Category Archives: Uncategorized

Eureka! Wonders of the Web

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If you are an independent publisher, e-marketing can help you find people you have had relationships with in the past but had lost track. Potential book buyers are often people with whom you have had fulfilling personal connections with. Your relationship with a customer may have begun a long time ago – as a child, in school, through a career, in church or by being a joint member of a fraternal or service organization. A book written by long lost friend always holds curiosity and intrigue.

Way back on February 2, 2010, I posted a blog on All Things Fulfilling entitled Antiquarian Advice. http://bit.ly/uMfwK8. The blog mentioned a book my Uncle, Dr. John C. Krantz had co-authored more than 5 decades ago with the  then Governor of Maryland called The Art of Eloquence.

The other day, more than a year and a half after the blog had been posted, I received a comment to the blog!  It came from a woman who was a neighbor of the Uncle I had featured.  She contacted me  to say that she remembered my Uncle and his wife, very well. She mentioned she used to go to his house more than 50 years ago to babysit (I’ve concluded his Grandchildren). 

It was not spam! It was the real thing!   She went on to describe the color and style of their home, their address and the name of their daughter. All correct! 

It was a splendid surprise to have heard from her. I was astonished. How did she find the blog that was written a year and a half ago, I wonder?  She now resides many states away from her childhood home of Baltimore.  I, the author of  the blog, am now located far from my east coast family roots of  Baltimore– in the Western part of the country. Yet, we were able to connect. I certainly did not know who this person was, but she found me and now I do! 

This is a perfect example of how communities of people connect through the world- wide-web. If you are not visible on the internet,  your potential book buyers can not find you. As Bill Gates once said  “The Internet is becoming the town square for the global village of tomorrow.”  There is a lot of truth in that!

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Talkin’ Turkey about Book Selling Events

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“Self respect – that cornerstone of all virtue.” ~ John Herschel (1792-1871) 

Are you an independent publisher who is ready to hit the book selling scene by doing book appearances and book signings at local libraries, bookstores and other venues? 

 Traveling from venue to venue can be expensive and time consuming, but it is still a necessary part of selling books. Not every independent publisher has it in their budgets to travel from coast to coast on book tours, so they concentrate their efforts locally and regionally.  A very effective way to increase your visibility, as an author beyond the local or regional level, is to put a solid e-marketing plan into place. There are companies that specialize in e-commerce and e-marketing for independent publishers, who can help you with that. 

Let’s talk turkey for just one moment .When you do schedule personal appearances at bookstores and in other venues, make sure your time and money is well spent. Arrive at the venue with all the information you need about the details of the event stuffed inside of you, well in advance. 

There are questions to ask before you arrive at the site. Ask about size of the meet and greet area and it’s location within the store. Find out what the book store’s “take” of the bookselling proceeds will be. So you can fulfill your part of the agreement, ask whether to bring signage, a cash box or credit card machine and about other promotional materials that might be helpful. If you are well organized and prepared, you will be viewed as a bookselling professional when you arrive at the scene. It will reduce the stresses on the day of the event.

To learn more about planning a successful do-it-yourself book tour, please visit this site  http://bit.ly/RUJsq /. It is filled with good tips.

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Celebrate Tell a Story Day

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“Firelight will not let you read fine stories, but it’s warm, and you won’t see the dust on the floor.” ~ Celtic Saying 

Tomorrow, October 28th is Tell a Story Day in Scotland and in the United Kingdom. http://bit.ly/11gmg3. Telling stories verbally and through the written word can be fulfilling for both narrator and for the listener or reader!  

What a great opportunity to use creativity to tell stories orally.

  • Tell a scary story – dim the lights, illuminate the room with some candles and creep the listener right out of their seat!
  • Reminisce about your favorite family story. Use old family photos to enhance the images you paint in words.
  • Seize the moment, act silly and use your wit to tell a hilarious, goofy tale.
  • Host a murder mystery party story. Have your guests be the gumshoe in solving “who done it.”
  • Tell a Cinderella love story and dress the part! Don’t forget the handsome young prince too.
  • Do a little research on your favorite era in history. Dress in period clothing and do some play acting to recount the tale or the event. 

Do you like telling stories through writing? In the United States, the perfect opportunity to start writing your novel is coming up. November is National Novel Writing Month! Challenge yourself to write a novel in 30 days. There is a website that will give you all the details of how you can be involved and many local libraries participate with fun events all revolving around this nationwide event for authors. For more information, please visit  http://www.nanowrimo.org/. 

Happy Story Telling, Everyone!

More independent thoughts, words and views tomorrow from www.CornerstoneFulfillmentService.com.

Answering the Call

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“The idea of a sacred place…is apparently as old as life itself.” ~Joseph Campbell 

We have a winner! On September 2, I wrote a blog which was a follow-up of Glassworks Inspired by Nature, the most frequently read blog on All Things Fulfilling of all time. I put out a challenge to our readers, to send in a suggestion of a beautiful building that incorporates history, architecture and outstanding glass installations. My hope was that the choice would educate me and our readers about an awe-inspiring structure that is in a far off part of the world.  

Marie, sent in her suggestion of the Chartres Cathedral, located inParis,France. It well fit the bill! This sacred UNESCO World Heritage site was constructed between the years 1193 and 1250. It is considered one of the finest examples of French High Gothic Style in the world.

Not only is the building of great historical value, millions of people visit the Cathedral because of a relic that sits inside the doors. The Sancta Camisa, the tunic believed to have been worn by the Blessed Virgin Mary, at the time of Christ’s birth was acquired by the Cathedral in c.876 and it is on display. The indoor labyrinth is of great interest, too.

The church has seen fire damage to the structure and to the vivid stained glass windows, installed throughout. The French Revolution and World War II also took a toll. But many of the original glass installations are still intact. From an art historical viewpoint, the Cathedral, inside and out, has been preserved magnificently. 

Not only is the building  notable for it’s history, architectural elements and for the exquisite glass installations, it is a sacred place for worship for tourists who come from around the world, each and every year. To read more about this fascinating shrine, please visit http://www.sacred-destinations.com/france/chartres-cathedral.  

Thank you, Marie, for answering the call and for being a loyal visitor to this blog site. Contributions from readers like you make blogging all the more fulfilling.

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An Art Filled Trip

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“Inspiration comes of working every day.” ~ Charles Baudelaire

I had a most delightful plane trip yesterday returning to Steamboat Springs, Colorado from the East Coast. For two hours of it, my head was stuck between the catalog pages of The Metropolitan Museum of Art Store. Reading the captions of the products in this catalog is like an abbreviated course in art history. For instance, I learned:

  • Vera Neumann’s designs (American Artist1907-1933) became symbolic of American enterprise and optimism in the Truman era.
  • Arthur George “Art” Smith (1917-1982) created his craft at the center of Greenwich Village where he led a bohemian life and
    became known as one of the most creative jewelry designers of the time.
  • It was  common practice for the Greeks in the Hellenistic times, to bury the wealthy with their most valuable jewelry of gold, precious medals and stones.
  • Jefferson R Burdick (American 1900-1963) began at the age of 10 procuring one of  country’s most valuable collections of American paper ephemera, which  included paper dolls, souvenir cards, greeting and playing cards.

The Metropolitan Museum Art Store works closely with art historians to bring products to consumers that are artfully crafted in the
design of the finest master artists from around the world. Gifts include jewelry, cards, art books, Christmas ornaments, calendars sculpture, scarves and art activity sets to engage children in creating art.

Now is the time to begin thinking about Christmas buying for your circle of art friends or family. The catalog can be ordered by calling 1-800-662-3397. Mail order and on-line ordering is available. For more information, visit http://store.metmuseum.org/.

My trip to the East Coast included visiting arts scenes and artists working in many mediums. In the coming weeks, I will be sharing more information on writers, potters, and towns that I encountered along the way. It was a very fulfilling trip. Good to be away and good to be back!

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Next Generation Begins Leveling Playing Field

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“The doors we open and close each day decide the lives we live.”  ~Flora Whittemore

So, you’ve made up your mind. You are going to tell the story that you’ve been itching to tell. You will be in the company of scores of others who have decided that the time is now and that your voice will be heard even though you are not a top selling author. Right you are and good for you!

Even those who have been previously published through traditional publishing houses are now determining that independent publishing may be well worth exploring.  The traditional publishing companies continue to give strong promotional and marketing attention to the top selling authors and fall short in their marketing efforts for lesser known authors. Non-traditional publishing is proving it can be a viable option for many with on-line selling and on-line marketing (e-commerce and e-marketing), which has leveled the playing field for those who are not among best selling authors.

The Colorado Independent Publishers Association www.cipacatalog.org  is making great headway into changing the way non-traditional publications are found.  Libraries are now looking beyond the big six publishing companies for the next generation of publications that will allow them to expand their catalogs yet, not require changes to facility space. Enter e-books!

Before you begin publishing an e-book, make sure your due diligence is done.  Find the best fit for your needs.  Visit this link http://bit.ly/vZztM to find the top publishing companies in this new age of e-books.

As you start down the path to telling your story, do remember, there are freelance professionals available for every step of the way. Need help in finding them? Contact a company that specializes in e-commerce and e-marketing for independent publishers.

Another independent thought, word and view from www.CornerstoneFulfillmentService.com.

 

Different Methods of Delivery

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“Life is the sum of all your choices.” ~ Albert Camus

Book-lovers often get disturbed when they hear the word e-books. All they can envision is the disappearance of books in print. I can not see this happening in my lifetime.

Many people love digital readers. They are another instrument of delivering media – electronically.  Our choices for receiving news and entertainment has been expanded to film, music, radio, television, newpapers, magazines, audio books, books in print and e-books. As each form of media has arrived on the scene, it has not negated the need for the other. It has only provided new choices.

For instance, movies became available on-demand on televisions, and  DVD rentals stores opened up.  Netflix demonstrated movies could efficiently be distributed through the mail. Now a full range of movies are at our dispose by downloading them onto  personal computers and digital devices. It did not stop scores of people from going to the cinema each and every year! There is no substitute for the sights and sounds of the BIG SCREEN! Let’s be frank – visual effects are not nearly as stunning when viewed on a computer screen as when they are projected onto the big silver screen, where they are ideally meant to be.

People ask me whether I have a Kindle, a Sony or a Nook digital reader? I have a downloaded Kindle on my computer. I spend every working hour reading and writing on a computer.  At the end of the day I am not done reading but I want to switch gears. I like reading the news and books for pleasure on paper.

I want to clutch the book in my hands, smell the slight scent of ink or the hand cream left on the pages from where I left off.  I want to turn real paper pages. I don’t want to touch one more digital device.  It is as basic as that! In my opinion, there is not a fulfilling substitute for having a real book in hand.

If I asked you “What is your favorite way of having media delivered to you?” The reply would probably be “sometimes I like to listen to music, sometimes I like to read the paper, sometimes I  go to my computer…..It all depends on my mood.”

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Designing A Life of One’s Own

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“Don’t let the noise of other’s opinions drown out your own inner voice. And most
important, have the courage to follow your heart and intuition.”  ~ From Steve Jobs’
Stanford Commencement Address

What do you get when two architects wed and it is catered by the bride’s father who is a chef? A great wedding with every last detail
artistically and creatively designed.

This past weekend, I returned to the East Coast for a fulfilling weekend of family and fun. Among those witnessing the union of my
niece and her new husband were young professionals in the architectural field who were fellow classmates to the bride and groom. They were graduates of Roger Williams University http://www.rwu.edu/  and Wentworth Institute of Technology. http://www.wit.edu/.

In addition to capable and well-educated architects, other twenty-something professionals who are following their passions and crafting careers for themselves in neo-natal nursing, the building trades, fashion and design were in attendance. There were also young adults who care for others by keeping people  safe  environmentally, nutritionally, mentally/emotionally and at our country’s borders. The filmmaking industry was represented, as well as a young graduate who is interested in historic preservation, too.

The dance floor was filled with wedding guests gyrating and jiving all night long. Almost all of us, including yours truly, expressed our individuality through creative dance. The young musicians and artists who designed and provided the musical entertainment brought together three generations of people who played together through movement to music embracing body, soul and spirit.

I am very optimistic about our country’s future. After having visited with many of the young adults at the event, who are just a sampling of the next generation of skilled professionals working in the United States and abroad, we have much to be hopeful about. As this new generation ages, perhaps more stories will be told about successfully and independently finding fulfillment in the workplace.

A newly married couple of architects, in love, are off to a good start. They are designing a life of fulfilling things by doing what they
love and loving what they do! Congratulations, Mr. and Mrs. Babcock!

Letting Go and Having Fun!

Yours Truly gets a spin around the dance floor with son Marc – the filmmaker!

Together through  heart and soul.

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Routes and Roots of American History

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“Art among a religious race produces relics; among a military one, trophies; among a commercial one, articles of trade.” ~ Henry Fuseli

Culture and religion has been at the root of American civilization. In Frederick, Maryland there are a wealth of attractions including roads and byways that hold great interest for visitors to this area who wish to understand the founding principles and history of our country. The National Scenic Byway, a 38 mile stretch of land from Frederick County to the Catoctin Mountains is dubbed the Hallowed Ground. Many soldiers fighting for our country’s independence lost their lives along this route.

Attractions that collectively represent the beginnings of trade, politics, culture and spirituality throughout our country’s history can be found throughout this region. To name a few:

  • The National Shrine of Saint Elizabeth Ann Seton – dedicated to the first canonized Saint.
  • The C & O Canal (Chesapeake and Ohio) explores the history of shipping.
  • The Shifferstadt Architectural Museum highlights the finest examples of German colonial architecture.
  • The Barbara Fritchie House commemorates the author of the poem that described waving the American flag in the face of the Confederate Army.
  • Weinberg Centerof the Arts houses the original Wurlitzer pipe organ.
  • Visit the All Saint Street Neighborhood – the center of commerce and entertainment during the latter part of the 19th century for African Americans.
  • America’s replica of the famous Grotto of Lourdes in France is represented at the National Shrine Grotto of Our Lady of the Lourdes at Mount St. Mary’s University.
  • The John Hanson House, the Ramsey House and the Roger Brooke Taney House all hold significance in some aspect of early American history by those that occupied them or visited them.
  • Battlefields of Gettysburg and Antietam are located close by. 

We have only touched lightly on a place that the National Trust for Historic Preservation has named as a Great American Main Street community. There are so many things to see and do. The designation as a 2010 Top Arts Destination by American Style Magazine only strengthens this small city’s position as one of America’s Dozen Distinctive Destinations.

To obtain a travel packet of information on this region, visit www.fredericktourism.org. I hope some of the readers of this blogsite have the opportunity to visit this area. It was a fulfilling trip and I would like to  return again to take in more of the sites and scenes.

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Along the Pathway of American History

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“Art is anything people do with distinction.” ~ Louis Dudek  

Today we continue my stroll through Frederick, Maryland. This small city has been a cornerstone along the pathway of American history since it was founded by English and German settlers in 1745. It was home to the State’s first elected Governor and to Francis Scott Key, author of the national anthem, the Star Spangled Banner. Many civil servants and other notables who shaped our country’s beginnings have traveled through and stopped in this town, located on the Mason-Dixon Line. 

As I continued further along the redbrick walkway lining Carroll Creek, I came upon the FauxSchool. http://bit.ly/q3BVUN.  Fulfilling evidence of the teachings of this school of trompe l’oiel painting were present on wall murals located throughout the city  bringing artistry to public places. 

 A short distance from the Faux School I entered the C. Burr Artz Library. http://bit.ly/pbsq6z.  Posters, flyers and literature were displayed pertaining to the One Maryland One Book Author Tour, which was underway. This year’s book for the statewide reading program for Marylanders is The Absolutely True Diary of a Part-time Indian by Sherman Alexie. This library is obviously a great resource to the community based on the activity that I saw inside it’s doors. 

I became fully aware of how deeply steeped in American history this town is as I walked by the National Museum of Civil War Medicine. www.civilwarmed.org.  The medical artifacts that pioneered the way for modern medicine are on display. Compassion, courage and devotion of medical personnel during wartimes are honored throughout this museum. It is a tribute to those who heroically cared for and healed soldiers that were at the forefront of the destruction and death of the infamous battles of the Civil War period. 

There is much more to share about this town of Frederick, Maryland. http://bit.ly/DWXsf. It is a destination that encompasses art and culture, history and religion.Frederick has been indentified as one ofAmerica’s Dozen Distinctive Destinations. I can understand why. 

Return next time to All Things Fulfilling, as I share a self-fulfilling attitude that I have noticed in the West, but had absorbed much less of on the East Coast region until I visited Frederick, Maryland.

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