricks and had a successful competitive career. He will parlay his knowledge of what it takes to be a stand out, into his art of photography. 

He knows  that becoming successful in any new field takes:

  • Persistence
  • Energy
  • Setting goals and reaching for them http://bit.ly/bXRnOb.
  • Coaching
  • Vision and dreams 

There is great promise in this young man’s artistic talent. He is smart, he is creative! He is seeking out the tools he needs to market himself and his art through the internet. He is going at this with heads UP!  We look forward to sharing more information on this emerging  artist. But first, this young man understands he has some work to do. Stay tuned, I think he is a star in the making!

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Learning New Systems and Methods

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“You just don’t luck into things as much as you’d like to think you do. You build step by step…” ~ Barbara Bush

 Yesterday’s blog about the Library of Congress, the keeper of all things published, in Washington, DC brought to mind how things have changed in libraries since the days of wooden card catalog boxes. Ever since index cards were replaced with the On-Line Public Access Catalog (OPAC) new search methods have been developed for identifying publications people are seeking to find. 

 It is essential that  independent publishers can found through the On-Line Public Access catalog. http://bit.ly/pug0x. In order to be a successful independent book seller, there are four user tasks that must be incorporated into e-marketing your book. Potential buyers must be able to identify, find, select and obtain your book or other published media. Without understanding and utilizing the tools that are used in today’s computer cataloging systems, it is difficult for your publication to be visible among all the rest. 

Marketing over the internet is more complex than just having a website presence. Becoming visible as an author through e-marketing is as important as bringing visibility to the publication itself. Publicity and marketing of both product and “supplier” will greatly increase your publication’s chances of being found and sold! 

If you do not understand the strategies behind selling and marketing your publication over the internet, seek help. Contact a company that specializes in e-marketing for independent publishers.

This blog brought to you by www.CornerstoneFulfillmentService.com.

Puzzle Pieces in Place

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“Writing is mentally stimulating; it’s like a puzzle that makes you think all the time.”
~Stephanie Zimbalist 

I like to put together jigsaw puzzles, and until I get every last piece into place, I can not rest. When that final part has been put into place, what a fulfilling feeling that is! 

A few weekends ago, I spoke with authors and independent publishers who were visiting exhibit booths at the Colorado Independent Publishers Association “College” www.cipabooks.com. The visitors attending the trade industry event were looking for all the missing puzzle pieces to complete their publishing project. They were in various stages of the process. 

Some had begun to envision their writing project but had yet to put a single piece into place. They knew that gaining insight into the entire process, prior to beginning the task, was a wise thing to do. 

Others had completed the writing process, and were looking for the next puzzle piece to put into place. They were searching for folks who could add “spit and polish” to their rough draft.

Many had every part of the puzzle in place, except the final. They had come to learn more about how to sell and effectively market their finished product. Like most non-traditional publishers they were seeking information on selling books, film and music over the internet. E-marketing is an essential puzzle piece that fits well into the independent publishing game. 

Understanding how the last piece of the puzzle, “the internet marketing part” is the connector in the over-all picture of e-commerce is so important. This marketing piece, seldom well-understood,  has added a whole new dimension to selling over the world-wide-web. 

If you have never had experience in fitting this piece of the puzzle into your company’s marketing plans, help is available.  Start by locating a company that specializes in e-commerce and e-marketing for independent publishers. It is essential that all the internet marketing  pieces are put into place  correctly so that your potential buyers can find just what they are looking for.This blog brought to you by www.CornerstoneFulfillmentService.com.

 

Check it and Protect it!

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“All truths are easy to understand once they are discovered; the point is to discover them.” ~ Galileo Galilei 

Now that e-publishing (internet-based publishing) has arrived on the scene, an all new dimension has been added to the already confusing and complicated issues around copyright infringement and plagiarism. 

There is a company, Integrated Writer Services, LLC www.writerservices.biz that is fulfilling the need for guidance, education and consulting services regarding  issues of copyright clearance. 

In June 2011, a detailed, hands-on guide will be available to help creative people take the necessary steps to protect their work to be published (both fiction and non-fiction) in digital formats and in print. The on-line guide will also address issues such as:

  • Finding good legal content
  • The process of copyright clearance including request forms & sample letters
  • Copyright lawsuits and how they apply to the creative industries
  • Resources for permission departments for art collections, publishing houses, government agencies and music administrators. 

If you pre-order the Copyright for Creatives e-Workbook, you will receive a 50% discount off the Integrated Writers Services, LLC Workshops that will be offered in May. For more information on this very valuable guide, keep your eye on details that will soon be available on www.permissionacquisition.com. 

The issues that the professionals at Integrated Writers Services, LLC deal with are, indeed, complicated and are time consuming to research. Even given the self-help tools that Integrated Writers Services so generously offer, in the way of an on-line guide and workshops, many prefer to hand this part of the publishing process over to the professionals. If you an independent publisher looking for individual consultation on copyright regulations, contact www.writerservices.biz today!

This blog presented by www.CornerstoneFulfillmentService.com.

Writing Quality Children’s Books

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“The beautiful thing about learning is that no one can take it away from you.”~ B.B. King 

Attention children’s book authors, illustrators and publishers! There is an organization that offers consultation and critique of unpublished manuscripts to help you publish a quality finished product. The American Children’s Book Society fulfills their mission to help produce and market “superior and meaningful children’s books.”  Their services include:

  • Critique program
  • Book Review program
  • “A” Rating program
  • Consulting and Coaching 

By working with the American Children’s Book Society, Inc.  http://www.americanchildrensbooksociety.com/  your book will be reviewed for quality content, perhaps giving you an inroad to selling to schools and libraries. Because your book has been critiqued by the American Book Society, you will also have the advantage of entering your book into the annual “Scooter Awards” and the possibility of earning an “A” rank in their rating program. 

The panel of judges on the American Children’s Book Society, Inc. looks for compliance with all CPSIA regulations and rules including quality of design, suitability of content, presentation and pricing for retail markets. For all first-time authors/publishers who are unfamiliar with standards in children’s book compliance, this organization provides excellent services and gives you the tools to provide a quality children’s book to the industry.

This blog brought to you by www.CornerstoneFulfillmentService.com.