Category Archives: Music composition

Book Selling Opportunities

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“You don’t get harmony when everybody
sings the same note.” ~Doug Floyd

There is a misconception that once an author finishes his book, the work is done. In truth, the work has just begun. Promotion and
marketing is even more important than the writing of the narrative, if an author is to successfully sell. Even in the traditional publishing world, authors are more often being called into action to fulfill the duties of promoting and marketing their own book.

It is important that independent publishers think beyond book signing appearances at libraries and bookstores. Although those are appropriate venues for bookselling, there are many more opportunities that exist.

 Last weekend, I attended a fall food and wine festival at the Bethesda Co-op – A Natural Foods Market in Bethesda, Maryland. http://bit.ly/nDoCoB. My niece works there and she wanted me to see where she works. As I strolled through the outside tents of food and wine sampling the goods, I came across an author, Judith Welles, selling her book. It is a regional publication called “Cabin John: Legends and Life in an Uncommon   Place. www.judithwelles.com. The book is full of mystery and history of the area known as Cabin John, along the Potomac River. The Cabin John Citizens Association Foundation (a non-profit organization) published the book. www.cabinjohn.org.

I spent time with the author discussing the book and the marketing of it. The book is finding great success in selling in several local hardware stores. As we all know, men are attracted to hardware stores like magnets. Many men are also history buffs, thus the book is finding it’s way into the hands of men through a retail environment far different than a bookstore.

This brings me to the point of how necessary it is to think beyond the bookstore when researching bookselling opportunities. In fact, artists working all kinds of mediums, can promote their work by appearing in unlikely places.

I was also introduced to a lively band of six talented women called Wicked Jezabel. They were not in a nightclub, in a bar or on a traditional stage. They were on the roof of a structure, jamming away at the Natural Foods Market Fair. They are promoting their art in non-traditional ways. www.wickedjezabel.com.

Next time you think book selling opportunities are limited, take a good look around. Sometimes doing things in non-traditional ways draws attention – that is why the independent publishing industry of books, films and music is finding great success! The industry and the artists in it are fulfilling a need for independence away from the routine.

This blog brought to you by www.CornerstoneFulfillmentService.com.

Designing A Life of One’s Own

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“Don’t let the noise of other’s opinions drown out your own inner voice. And most
important, have the courage to follow your heart and intuition.”  ~ From Steve Jobs’
Stanford Commencement Address

What do you get when two architects wed and it is catered by the bride’s father who is a chef? A great wedding with every last detail
artistically and creatively designed.

This past weekend, I returned to the East Coast for a fulfilling weekend of family and fun. Among those witnessing the union of my
niece and her new husband were young professionals in the architectural field who were fellow classmates to the bride and groom. They were graduates of Roger Williams University http://www.rwu.edu/  and Wentworth Institute of Technology. http://www.wit.edu/.

In addition to capable and well-educated architects, other twenty-something professionals who are following their passions and crafting careers for themselves in neo-natal nursing, the building trades, fashion and design were in attendance. There were also young adults who care for others by keeping people  safe  environmentally, nutritionally, mentally/emotionally and at our country’s borders. The filmmaking industry was represented, as well as a young graduate who is interested in historic preservation, too.

The dance floor was filled with wedding guests gyrating and jiving all night long. Almost all of us, including yours truly, expressed our individuality through creative dance. The young musicians and artists who designed and provided the musical entertainment brought together three generations of people who played together through movement to music embracing body, soul and spirit.

I am very optimistic about our country’s future. After having visited with many of the young adults at the event, who are just a sampling of the next generation of skilled professionals working in the United States and abroad, we have much to be hopeful about. As this new generation ages, perhaps more stories will be told about successfully and independently finding fulfillment in the workplace.

A newly married couple of architects, in love, are off to a good start. They are designing a life of fulfilling things by doing what they
love and loving what they do! Congratulations, Mr. and Mrs. Babcock!

Letting Go and Having Fun!

Yours Truly gets a spin around the dance floor with son Marc – the filmmaker!

Together through  heart and soul.

This blog brought to you by www.CornerstoneFulfillmentService.com.

Routes and Roots of American History

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“Art among a religious race produces relics; among a military one, trophies; among a commercial one, articles of trade.” ~ Henry Fuseli

Culture and religion has been at the root of American civilization. In Frederick, Maryland there are a wealth of attractions including roads and byways that hold great interest for visitors to this area who wish to understand the founding principles and history of our country. The National Scenic Byway, a 38 mile stretch of land from Frederick County to the Catoctin Mountains is dubbed the Hallowed Ground. Many soldiers fighting for our country’s independence lost their lives along this route.

Attractions that collectively represent the beginnings of trade, politics, culture and spirituality throughout our country’s history can be found throughout this region. To name a few:

  • The National Shrine of Saint Elizabeth Ann Seton – dedicated to the first canonized Saint.
  • The C & O Canal (Chesapeake and Ohio) explores the history of shipping.
  • The Shifferstadt Architectural Museum highlights the finest examples of German colonial architecture.
  • The Barbara Fritchie House commemorates the author of the poem that described waving the American flag in the face of the Confederate Army.
  • Weinberg Centerof the Arts houses the original Wurlitzer pipe organ.
  • Visit the All Saint Street Neighborhood – the center of commerce and entertainment during the latter part of the 19th century for African Americans.
  • America’s replica of the famous Grotto of Lourdes in France is represented at the National Shrine Grotto of Our Lady of the Lourdes at Mount St. Mary’s University.
  • The John Hanson House, the Ramsey House and the Roger Brooke Taney House all hold significance in some aspect of early American history by those that occupied them or visited them.
  • Battlefields of Gettysburg and Antietam are located close by. 

We have only touched lightly on a place that the National Trust for Historic Preservation has named as a Great American Main Street community. There are so many things to see and do. The designation as a 2010 Top Arts Destination by American Style Magazine only strengthens this small city’s position as one of America’s Dozen Distinctive Destinations.

To obtain a travel packet of information on this region, visit www.fredericktourism.org. I hope some of the readers of this blogsite have the opportunity to visit this area. It was a fulfilling trip and I would like to  return again to take in more of the sites and scenes.

This blog brought to you by www.CornerstoneFulfillmentService.com.

Film Friday – 50 Greatest Indie Films

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“Get a good idea and stay with it. Dog it, and work it until it’s done and done right.” —Walt Disney

Summer is quickly winding down in many parts of the country. That means more indoors time for watching movies and reading good books.

Leaders in the independent film industry are proving that big budgets and big production crews do not necessarily mean big block buster hits. There have been notable films that many people do not realize were made by the independents. A few of them are:

  • In the Company of Man
  • Lost in Translation
  • Stranger inParadise
  • The Passion of Christ 

To read the full list of the 50 Greatest Independent Films on the AMC Filmsite, please visit http://bit.ly/5PVDeu. 

Being a successful independent filmmaker (and independent publisher) means more than just a great story line. Making wise business decisions and having a budget-wise, well thought out business plan, in place, is important too. Solid strategies from concept to pre and post production, marketing and financing will result in a good final product. There are lots of helpful books on the market that can answer your questions, provide you with tips and give you some of the guidance you will need with your independent filmmaking or publishing plans. 

Not ready to start your own independent publishing or film project yet? Pick up a new book from an Indie Bound bookstore near you. Here are the top selling independently published books http://bit.ly/19ybCq. Or select an independent film from the IMDB (Internet Movie Data Base) http://imdb.to/5ETZHW. Have a great weekend, everyone! 

We will return on Monday with more independent thoughts, words and views from Cornerstone Fulfillment Service, LLC. www.CornerstoneFulfillmentService.com.

 

Fulfill Your Need to Tell Your Story!

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“Knowledge is Power.” ~ Sir Francis Bacon 

Tomorrow, SHe Writes Steamboat will be hosting the Colorado Independent Publishers Association at the Bud Werner Library. www.steamboatlibrary.org.  What an opportunity this will be to find out more about writing your own story. Learn about the educational programs, vendor affiliations and services that are available from CIPA to help you through the process of independently publishing your story. 

We are so rich in individual narratives in this corner of Northwestern Colorado and the Elk River Valley. Retirees, career professionals, and interesting individuals who have unique stories to tell of their lives in other places seek out this part of the country so they can begin a new chapter of their lives – one that includes fulfilling dreams, passions and interests. 

If you have ever had the thought “I could write a book about that!” join us, tomorrow at 9:30 am at the Bud Werner Memorial Library in Library Hall. The morning informational session is free and open to the public. Stay for the afternoon, but do pre-register, please, through this link. (look for the September 9 Steamboat seminars) http://bit.ly/p9GbYG. 

Can’t come, but still interested? There is an 18 minute webinar now available on-line that will give you an overview of the independent publishing industry. It explains how a new generation of book publishing including e-commerce and e- marketing has evolved. The publishing universe in this new century now includes anyone willing to tell their story. That includes you!  http://bit.ly/oIkV2g. 

See you tomorrow at 9:30 am sharp!

Another day of  independent thoughts, words and a views from www.CornerstoneFulfillmentService.com

Portrait of a Consummate Artist

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“Romance and novel paint beauty in colors more charming than nature, and describe a happiness that humans never taste. How deceptive and destructive are those pictures of consummate bliss!” ~ Oliver Goldsmith 

Tomorrow, on All Things Fulfilling we will have the honor of interviewing author and actress Mara Purl. I met Mara several years ago when our company, Cornerstone Fulfillment Service, LLC joined the Colorado Independent Publishers Association as a service vendor. www.cipabooks.org. Mara was President at the time. 

The Back Story:

Mara Purl has been fulfilling her life, through her multi-facetted career in the Arts. Her professional accomplishments as an award winning writer-producer-performer include:

  • Author of serial novels, set in her fictitious coastal town Milford- Haven. They are the basis for the first American radio drama ever licensed by the BBC. The series drew an audience of 4.5 million fans.
  • Actress on Days of Our Lives. Mara played the role of Darla Cook.
  • Journalist/staff writer for the Financial Times of London and the Associated Press.
  • Co-authored Act Right with Erin Gray. This book is frequently used by schools of performing arts as an educational tool.http://bit.ly/neZ5tJ
  • Founder of S.T.A.R. – Student Theatre And Radio – a program she has taught in the U.S, and abroad inJapan.
  • Mara Purl was named one of the twelve Women of the Year in 2002 by the Los Angeles County Commission for Women.
  • Musician for Teijo Ito’s CD Watermill. She is accomplished at playing the koto.
  • Mara grew up in Tokyo, Japan. She lives in Los Angeles and Colorado Springs, CO 

    Thursday (tomorrow) I look forward to sharing my interview with Mara and information on the hardcover release of her Milford-Haven book.  Not only will we be discussing books and publishing, we will also be discussing topics of common interest that faithful readers of this blog site have come to expect – such as integrating Art into one’s life for personal fulfillment. 

Come on back tomorrow. Mara is guaranteed to have a lot to say of interest on this matter!

This blog brought to you by www.CornerstoneFulfillmentService.com.

Mellifluous Monday

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Mellifluous: “Flows like honey, smooth and sweet.” Sounds like a very fulfilling way to live life and an apropos adjective to describe my week ahead. 

The first day of the business week – attending weekly Kiwanis meeting. Always worthwhile because it’s “an organization dedicated to improving the lives of children, one child and one community at a time.” www.kiwanis.org

  • Tuesday – Meet-up at City Café in Steamboat Springs,Colorado at 4pm. Our third monthly meeting of SHe Writes Steamboat. Lots of independent publishing business to tend to this month. Susan Mead, MH will also be presenting her book “Take Back your Body.”
  • Wednesday – stay tuned to the back story of an author and actress who took the stage on The Days of our Lives.
  • Thursday – Come on back to All Things Fulfilling. We will be on a blog tour with an interview of an author and actress whose life converged with mine due to common interests.
  • A music banquet feast at the end of the week. On Friday night Grammy nominated artist Eliza Gilkyson, world-renowned, singer-songwriter  John Gorka (with 11 albums to his name)  and  Winner of Best Pop Album of the year for the Association of Independent Music, Lucy Kaplansky will join forces. Their band Red Horse will entertain at Strings in the Mountains www.stringsmusicfestival.com. I’ll be there to help people to their seats! 

    This summer is slipping away quickly. Kids will soon be back to school. Take advantage of the next few weeks by treating your children to a museum, the theatre, art or culture of your favorite kind. It will broaden your child’s life experience and you may just stir up their  life-long love for the Arts.

This blog brought to you by www.CornerstoneFulfillmentService.com.

Begin the Buzz

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“Gossip is just news running ahead of itself in a red satin dress.”  ~ Liz Smith 

Have you ever noticed that we hear about movies from Hollywood, long before they hit the movie screens? Smart marketing tactics! 

Independent publishers, you can become stars too by beginning the buzz before, not after, your books arrive from the printers or before your cds and DVDs have been duplicated.

E-marketing is the very best way to get the word out in advance of the release of a product. You can begin spreading a broadcast of information, far and wide. Every independent publisher should begin creating a community of fans and followers prior to the book, music or film’s release. 

Not only that, you can begin taking pre-sales, too.  Years ago, wise early pioneers of independent publishing began accepting pre-orders by keeping advance sale lists of customers on legal pads before the product even arrived. Today’s pre-ordering can be made available on-line, through websites and shopping carts. 

Just think how satisfying it will be that once the publication arrives from the printer or from the cd/DVD duplication company, you can begin fulfilling orders immediately and ship the products right back out the door! With good planning and advance e-marketing you can begin realizing your ROI without delay! 

It’s never too early to start pollinating your market!  Need help? There are companies that specialize in e-commerce and e-marketing for independent publishers. 

This blog brought to you by http://www.CornerstoneFulfillmentService.com.

A Way Around Nashville

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“If  Nashville wants to put up roadblocks, we’ll build a by-pass” ~ Alan Shephard, Sr. 

There are ways around everything in this day and age of independent publishing! Alan Shephard, Sr., has seen enough talented country western musicians to know that Nashville doesn’t have them all. This radio DJ, lyricist, light and sound man and radio co-host for WBTN  decided there needs to be other ways for gifted artists to be found. He is fulfilling that need through his newly formed Independent Country Music Association, LLC.  

Independent Country Music, LLC is helping to promote independent country western artists who have talent but need a break in getting started by setting up a database where musicians can be located, getting promotional CDs of it’s members out to other radio stations around the world and providing assistance with setting up concerts. 

All in the same spirit of how other independent publishing associations are helping writers, filmmakers, photographers, professionals and non-profits become visible in the marketplace. I support this idea! For more information on ICMA, please visit the website http://www.icmanet.com/.

Roadblocks are only roadblocks if we don’t work around them. With any independent publishing project  persistence,  courage and creativity will help you attain your goals. Alan Shephard seems to have found a helpful way to detour the traditional path.

This blog brought to you www.CornerstoneFulfillmentService.com.